At a Glance
- Tasks: Lead marketing strategies and manage exciting campaigns across Germany and beyond.
- Company: Dynamic company based in London with a hybrid work culture.
- Benefits: Flexible working, competitive salary, and opportunities for professional growth.
- Why this job: Make an impact in marketing while working with a creative team.
- Qualifications: Fluent in German and English with 2-3 years of marketing experience.
- Other info: Join a vibrant team and enhance your skills in a supportive environment.
The predicted salary is between 36000 - 60000 £ per year.
We are recruiting for a Marketing and Communications Lead for a permanent role based in London. This is a Hybrid role, working 3 days in office, 2 from home. For this role the successful candidate must be able to speak fluent German and fluent English.
Role Purpose
- To drive, manage and implement regional marketing and communication strategy.
- Co-ordinate promotional activity throughout the Germany and Out of Germany regions, to support business growth.
- To manage multiple, integrated promotional campaigns from brief through to delivery and post campaign review.
- To maintain blog, website and social media accounts.
- To provide relevant communications support to teams and departments across the organisation.
Duties and Responsibilities
- Managing and co-ordinating campaign activities and project manage above and below the line marketing activity to achieve objectives/targets.
- Take ownership of the marketing calendar and budget allocation.
- Develop the initial campaign strategies and timing and activity plans for key campaigns throughout the year.
- Define, track and report on key KPIs (campaign performance, lead conversion, ROI, cost per lead) and present insights with recommendations for optimisation.
- Manage the implementation, communication, tracking and measurement of campaigns to ensure all activity is delivered on time and within budget.
- Make autonomous decisions on campaign adaptation and content planning based on market insight and performance.
- Work with key stakeholders to implement campaign activity: this includes the in-house Design Team, Field Teams, Legal, IT, Digital Acquisition and Communications teams.
- Provide marketing mentoring and support to other Associates and country teams across the company as required.
Candidate Specification
- Minimum of two to three years marketing experience (which has been gained within the private sector ideally).
- Managing agency relationships from client side - formulating, proposing and co-ordinating public-facing marketing campaigns using mix of media (TV, digital, radio, outdoor, press and social media).
- Can demonstrate a positive and proactive ability in a wide range of marketing and communications activities.
- Robust up to date knowledge of marketing trends/activities.
- Good communicator both orally and in writing in both German and English.
- Good attention to detail and proof-reading ability.
- Excellent organisation and time management skills.
- Ability to work as a team member whilst at the same time work on own initiative.
- Be able to organise and effectively manage multiple concurrent projects as and when required.
- Ability to manage and schedule large and varied workloads.
- Knowledge and experience of CRM systems and Mailchimp.
- Understanding and working knowledge of Google Analytics.
- Computer literate in a variety of packages including Word, PowerPoint and Excel.
Locations
Marketing and Communications Lead in Ealing, London employer: Alliance Personnel
Contact Detail:
Alliance Personnel Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing and Communications Lead in Ealing, London
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or attend industry events. You never know who might have the inside scoop on job openings or can refer you directly to hiring managers.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Tailor your responses to show how your experience aligns with their needs, especially in marketing and communications. We want to see that you’re genuinely interested!
✨Tip Number 3
Showcase your skills through a portfolio or case studies. If you've managed successful campaigns before, bring them to the table! This gives us a tangible sense of what you can achieve in the role.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email reiterating your interest can keep you top of mind. Plus, it shows your enthusiasm for the position, which we love to see!
We think you need these skills to ace Marketing and Communications Lead in Ealing, London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing and Communications Lead role. Highlight your relevant experience, especially in managing campaigns and working with different media. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of your past successes in marketing and communications that relate to what we do at StudySmarter.
Show Off Your Language Skills: Since fluency in both German and English is a must, make sure to showcase your language skills clearly in your application. Whether it's in your CV or cover letter, let us know how you’ve used these languages in your previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss any important updates from us. Plus, it’s super easy!
How to prepare for a job interview at Alliance Personnel
✨Know Your Marketing Inside Out
Make sure you brush up on the latest marketing trends and strategies. Be ready to discuss how you've successfully managed campaigns in the past, especially those that involved multiple channels. This will show your potential employer that you're not just familiar with the basics but are also proactive in staying updated.
✨Fluent in Both Languages
Since this role requires fluency in both German and English, practice speaking about your previous experiences in both languages. Prepare some key phrases or examples in each language that highlight your skills and achievements. This will demonstrate your confidence and ability to communicate effectively in both languages.
✨Showcase Your Project Management Skills
Be prepared to discuss specific projects you've managed, focusing on how you coordinated activities and met deadlines. Use the STAR method (Situation, Task, Action, Result) to structure your answers, making it clear how you took ownership of campaigns and adapted them based on performance insights.
✨Engage with Their Brand
Before the interview, take some time to explore the company's blog, website, and social media accounts. Familiarise yourself with their current campaigns and think about how you could contribute. Bring your ideas to the table during the interview; this shows initiative and a genuine interest in the role.