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- Tasks: Lead the development of exciting new dairy products from concept to launch.
- Company: Join ALL THINGS, a modern British dairy brand with big ambitions.
- Benefits: Competitive salary, annual bonus, 25 days holiday, and monthly wellbeing allowance.
- Other info: Dynamic startup environment with opportunities for rapid career growth.
- Why this job: Be part of a team making dairy exciting again with innovative product launches.
- Qualifications: 3+ years NPD experience in chilled food and strong project management skills.
The predicted salary is between 50000 - 65000 £ per year.
We’re ALL THINGS, a modern British dairy brand founded by chef Thomas Straker and Toby Hopkinson. What started as All Things Butter (known for bold flavours and double-churned butter made from British cream) is now expanding into a wider multi-category dairy brand with lots of NPD and big ambitions. Our mission is simple: make dairy exciting again.
We’re looking for a Product Innovation Manager to build new categories and bring innovative products to market, helping evolve All Things into a multi-category platform brand, while ensuring strong alignment with operational and technical standards. This is a commercially-minded, technically literate product role that sits at the intersection of product development, supplier management, and project delivery across All Things’ expanding portfolio.
Sitting within Strategy, this role will focus primarily on long-term innovation, new category development, and product launches, while also providing technical support to Operations on existing products where required. You will own the end-to-end development of new products - from concept through co-manufacturer trials, scale-up, and launch - working closely with external partners to bring ideas to market quickly and effectively.
You will be expected to run multiple NPD projects in parallel (typically 2-4 at different stages), moving at pace from concept to launch, with a strong bias toward rapid iteration and real-world validation over perfection.
- Innovation, new categories, and product launches
- Targeted technical support to Operations
Product Development & Innovation:
- Own the end-to-end development of new products and categories: concept, supplier engagement, trials, scale-up, and launch
- Translate category opportunities, culinary trends, and brand vision into clear product briefs for co-manufacturers and suppliers
- Run product development processes through partners - coordinating trials, gathering feedback, and driving iteration
Pipeline & Project Management:
- Own critical paths across multiple concurrent NPD projects - coordinating across Strategy, Ops, Commercial, and Brand
- Drive projects forward at pace, ensuring timelines, costs, and deliverables are met
- Work closely with the Strategy Lead to prioritise the innovation pipeline
- Own the commercial viability of new products, ensuring target margins, pricing architecture, and scalability are achieved prior to launch
- Work closely with Commercial to ensure products are designed for successful retail sell-in and long-term velocity
- Identify and stop low-potential projects early, ensuring focus remains on the highest-impact opportunities
Technical Support (Ops Collaboration):
- Provide targeted technical support to Operations on high-impact product or quality issues, without owning BAU product maintenance
- Contribute to maintaining technical documentation (specs, HACCP, traceability, allergen data) in collaboration with Ops
- Provide input into shelf-life, testing, and product performance, ensuring alignment with technical standards
- Build a scalable network of high-quality co-manufacturing partners
- Establish a repeatable NPD process that enables faster future launches
- Maintain strong alignment between innovation and operational execution
3+ years end-to-end NPD experience in chilled food (dairy adjacent welcomed) ~ Strong project management skills; Commercial awareness - understands how decisions impact margin, cost, and scalability ~ Level 2 HACCP (minimum) Experience in a startup or challenger brand Exposure to fresh or cultured dairy Degree or HND in Food Science, Food Technology, or similar Level 3 Food Safety Experience with shelf-life testing, sensory evaluation, or microbiological considerations.
You are a high-agency operator who thrives on building new product lines from scratch and taking them to market at pace. You’re comfortable working across both innovation and technical environments - able to move quickly on new opportunities while maintaining a strong understanding of product quality and feasibility. You thrive in ambiguity, take ownership, and are motivated by building something new.
Competitive salary (DOE) + annual bonus (performance based) ~25 days holiday + your birthday off + UK bank holidays ~ Monthly wellbeing allowance ~ 5% employer pension match
Senior Product Manager - New Product Development in London employer: All Things
Contact Detail:
All Things Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Manager - New Product Development in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the dairy and food innovation space. Attend industry events, join relevant online groups, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your passion for product innovation! When you get the chance to chat with potential employers, share your ideas about making dairy exciting again. Bring up trends you’ve noticed or products you think could work well. This will show them you’re not just looking for a job, but you’re genuinely interested in contributing to their mission.
✨Tip Number 3
Prepare for interviews by diving deep into ALL THINGS’ products and values. Know their current offerings and think about how you can help expand their portfolio. Tailor your responses to highlight your experience in NPD and how it aligns with their goals. This will make you stand out as a candidate who’s ready to hit the ground running.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team at ALL THINGS. Keep an eye on our careers page for new opportunities and updates!
We think you need these skills to ace Senior Product Manager - New Product Development in London
Some tips for your application 🫡
Show Your Passion for Innovation: When writing your application, let your enthusiasm for product innovation shine through. We want to see how you can make dairy exciting again and what unique ideas you bring to the table!
Tailor Your Experience: Make sure to highlight your relevant experience in NPD, especially in chilled food or dairy. We’re looking for someone who can hit the ground running, so connect your past projects to our mission and values.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and focus on how your skills align with the role. Remember, we’re all about moving quickly from concept to launch!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves.
How to prepare for a job interview at All Things
✨Know Your NPD Inside Out
Make sure you’re well-versed in the end-to-end product development process, especially in chilled food. Brush up on your experience with supplier engagement, trials, and launches, as this role is all about bringing innovative products to market quickly.
✨Showcase Your Project Management Skills
Be ready to discuss how you've successfully managed multiple NPD projects simultaneously. Highlight specific examples where you’ve driven projects forward, met timelines, and ensured deliverables were achieved, as this will demonstrate your ability to thrive in a fast-paced environment.
✨Understand the Commercial Side
Familiarise yourself with how product decisions impact margins, costs, and scalability. Be prepared to talk about your commercial awareness and how it has influenced your previous projects, as this role requires a strong understanding of the business side of product innovation.
✨Embrace Ambiguity and Ownership
This position thrives on building new product lines from scratch, so be ready to share examples of how you’ve taken ownership in uncertain situations. Discuss how you’ve navigated challenges and turned them into opportunities, showcasing your high-agency mindset.