At a Glance
- Tasks: Lead and implement exciting marketing strategies across Germany and beyond.
- Company: Dynamic company based in London with a hybrid work culture.
- Benefits: Flexible working, competitive salary, and opportunities for professional growth.
- Why this job: Make an impact with innovative campaigns while enhancing your marketing skills.
- Qualifications: Fluent in German and English, with 2-3 years of marketing experience.
- Other info: Collaborative environment with opportunities to mentor and support teams.
The predicted salary is between 28800 - 48000 Β£ per year.
We are recruiting for a Marketing and Communications Lead for a permanent role based in London.
This is a Hybrid role, working 3 days in office, 2 from home.
For this role the successful candidate must be able to speak fluent German and fluent English.
Role Purpose
- To drive, manage and implement regional marketing and communication strategy.
- Co-ordinate promotional activity throughout the Germany and Out of Germany regions, to support business growth.
- To manage multiple, integrated promotional campaigns from brief through to delivery and post campaign review.
- To maintain blog, website and social media accounts.
- To provide relevant communications support to teams and departments across the organisation.
Duties and Responsibilities
- Managing and co-ordinating campaign activities and project manage above and below the line marketing activity to achieve objectives/targets.
- Take ownership of the marketing calendar and budget allocation.
- Develop the initial campaign strategies and timing and activity plans for key campaigns throughout the year.
- Define, track and report on key KPIs (campaign performance, lead conversion, ROI, cost per lead) and present insights with recommendations for optimisation.
- Manage the implementation, communication, tracking and measurement of campaigns to ensure all activity is delivered on time and within budget.
- Make autonomous decisions on campaign adaptation and content planning based on market insight and performance.
- Work with key stakeholders to implement campaign activity: this includes the in-house Design Team, Field Teams, Legal, IT, Digital Acquisition and Communications teams.
- Provide marketing mentoring and support to other Associates and country teams across the company as required.
Candidate Specification
- Minimum of two to three years marketing experience (which has been gained within the private sector ideally).
- Managing agency relationships from client side - formulating, proposing and co-ordinating public-facing marketing campaigns using mix of media (TV, digital, radio, outdoor, press and social media).
- Can demonstrate a positive and proactive ability in a wide range of marketing and communications activities.
- Robust up to date knowledge of marketing trends/activities.
- Good communicator both orally and in writing in both German and English.
- Good attention to detail and proof-reading ability.
- Excellent organisation and time management skills.
- Ability to work as a team member whilst at the same time work on own initiative.
- Be able to organise and effectively manage multiple concurrent projects as and when required.
- Ability to manage and schedule large and varied workloads.
- Knowledge and experience of CRM systems and Mailchimp.
- Understanding and working knowledge of Google Analytics.
- Computer literate in a variety of packages including Word, PowerPoint and Excel.
Marketing and Communications Lead in Ealing employer: Alliance Personnel
Contact Detail:
Alliance Personnel Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Marketing and Communications Lead in Ealing
β¨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or attend industry events. We all know that sometimes itβs not just what you know, but who you know that can help you land that dream job.
β¨Tip Number 2
Prepare for interviews by researching the company and its culture. We should be ready to discuss how our skills align with their goals. Practise common interview questions and have some examples of your past work ready to share.
β¨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way in showing your enthusiasm for the role. We want to remind them why weβre the perfect fit for their team.
β¨Tip Number 4
Donβt forget to apply through our website! Itβs the best way to ensure your application gets seen. Plus, we often have exclusive roles listed there that you wonβt find anywhere else.
We think you need these skills to ace Marketing and Communications Lead in Ealing
Some tips for your application π«‘
Tailor Your CV: Make sure your CV is tailored to the Marketing and Communications Lead role. Highlight your relevant experience in managing campaigns and working with various media. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of your past successes in marketing and communications, and donβt forget to mention your fluency in German and English.
Showcase Your Creativity: We love creativity! If you have any unique ideas or past projects that demonstrate your innovative approach to marketing, make sure to include them. This is your opportunity to stand out from the crowd!
Apply Through Our Website: Donβt forget to apply through our website! Itβs the best way for us to receive your application and ensures youβre considered for the role. Plus, itβs super easy β just follow the prompts!
How to prepare for a job interview at Alliance Personnel
β¨Brush Up on Your Language Skills
Since the role requires fluency in both German and English, make sure to practice speaking and writing in both languages. Prepare to answer questions in German and be ready to discuss your experience in marketing and communications using both languages.
β¨Know Your Marketing Metrics
Familiarise yourself with key performance indicators (KPIs) relevant to marketing campaigns. Be prepared to discuss how you've tracked and reported on campaign performance in the past, and think of examples where you made data-driven decisions to optimise results.
β¨Showcase Your Project Management Skills
This role involves managing multiple campaigns simultaneously, so come equipped with examples of how you've successfully juggled various projects. Highlight your organisational skills and any tools or methods you use to keep everything on track.
β¨Engage with the Companyβs Online Presence
Before the interview, take a good look at the company's blog, website, and social media accounts. Be ready to discuss your thoughts on their current marketing strategies and suggest ideas for improvement. This shows your genuine interest and proactive approach.