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For Companies At a Glance
- Tasks: Lead marketing projects in oncology, from strategic planning to campaign execution.
- Company: Join AbbVie, a leader in innovative medicines tackling serious health issues.
- Benefits: Enjoy a supportive work environment with opportunities for personal and career development.
- Why this job: Be part of an energetic team making a real impact in healthcare.
- Qualifications: Experience in omnichannel marketing and understanding of the UK healthcare landscape preferred.
- Other info: Our Maidenhead office prioritises accessibility and employee well-being, fostering an inclusive culture.
The predicted salary is between 43200 - 72000 £ per year.
Company Description
AbbVie\’s mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people\’s lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us atwww.abbvie.com. Follow @abbvie onX,Facebook,Instagram,YouTube,LinkedInandTik Tok.
Job Description
We are excited to recruit for a brand manager to join the Oncology team in order to support delivery of our Limitless ambitions.The successful candidate will join an energetic, ambitious and agile team and work within a supportive environment which also offers opportunity for personal skills and career development.
The Brand Manager role will be based in our offices in Maidenhead and will own end-to-end marketing deliverables/projects to support the delivery of our ambition through focused execution of our business priorities.
Strategic planning & execution
- Campaign design and execution aligned to strategic priorities
- Ensure clear measurement frameworks are in place to assess campaign execution and optimise accordingly
- Key contributions to strategic and tactical plan development
Excellence in Execution
- Ensure high quality content is co-created with key stakeholders to ensure high impact
- Prioritise being ‘brilliant at the basics’ – embracing our systems and processes to ensure efficient ways of working and maximum impact
- Identify opportunities to enhance our ways of working as a Oncology team and take accountability for making aligned changes
Stakeholder management
- As part of a highly cross functional organisation, ensure relationships are fostered both internally and externally to deliver alignment and support for key initiatives.
- This includes local, regional, global and external stakeholders (healthcare professionals, pharma service providers etc).
OmniChannel Transformation
- Accelerate AbbVie’s journey towards omnichannel excellence to deliver the highest quality customer engagement within the industry
- This includes support evolving ways of working across the UK affiliate
- Support on the planning and execution of customer journeys, ensuring optimal impact and agility in optimising performance of campaigns
Maximising impact whilst ensuring the highest standards
- Support the ongoing culture of compliance to the ABPI code and internal ways of working, whilst leveraging knowledge and experience of working with such frameworks to maximise the customer experience and impact of campaigns.
Qualifications
Capabilities
- Strong commercial acumen
- Consistent curiosity to ensure a strong understanding of complex business environment
- Ability to deliver simplicity from complexity
- Ability to monitor results and develop contingencies
- Setting/implementing vision and direction with the customer facing team
- Strong communication of ideas and concepts
- Translate strategy into tactics plans and then deliver on these
- Ability to challenge current thinking in the interests of raising the bar
- Ability to work in a matrix environment and achieve results within a brand team
- Can influence others, including those over whom they have no direct authority
- Professional, accountable, and collaborative team player
Experience
- Relevant experience relating to the above key responsibilities
- Experience of the UK healthcare environment, preferably in customer facing roles
- Relevant experience working with omnichannel marketing campaign design and execution
- Significant experience working with the ABPI code
- A working knowledge of the Oncology competitive landscape is a preference
- Experience of launching new indications within complex market environments would be beneficial
- In-field/sales experience would also be beneficial
Additional Information
AbbVie\’s UK offices in Maidenhead prioritize accessibility and employee well-being, creating a welcoming environment for everyone. The office includes a large car park for easy access, as well as step-free entry, accessible restrooms, and elevators to accommodate individuals with mobility challenges. The workspace features assistive technologies and adaptable workstations, fostering an inclusive culture. Additionally, there is a dedicated quiet zone for those who prefer to work without distraction. This area maximizes natural light and is strategically positioned for easy access with minimal noise disturbances. If you need specific information or have questions about accessibility arrangements, please let us know during the process.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only – to learn more, visithttps://www.abbvie.com/join-us/equal-employment-opportunity-employer.html
US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:
https://www.abbvie.com/join-us/reasonable-accommodations.html
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Brand Manager (Haematology) employer: Allergan
Contact Detail:
Allergan Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager (Haematology)
✨Tip Number 1
Familiarise yourself with AbbVie's mission and values. Understanding their focus on innovative medicines and the specific therapeutic areas they target will help you align your discussions and demonstrate your passion for their work during interviews.
✨Tip Number 2
Network with current or former employees of AbbVie, especially those in the Oncology team. Engaging with them can provide valuable insights into the company culture and expectations, which can be beneficial when preparing for interviews.
✨Tip Number 3
Stay updated on the latest trends in omnichannel marketing and the oncology landscape. Being knowledgeable about current strategies and challenges in these areas will allow you to speak confidently about how you can contribute to AbbVie's goals.
✨Tip Number 4
Prepare examples of your past experiences that showcase your ability to manage cross-functional teams and deliver successful marketing campaigns. Highlighting your collaborative skills and results-driven mindset will resonate well with AbbVie's emphasis on teamwork and execution.
We think you need these skills to ace Brand Manager (Haematology)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and qualifications required for the Brand Manager position in Haematology. Tailor your application to highlight how your skills and experiences align with these requirements.
Craft a Compelling CV: Your CV should clearly showcase your relevant experience, particularly in omnichannel marketing and the UK healthcare environment. Use specific examples to demonstrate your achievements and how they relate to the role.
Write a Strong Cover Letter: In your cover letter, express your enthusiasm for AbbVie's mission and the specific role. Highlight your commercial acumen and ability to work collaboratively in a matrix environment. Make sure to connect your past experiences to the key responsibilities outlined in the job description.
Proofread and Edit: Before submitting your application, thoroughly proofread your documents for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial for a Brand Manager role.
How to prepare for a job interview at Allergan
✨Understand AbbVie's Mission
Before the interview, make sure you thoroughly understand AbbVie's mission and values. Familiarise yourself with their focus on innovative medicines and how they aim to impact lives in key therapeutic areas like oncology. This will help you align your answers with their goals.
✨Showcase Your Commercial Acumen
As a Brand Manager, demonstrating strong commercial acumen is crucial. Prepare examples from your past experiences where you've successfully navigated complex business environments or made strategic decisions that led to positive outcomes.
✨Prepare for Stakeholder Management Questions
Given the cross-functional nature of the role, be ready to discuss how you've managed relationships with various stakeholders in previous positions. Highlight your ability to influence others and foster collaboration, even without direct authority.
✨Familiarise Yourself with Omnichannel Marketing
Since the role involves omnichannel marketing, brush up on your knowledge of campaign design and execution across multiple platforms. Be prepared to discuss any relevant experience you have and how you can contribute to AbbVie's journey towards omnichannel excellence.
