Digital Marketing Manager - Personal Care (Fixed Term Contract)

Digital Marketing Manager – Personal Care (Fixed Term Contract) This role is offered by Allexo Search. Your actual pay will depend on your skills and experience — please speak with your recruiter for more details. Base pay range We are partnering with a well-known FMCG company that owns a portfolio of established consumer brands across personal care, household, and beauty sectors. As they invest in digital transformation, they are seeking a Digital Marketing Manager for a 12-month fixed-term contract. This is an excellent opportunity to lead digital activation for various high-street brands, including paid media, influencer marketing, organic social media, and digital shelf content. The Role: The successful candidate will be responsible for executing top-tier digital activation aligned with brand and business strategies, enhancing brand visibility and performance across key platforms. Key responsibilities include: Leading paid media and influencer campaigns for selected brands Managing digital shelf content and enhancing online presence Creating monthly organic social media calendars and content Analyzing performance data and reporting on KPIs Supporting the Senior Digital Marketing Manager with planning, budgeting, and agency coordination Implementing test-and-learn initiatives to optimize channel performance What We\’re Looking For: Experience in digital marketing within FMCG or related consumer sectors Proven success in managing campaigns across paid, organic, and influencer channels Strong knowledge of digital tools such as Adobe Analytics, social media platforms, and content management systems Ability to effectively manage external agencies and internal stakeholders Proactive attitude with excellent project management and reporting skills Location: Hertfordshire Package: Up to £56,000 plus benefits Desired Skills and Experience: Digital Marketing, FMCG Seniority level Mid-Senior level Employment type Full-time Job function Marketing Industries Personal Care Product Manufacturing #J-18808-Ljbffr