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- Tasks: Lead brand strategy and drive innovation in a fast-growing drinks category.
- Company: Global leader in the FMCG food and drink industry.
- Benefits: Competitive salary, flexible working, and opportunities for personal growth.
- Why this job: Make a real impact on exciting brands and shape market trends.
- Qualifications: Experience in brand marketing and strong strategic thinking skills.
- Other info: Dynamic work environment with a focus on collaboration and creativity.
The predicted salary is between 36000 - 60000 £ per year.
An exciting opportunity for someone who is a passionate brand builder to lead a product portfolio within a global leader in the drinks industry. This role is perfect for a strategic marketeer looking to make a significant impact in a fast growing category.
Key Responsibilities:
- Develop and execute the long term strategic plan for a number of brands in the portfolio
- Drive innovation by identifying trends and bringing new ideas to market swiftly
- Elevate brand partnerships, focusing on premiumisation and shelf appeal
- Own the portfolio P&L, optimising price-pack architecture and unlocking growth opportunities
- Analyse performance data, market dynamics, and competitor activity to inform decision-making
- Collaborate with the equity team to create compelling campaigns and activation plans
- Mentor and support an Assistant Brand Manager on the portfolio
The Ideal Candidate:
- Proven track record in leading innovation projects from insight to execution
- Strong strategic thinking skills and ability to shape long-term plans
- Commercial acumen and analytical prowess in portfolio management
- Consumer-centric approach with a passion for turning insights into relevant innovations
- Excellent collaborative skills and ability to influence across teams
- Agility to keep pace with trends and maintain brand relevance
Location: Berkshire - 3 days office / 2 days home
Package: This role offers an excellent opportunity for a dynamic individual to make their mark in a fast-paced, innovative environment. If you’re ready to unleash your potential and drive growth in an exciting product category, we’d love to hear from you.
Brand Manager - FMCG Food & Drink in London employer: Allexo Search
Contact Detail:
Allexo Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager - FMCG Food & Drink in London
✨Tip Number 1
Network like a pro! Reach out to people in the FMCG sector, especially those who work in brand management. Attend industry events or webinars, and don’t be shy about sliding into DMs on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your past projects, especially those related to innovation and strategic planning. Use visuals and data to demonstrate your impact. This will make you stand out when you’re chatting with potential employers.
✨Tip Number 3
Prepare for interviews by researching the company’s brands and recent campaigns. Think about how you can elevate their portfolio and bring fresh ideas to the table. Practice articulating your consumer-centric approach and how you’ve driven growth in previous roles.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of exciting opportunities waiting for passionate brand builders like you. Keep an eye on our listings and make sure your application reflects your strategic thinking and innovative mindset.
We think you need these skills to ace Brand Manager - FMCG Food & Drink in London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for brand building shine through. We want to see that you’re not just looking for a job, but that you’re genuinely excited about the opportunity to lead a product portfolio in the drinks industry.
Tailor Your Experience: Make sure to highlight your relevant experience in brand marketing and innovation projects. We love seeing how your past roles have prepared you for this position, so don’t hold back on showcasing your strategic thinking and commercial acumen.
Be Data-Driven: Since we’re all about making informed decisions, include examples of how you've used data to drive brand performance in your previous roles. This will show us that you can analyse market dynamics and competitor activity effectively.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it’s super easy!
How to prepare for a job interview at Allexo Search
✨Know Your Brands Inside Out
Before the interview, dive deep into the brands you'll be managing. Understand their market position, recent campaigns, and consumer feedback. This knowledge will not only impress but also help you articulate how you can elevate these brands.
✨Showcase Your Strategic Thinking
Prepare to discuss your approach to developing long-term strategic plans. Bring examples of past projects where you've successfully identified trends and executed innovative ideas. This will demonstrate your ability to think ahead and drive growth.
✨Be Data-Driven
Familiarise yourself with performance data analysis. Be ready to discuss how you've used data to inform decisions in previous roles. Highlight your commercial acumen and how it has led to successful portfolio management.
✨Emphasise Collaboration Skills
This role requires excellent collaborative skills. Prepare examples of how you've influenced cross-functional teams in the past. Show that you can work effectively with others to create compelling campaigns and activation plans.