At a Glance
- Tasks: Craft engaging press releases and media pitches to boost brand visibility.
- Company: Join a vibrant digital marketing agency with a focus on innovation.
- Benefits: Competitive salary, hybrid working, private healthcare, and career development opportunities.
- Other info: Enjoy a dynamic work environment with mentorship from industry leaders.
- Why this job: Shape compelling stories and make an impact in the digital PR landscape.
- Qualifications: Experience in Digital PR or content marketing with strong storytelling skills.
The predicted salary is between 30000 - 30000 £ per year.
Overview
Are you passionate about storytelling and looking to build your career in Digital PR?
As a Digital PR Account Executive, you will play a key role in increasing brand visibility, securing valuable media coverage and supporting successful digital marketing campaigns for a diverse range of clients.
This is an exciting opportunity to develop your skills within a growing digital marketing agency, working across PR, media relations and content marketing.
Digital PR Account Executive Responsibilities
This position will involve, but will not be limited to
- Developing compelling press releases, media pitches and long-form articles to attract media interest and generate coverage across both B2B and B2C sectors.
- Conducting research to identify newsworthy stories, industry trends and media opportunities that align with client objectives and campaign strategies.
- Supporting the planning and delivery of innovative PR campaigns designed to increase brand awareness, online visibility and audience engagement.
- Building and maintaining strong relationships with journalists, bloggers, influencers and digital publishers to maximise media outreach opportunities.
- Creating and supporting content marketing campaigns that increase engagement, improve online visibility and strengthen brand authority.
- Working collaboratively with SEO and content teams to support campaigns that improve organic visibility and deliver high-quality earned media coverage.
- Monitoring media coverage, analysing campaign performance and providing insights to optimise future Digital PR and outreach strategies.
- Digital PR Account Executive Rewards
- Salary circa £30,000 (negotiable depending on experience)
- Full-time, permanent role offering long-term stability and career progression
- Hybrid working - three days in the office
- Free off-road parking
- Private healthcare
- Access to a generous company pension scheme
- Opportunities to attend industry conferences and events worldwide
- Comprehensive career development, ongoing training and mentorship from leading professionals in search marketing, SEO and Digital PR
- Birthday leave in addition to holiday entitlement
- Enhanced maternity and paternity pay to support your family life
- The Company
Our client is a vibrant and innovative digital marketing agency.
- Digital PR Account Executive Experience Essentials
- Experience within Digital PR, Public Relations, communications, content marketing, media relations or a digital marketing agency environment
- Strong skills in research, storytelling and content creation tailored for B2B and B2C audiences
- Proven ability to produce press releases, media pitches, articles and engaging digital content
- Experience with journalist outreach, media engagement and building relationships with online publications is desirable
- Creative, proactive and capable of identifying compelling stories and campaign opportunities
- Excellent communication, outreach and organisational skills
- Ability to manage multiple client projects independently and efficiently
- Strong time management and prioritisation skills
- An understanding of SEO, organic search and content strategy would be advantageous
- Location
- This Digital PR Account Executive role is based close to the Oxfordshire/Berkshire border, with excellent access to surrounding areas including Reading, Didcot and Newbury.
- The role offers hybrid working, with three days in the office and flexible start and finish times between 8am and 6pm, making it ideal
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Pr Account Executive employer: Allen Associates (Oxford) Ltd
Allen Associates (Oxford) Ltd is an excellent employer that values its employees by fostering a supportive work culture and providing opportunities for professional growth. Located in the vibrant town of Witney, this role offers a unique chance to make a meaningful impact on employee experiences while working alongside a dedicated team. With flexible working arrangements and a commitment to compliance and best practices, you will thrive in an environment that prioritises both personal and professional development.
Contact Details:
Allen Associates (Oxford) Ltd Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Pr Account Executive
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Allen Associates (Oxford) Ltd. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Allen Associates (Oxford) Ltd, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Allen Associates (Oxford) Ltd inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Pr Account Executive
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Allen Associates (Oxford) Ltd. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Allen Associates (Oxford) Ltd.
How to prepare for a job interview at Allen Associates (Oxford) Ltd
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
