Licensing Commercial Manager, EMEA Agents in London

The Licensing Commercial Manager will drive Universal’s consumer products business across selected agent-based markets in EMEA. This 360-degree role will manage agent-led activity and key global partners, ensuring alignment with regional strategy and budget expectations.

Key Responsibilities:

• Partner with the Director, EMEA Agents, to manage external agent teams and deliver locally relevant plans that drive growth across key categories and retail accounts.
• Work collaboratively across internal teams, including Legal, Finance, Category, Retail and Franchise, to ensure clear communication, effective information flow and alignment on key deliverables.
• Ensure incoming deals support business growth in line with deal guidelines and category strategy.
• Own the quarterly forecast cycle for appointed markets, ensuring agent compliance and accuracy in submissions.
• Work with agent teams and relevant stakeholders to deliver retail marketing campaigns, launch plans and retail placement activity within allocated budgets and franchise guidelines.
• Liaise with external stakeholders, Master Toy, Agent Teams (Category and Retail) to deliver accurate records and reports on launch collections and retail placement.
• Coordinate business reviews, retail calendars, marketing budgets, franchise data and pitch materials for licensee, retail and Key Partner Meetings.

Administration:

• Track stakeholder activity and agent hub updates, providing weekly progress reports.
• Maintain databases, spreadsheets and sales materials, including licensee lists and brand presentations.
• Manage vendor setup, purchase orders, invoice coding, payment follow-up and direct-cost tracking.
• Track deals through execution and payment, ensuring accurate follow-through.
• Manage own diary, calls, expenses and key deadlines in line with business cadence.

Communication and Culture:

• Help build a best-in-class culture that encourages creativity, efficiency, inclusion and partnership.
• Work collaboratively across teams, bringing a positive, one-team approach to agent management.

About You:

• Results-driven and proactive — takes ownership, brings energy and is motivated to grow the business.
• Entrepreneurial and resilient — a tenacious self-starter who keeps moving forward through challenges.
• Global-minded — understands the wider context and thinks holistically.
• Authentic and positive — brings personality, humour and a collaborative spirit to work.
• Adaptable and hands-on — able to pivot quickly, manage priorities and respond efficiently.
• Strong communicator — honest, clear and able to adapt style to different audiences.
• Relationship-focused — builds strong connections and brings an easy-going, people-first approach.

Skills / Qualification Requirements:

• Business management experience in a cross-cultural environment.
• Confidently manages and communicates with commercial partners, senior stakeholders, internal teams and international partners.
• Strong organisational skills, with the ability to prioritise multiple workstreams and deadlines.
• Excellent administrative skills and attention to detail.
• Experience delivering retail marketing campaigns from concept to execution.
• Additional languages, such as Polish or Turkish, are helpful but not essential.
• Proactive, solutions-focused self-starter who works well independently and as part of a team.
• Intermediate to advanced Word, Excel and PowerPoint skills; Keynote and Mac knowledge preferred.