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- Tasks: Lead a sales team, drive customer acquisition, and analyse sales performance.
- Company: Join NAPA Auto Parts, a trusted name in the automotive industry.
- Benefits: Exclusive discounts, career progression, and performance-based bonuses.
- Other info: Dynamic work environment with opportunities for bespoke training.
- Why this job: Be part of a global brand and make a real impact in sales.
- Qualifications: Sales development experience and strong leadership skills required.
The predicted salary is between 40000 - 50000 £ per year.
NAPA Auto Parts UK & Ireland is a leading provider of high-quality parts, tools, and equipment dedicated to light vehicle mechanics and automotive enthusiasts. As part of the globally renowned NAPA network, which has over 6,000 locations worldwide, NAPA Auto Parts UK & Ireland brings a century of expertise along with a trusted reputation for quality, reliability, and excellence. With more than 260 locations across the UK and Ireland, NAPA Auto Parts supplies a comprehensive range of products sourced from top original equipment manufacturers, OE‑matched quality suppliers, and exclusive brands. These products are tailored to meet the needs of independent garages, motor factors, and automotive enthusiasts, helping to keep vehicles running smoothly and efficiently.
A position has recently arisen for an Area Sales Manager (ASM) to join our ever‑growing business. A high‑performing ASM is required to help us increase our customer acquisition and revenue growth by keeping our company competitive and innovative. You will be responsible for maximising sales and providing analysis and insight into sales performance.
Responsibilities- Manage the sales team within the area.
- Identify new business and develop existing business through well‑executed sales planning.
- Organise the team to conduct local market research and monitor and report competitor activity.
- Achieve growth in line with the budget.
- Measure team members against set business KPIs.
- Deliver sales promotions and marketing material.
- Develop and maintain strong relationships with customers.
- Performance‑manage the team of BDMs.
- Identify training requirements for the team of BDMs.
- Assist in customer visits.
- Maintain a high level of commercial awareness.
- Experience in developing sales.
- Demonstrate leadership, planning and organisational skills.
- Strong computer literacy, particularly in Microsoft Excel.
- Experience working within the automotive aftermarket.
- Excellent verbal and written communication skills.
- Have BDM experience.
- An opportunity to join a global brand and market leader.
- Exclusive discounts and cashback from thousands of major retailers and grocers via the AAG Benefits App.
- Opportunities for career progression and bespoke training.
- Free pension advice from our standard pension provider.
- Free access to health, wellbeing and financial tools.
- Potential to earn a performance‑based bonus, paid monthly.
- Discount on car parts.
Alliance Automotive Group is an equal opportunities employer.
Area Sales Manager in Carlisle employer: Alliance Automotive Group
Contact Detail:
Alliance Automotive Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Area Sales Manager in Carlisle
✨Tip Number 1
Network like a pro! Get out there and connect with people in the automotive industry. Attend local events, trade shows, or even online webinars. The more people you know, the better your chances of landing that Area Sales Manager role.
✨Tip Number 2
Show off your skills! When you get the chance to meet potential employers, be ready to discuss your past successes in sales. Use specific examples to demonstrate how you've driven growth and built strong customer relationships.
✨Tip Number 3
Research is key! Before any interview, make sure you know NAPA Auto Parts inside out. Understand their products, market position, and competitors. This will help you tailor your answers and show you're genuinely interested in the company.
✨Tip Number 4
Apply through our website! We want to see your application come through directly. It shows initiative and gives us a chance to see your enthusiasm for joining the NAPA team. Plus, it’s the best way to stay updated on your application status!
We think you need these skills to ace Area Sales Manager in Carlisle
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Area Sales Manager role. Highlight your experience in sales, leadership, and the automotive industry. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about the role and how you can contribute to our team. Keep it engaging and relevant to the job description.
Showcase Your Achievements: When detailing your past experiences, focus on your achievements. Use numbers and examples to demonstrate how you've driven sales growth or improved team performance. We love seeing results!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Alliance Automotive Group
✨Know Your Numbers
As an Area Sales Manager, you'll need to demonstrate your understanding of sales metrics. Brush up on key performance indicators (KPIs) relevant to the automotive industry and be ready to discuss how you've used data to drive sales growth in your previous roles.
✨Showcase Your Leadership Skills
This role requires strong leadership abilities. Prepare examples of how you've successfully managed a sales team, motivated team members, and achieved targets. Highlight any training initiatives you've implemented to develop your team's skills.
✨Research the Competition
Understanding the competitive landscape is crucial. Before the interview, research NAPA Auto Parts' competitors and their offerings. Be prepared to discuss how you would position NAPA against them and what strategies you would employ to gain market share.
✨Build Rapport with the Interviewers
Establishing a connection with your interviewers can set you apart. Be personable and engage them in conversation about their experiences at NAPA. This not only shows your communication skills but also your genuine interest in the company culture.