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- Tasks: Lead consumer insights for innovation in the FMCG soft drinks sector.
- Company: Join a dynamic international FMCG food & drinks business.
- Benefits: Flexible working, competitive salary, and opportunities for professional growth.
- Why this job: Shape consumer-centric innovations and drive growth in key markets.
- Qualifications: Experience in consumer insights and strong data analysis skills required.
- Other info: Work in a collaborative environment with a focus on impactful projects.
The predicted salary is between 55000 - 65000 £ per year.
An opportunity for a Consumer & Market Insights Manager to join an international FMCG food & drinks business. This role offers the chance to shape innovation and growth initiatives across core international markets.
Key Responsibilities
- Lead end-to-end consumer insights activities for innovation and renovation projects across key markets
- Develop and lead a multi-market consumer immersion programme to inspire customer‑centricity
- Deliver quarterly foresight reports and lead trend programmes to anticipate evolving consumer needs
- Partner with R&D, Innovation, and Commercial teams to identify opportunities and validate new concepts
- Serve as a trusted advisor to senior marketing, category, and product teams
The Ideal Candidate
- Experienced insights manager with a track record of influencing decisions and working proactively in teams
- Extensive experience in client-side consumer insights roles within a branded FMCG environment
- Proficiency in qualitative, quantitative, and hybrid research approaches
- Strong business acumen and the ability to influence strategic decisions
- Experience supporting NPD pipelines and innovation development processes
- Advanced skills in data analysis and visualization; social listening analytics would be beneficial (not essential)
Location
West London (2 days/week in the office)
This role is ideal for an FMCG insights manager looking to make an impact in a dynamic, international FMCG environment. If you’re passionate about consumer‑centric innovation and have the skills to drive growth through actionable insights, we’d love to hear from you.
Consumer & Market Insights Manager - FMCG Soft Drinks employer: Allexo Search
Contact Detail:
Allexo Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Consumer & Market Insights Manager - FMCG Soft Drinks
✨Tip Number 1
Network like a pro! Reach out to people in the FMCG sector, especially those who work in consumer insights. Use LinkedIn to connect and engage with them; you never know who might have a lead on your dream job.
✨Tip Number 2
Prepare for interviews by researching the company’s recent innovations and market strategies. Show them you’re not just another candidate; demonstrate your passion for their products and how your insights can drive their growth.
✨Tip Number 3
Practice your storytelling skills! Be ready to share specific examples of how you've influenced decisions in past roles. This will help you stand out as someone who can bring valuable insights to their team.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities that might be perfect for you. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace Consumer & Market Insights Manager - FMCG Soft Drinks
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Consumer & Market Insights Manager. Highlight your experience in FMCG and any relevant projects that showcase your ability to influence decisions and drive innovation.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about consumer-centric innovation and how your skills align with our needs. Be specific about your experience with qualitative and quantitative research.
Showcase Your Data Skills: Since data analysis and visualization are key for this role, make sure to include examples of how you've used these skills in past positions. If you have experience with social listening analytics, don’t forget to mention that too!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you’re considered for the role as quickly as possible!
How to prepare for a job interview at Allexo Search
✨Know Your Consumer Insights
Make sure you brush up on the latest trends in consumer behaviour, especially within the FMCG sector. Be ready to discuss how your insights have influenced past projects and how you can apply that knowledge to shape innovation in this role.
✨Showcase Your Analytical Skills
Prepare to demonstrate your proficiency in data analysis and visualisation. Bring examples of reports or presentations you've created that highlight your ability to turn complex data into actionable insights. This will show them you can deliver those quarterly foresight reports with ease.
✨Collaborate Like a Pro
Since this role involves partnering with various teams, think of examples where you've successfully collaborated with R&D, marketing, or commercial teams. Highlight how your insights have driven decisions and led to successful product innovations.
✨Be Ready for Scenario Questions
Expect questions that ask how you would handle specific situations, like identifying opportunities for new concepts or validating ideas. Prepare structured responses using the STAR method (Situation, Task, Action, Result) to clearly articulate your thought process and impact.