A leading premium drinks business is looking for a Senior Customer Marketing Manager to lead shopper marketing strategy across key grocery retailers. The company operates with a strong portfolio of internationally recognised brands and, since establishing their independent UK operation, has built a reputation as an employer of choice with a genuine focus on inclusion, employee development and commercial excellence.
This role will own the shopper journey for major grocery accounts including Tesco and Morrisons, translating brand propositions into compelling omnichannel activations that deliver measurable commercial impact.
The Role Translating brand strategy into customer marketing activations that grow P&L for both the business and retailer, working collaboratively with brand marketing, sales and insights teams
Managing A&P and retail media budgets across customer activations, ensuring resources are allocated strategically against key growth drivers
Building and maintaining strategic relationships with customer buying, category and marketing teams to secure best-in‑class brand activation within the grocery channel
Developing annual customer plans aligned to business goals, setting activation direction and priorities across the off trade portfolio
Evaluating campaign performance against KPIs and ROI, applying learnings into future planning cycles
Partnering with sales and national
This role will own the shopper journey for major grocery accounts including Tesco and Morrisons, translating brand propositions into compelling omnichannel activations that deliver measurable commercial impact.
The Role Translating brand strategy into customer marketing activations that grow P&L for both the business and retailer, working collaboratively with brand marketing, sales and insights teams
Managing A&P and retail media budgets across customer activations, ensuring resources are allocated strategically against key growth drivers
Building and maintaining strategic relationships with customer buying, category and marketing teams to secure best-in‑class brand activation within the grocery channel
Developing annual customer plans aligned to business goals, setting activation direction and priorities across the off trade portfolio
Evaluating campaign performance against KPIs and ROI, applying learnings into future planning cycles
Partnering with sales and national
