Digital & Social Media Marketing Manager in Warrington

Digital & Social Media Marketing Manager in Warrington

Warrington Full-Time No working from home possible
All The Top Bananas

About Prosperity Network
Prosperity Network is one of the UK's leading property investment communities, helping hundreds of members build wealth through education, mentoring, networking and accountability.
With over 800 active members and ambitious plans to continue growing over the coming years, we're looking for an exceptional marketer who can help take the business to the next level.
This is not just a social media management or content delivery role.
It is a strategic marketing role for someone who understands how to grow businesses through effective marketing, customer acquisition and commercial thinking.

The Opportunity
We're looking for someone to own and develop our marketing strategy. This role offers genuine autonomy. We want someone who is excited to challenge existing ideas, introduce new initiatives and take ownership of Prosperity Network's future growth.
Your responsibility will be simple:
Generate more qualified enquiries. Improve conversion. Increase membership growth. Strengthen the Prosperity Network brand.
You'll work closely with our Directors and existing marketing team, taking ownership of strategy whilst coordinating the execution across multiple marketing channels.
If you've successfully helped grow an SME through marketing before, we'd love to hear from you.

What Success Looks Like
Success in this role will be measured by business growth, including:
Increasing qualified enquiries
Growing member sign-ups
Increasing webinar registrations and attendance
Improving webinar conversion rates
Growing event attendance
Increasing member referrals
Improving email engagement
Developing new marketing channels
Building stronger customer journeys and automation
Improving overall marketing ROI

Key Responsibilities
Marketing Strategy
Develop and own Prosperity Network's marketing strategy.
Create quarterly marketing plans aligned with business objectives.
Identify opportunities to generate new enquiries and revenue.
Continually test, measure and improve marketing performance.

Campaign Planning
Lead and coordinate campaigns across multiple channels including:
Member acquisition
Webinar campaigns
Networking events
Product launches
Referral initiatives
Member retention
Brand awareness
Every campaign should have measurable commercial objectives.

Webinar & Event Marketing
Our webinars and events are a key driver of business growth.
You'll be responsible for planning and executing campaigns that maximise:
Registrations
Attendance
Engagement
Conversion into paying members
Previous experience running successful webinar campaigns is highly desirable.

Marketing Systems & Customer Journey
Review and improve the complete customer journey from first enquiry through to becoming a long-term member.
Develop and optimise:
Landing pages
Email sequences
CRM workflows
Marketing automation
Referral journeys
Member communications and existing member content

Paid Marketing
You'll work alongside our existing advertising specialist to develop and improve paid acquisition campaigns.
Whilst experience with paid advertising is important, this role is focused on strategy rather than day-to-day ad management.
You'll be expected to:
Review campaign performance
Set objectives
Analyse results
Improve ROI
Ensure paid campaigns align with wider business goals

Brand & Content Strategy
We already have strong internal capability in content creation. Whilst you'll be expected to contribute ideas and occasionally create content, your primary responsibility is ensuring our marketing delivers measurable commercial results.Your role is to ensure great content becomes:
enquiries
webinar registrations
event attendees
paying members
You'll oversee the marketing strategy behind our content rather than simply producing content for the sake of it.

Team Leadership
Lead and support the wider marketing function.
Coordinate internal team members together with external specialists where required.
Ensure everyone is working towards shared business objectives.

Analytics & Reporting
You'll own the marketing numbers.
Regularly monitor and improve:
Qualified leads
Cost per enquiry
Cost per acquisition
Conversion rates
Webinar performance
Event registrations
Email engagement
Marketing ROI
Customer lifetime value where appropriate
Marketing decisions should always be driven by data.

Essential Experience
We're looking for someone who can demonstrate previous success in growing businesses through marketing.
You should be able to evidence experience in:
Developing marketing strategies
Growing leads and enquiries
Increasing sales or memberships
Delivering successful webinar campaigns
Managing marketing projects
CRM systems and marketing automation
Email marketing
Conversion optimisation
Working with paid advertising specialists
Analysing KPIs and making data-led decisions

Experience within education, coaching, membership businesses or property would be advantageous but isn't essential.

Who You Are
You'll be:
Commercially minded
Strategically focused
Data driven
Highly organised
Comfortable leading projects
Accountable for results
A strong communicator
Curious and proactive
Always looking for better ways to grow a business

We'd Love To See
As part of your application, please include examples if you have them of:
Businesses you've helped grow.
Marketing strategies you've implemented.
Webinar campaigns you've managed.
Marketing funnels you've built.
KPIs you've improved.
Commercial results you've delivered.
Applications supported by measurable achievements will stand out.

What We Offer
Competitive salary with a meaningful performance bonus linked to business growth and agreed KPIs.
A genuine opportunity to influence the direction of a growing business.
Significant autonomy and responsibility.
Support from an experienced leadership team.
Existing specialists across advertising and content creation.
Career progression as Prosperity Network continues to grow.

Working Hours
Monday to Friday (8:30am to 5pm or 9am to 5:30pm), with attendance at selected Friday and Saturday events throughout the year, and the major Prosperity Network Social events, to support major campaigns and capture opportunities for future marketing activity.

If you're passionate about growing businesses through smart marketing and want the opportunity to make a measurable impact, we'd love to hear from you.

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Digital & Social Media Marketing Manager in Warrington employer: All The Top Bananas

My Four Wheels is an exceptional employer, offering a rewarding career as a Trainee Driving Instructor with flexible working hours and the potential to earn up to Β£50,000+ annually. With comprehensive training provided through our new Training Academy, employees benefit from ongoing support and resources, ensuring a fulfilling journey towards becoming a qualified instructor while enjoying the satisfaction of teaching locally in Westfield, Surrey.

All The Top Bananas

Contact Details:

All The Top Bananas Recruitment Team