At a Glance
- Tasks: Lead and innovate marketing strategies to connect with customers and drive results.
- Company: A family-run business known for high-performance equipment and trusted partnerships.
- Benefits: Competitive salary, monthly bonuses, 23 days holiday, health insurance, and flexible working.
- Other info: Join a dynamic team focused on innovation and long-term growth.
- Why this job: Shape the future of marketing while developing your skills in a fast-paced environment.
- Qualifications: Proven senior marketing experience, strong leadership, and digital marketing expertise.
The predicted salary is between 50000 - 60000 £ per year.
Are you ready to lead a dynamic marketing strategy in a growing business? As the Head of Commercial Marketing, you will reshape how the company connects with customers and drives results, bringing fresh ideas and strategic insight that will make a real impact. This is an excellent opportunity to shape the future of the company's marketing efforts. You will have ownership of the marketing plan, working closely with the senior leadership team and owner. Your leadership will influence the company's growth while sharpening your skills in a fast‑paced environment filled with potential.
Responsibilities
- Developing and executing a comprehensive marketing strategy that aligns with business objectives and enhances competitive positioning.
- Managing and mentoring a team of 2 Marketing Executives and a Business Development Executive, fostering a high‑performance culture.
- Overseeing campaigns across multiple channels, including digital marketing, content creation, email marketing, PPC, SEO, and analytics to measure effectiveness.
- Building and refining customer journey structures to improve engagement, satisfaction, and retention.
- Collaborating with sales teams to map market opportunities, ensuring a seamless flow of insights and fostering a unified messaging approach.
- Communicating technical product features confidently to internal teams and external stakeholders, strengthening the company's consultative approach.
- Tracking marketing performance, analysing data, and continuously improving tactics to generate higher quality leads and stronger brand recognition.
Rewards
- Competitive salary ranging from £50,000 to £60,000, based on experience.
- Monthly bonus linked to sales targets.
- Non‑contractual annual bonus for exceptional performance.
- 23 days holiday per year, plus your birthday off.
- Health insurance coverage for added peace of mind.
- Clear objectives combined with learning and development opportunities to advance your skills.
- Flexible working patterns, mostly on‑site with some remote work.
- Access to electric charging points and parking facilities, supporting a sustainable lifestyle.
Company
Our client is a family‑run business with a rich history. They supply high‑performance equipment to leading industries. Known for their consultative, results‑driven approach, they build trusted partnerships with their customers by delivering top‑quality products and dedicated service. The company values innovation, collaboration, and long‑term relationships, aiming to remain at the forefront of their sector with continuous growth.
Experience Essentials
- Proven experience in senior marketing roles, preferably within technical or industrial sectors.
- Strong leadership skills, with previous team management and development experience.
- Extensive knowledge of digital marketing channels, analytics, and campaign management.
- Demonstrable experience in developing customer journey strategies and improving engagement.
Head Of Marketing employer: Allen Associates
Contact Detail:
Allen Associates Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head Of Marketing
✨Tip Number 1
Network like a pro! Get out there and connect with industry professionals on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Prepare for interviews by researching the company inside out. Understand their products, values, and recent news. We want you to walk in feeling confident and ready to show how you can make an impact as Head of Marketing.
✨Tip Number 3
Practice your pitch! You’ll want to clearly articulate your vision for the marketing strategy and how you can lead the team to success. We suggest rehearsing with a friend or in front of a mirror to nail that delivery.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. We believe it shows your enthusiasm and professionalism, which is always a plus!
We think you need these skills to ace Head Of Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Head of Marketing role. Highlight your leadership experience and any successful marketing strategies you've implemented in the past.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for marketing and how you can bring fresh ideas to our team. Be sure to mention specific achievements that demonstrate your ability to drive results.
Showcase Your Digital Savvy: Since this role involves overseeing various digital marketing channels, make sure to highlight your expertise in areas like SEO, PPC, and analytics. Share examples of campaigns you've managed and the impact they had on customer engagement.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates about the hiring process!
How to prepare for a job interview at Allen Associates
✨Know Your Marketing Strategy
Before the interview, dive deep into the company's current marketing strategy. Understand their target audience, key campaigns, and how they position themselves in the market. This will not only show your genuine interest but also allow you to suggest fresh ideas that align with their goals.
✨Showcase Leadership Experience
Prepare specific examples of how you've successfully led teams in the past. Highlight your mentoring style and how you've fostered a high-performance culture. This is crucial for a role like Head of Marketing, where team management is key.
✨Be Data-Driven
Familiarise yourself with metrics and analytics relevant to marketing performance. Be ready to discuss how you've used data to inform decisions and improve campaign effectiveness. This will demonstrate your analytical skills and commitment to continuous improvement.
✨Communicate Confidently
Practice articulating technical product features clearly and confidently. Since you'll be communicating with both internal teams and external stakeholders, being able to convey complex information simply will set you apart as a strong candidate.