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- Tasks: Lead the marketing strategy for top FMCG brands in the UK & Ireland.
- Company: Join a globally recognized Food & Drinks business with leading retail brands.
- Benefits: Enjoy a competitive salary, car allowance, bonus, and flexible hybrid working.
- Why this job: Be part of a dynamic leadership team driving growth and innovation in a fast-paced market.
- Qualifications: Strong FMCG marketing background with proven team management experience required.
- Other info: Manage a £600m portfolio and lead a team of 6 direct reports.
The predicted salary is between 72000 - 84000 £ per year.
A globally recognised Food & Drinks business, with leading retail brands that sit comfortably at No1 and No2 in one the UK\’s fastest growing FMCG categories are currently searching for a driven and ambitious Marketing Director for the UK & Ireland.
The role will be part of the UK Leadership Team reporting into the UK&I General Manager, with a team of 6 direct reports (25 direct & indirect in total) managing a £600m RSV portfolio.
Your team will be accountable for supporting and developing the brand strategies and execution and product launches for the UK & Ireland driving sales and market share growth.
This will include:
- Leading and driving the UK&I marketing agenda
- Management of all UK&I marketing activities across a portfolio of brands
- Developing local market research and insight to identify new trends and opportunities
- Executing ATL and BTL brand activation
- Managing and coordinating all NPD and NPE activities
The ideal candidate will have a strong FMCG marketing background with proven experience in managing and leading a marketing team/function. A track record of delivering growth and success within a commercial organisation will be essential.
Package: £Competitive 6 Figure Salary + Car Allowance + Bonus + LTIPs + Benefits
Location: Berkshire (flexible hybrid working)
As well as a highly competitive basic salary this role provides a range of fantastic benefits, including company bonus, a contributory pension scheme, private health care, a flexible benefits scheme and much more!
Desired Skills and Experience
Marketing, Brand
Marketing Director UK&I - FMCG employer: Allexo Search
Contact Detail:
Allexo Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Director UK&I - FMCG
✨Tip Number 1
Make sure to showcase your leadership skills and experience in managing a marketing team. Highlight any successful campaigns you've led that resulted in significant growth, as this will resonate well with the hiring team.
✨Tip Number 2
Familiarize yourself with the latest trends in the FMCG sector, especially in the UK & Ireland market. Being able to discuss current market dynamics and how they impact brand strategies will demonstrate your industry knowledge.
✨Tip Number 3
Network with professionals in the FMCG space, particularly those who have experience in marketing roles. Engaging with industry peers can provide valuable insights and potentially lead to referrals.
✨Tip Number 4
Prepare to discuss specific examples of how you've executed both ATL and BTL marketing strategies. Being able to articulate your hands-on experience with brand activation will set you apart from other candidates.
We think you need these skills to ace Marketing Director UK&I - FMCG
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in FMCG marketing and leadership. Use specific examples of how you've driven growth and managed teams to align with the job requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the food and drinks industry. Discuss your strategic vision for the UK&I market and how your background makes you the ideal candidate for this role.
Highlight Relevant Achievements: In both your CV and cover letter, emphasize key achievements in previous roles, particularly those related to brand strategy, market research, and product launches. Quantify your successes where possible.
Showcase Leadership Skills: Demonstrate your leadership capabilities by providing examples of how you've successfully managed teams and projects. Highlight your ability to drive results and foster collaboration within a marketing team.
How to prepare for a job interview at Allexo Search
✨Showcase Your Leadership Skills
As a Marketing Director, you'll be leading a team. Be prepared to discuss your leadership style and provide examples of how you've successfully managed and developed teams in the past.
✨Demonstrate Your FMCG Expertise
Highlight your experience in the FMCG sector. Discuss specific campaigns or strategies you've implemented that led to growth and success, especially in brand activation and product launches.
✨Understand the Market Landscape
Research the current trends in the UK & Ireland FMCG market. Be ready to share insights on emerging trends and how you would leverage them to drive sales and market share growth for the brands you'll manage.
✨Prepare for Strategic Discussions
Expect to engage in discussions about brand strategy and execution. Prepare to articulate your vision for the marketing agenda and how you plan to align it with the overall business objectives.
