At a Glance
- Tasks: Lead Veeqo's product marketing strategy and drive impactful launches.
- Company: Join a dynamic team at Veeqo, part of Amazon, revolutionising e-commerce shipping.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Collaborative environment focused on creativity and continuous improvement.
- Why this job: Make a real impact in the e-commerce space with innovative tools and strategies.
- Qualifications: Experience in product marketing and data analysis; strong leadership skills required.
The predicted salary is between 70000 - 85000 £ per year.
Were looking for a Senior Product Marketing Manager to own Veeqos end-to-end product marketing engine.
From positioning and messaging, to launch strategy, to adoption, to understanding what resonates with sellers and why.
In this role, youll be the strategic bridge between Product and the market.
Youll ensure every new Veeqo release (from advanced shipping tools to Listings to inventory automation) has a clear value proposition, a defined audience, and a compelling story that drives awareness, activation, and long-term usage.
Youll set the standard for product marketing excellence at Veeqo and raise the bar on delivery, collaboration, and seller impact.
Key job responsibilities 1.
Product Marketing Operations & GTM Ownership - Own how product marketing operates at Veeqo setting the standard for how we plan, prioritise, and execute launches
- Translate product priorities into clear, actionable GTM plans across Marketing, Product, and Sales
- Ensure every launch has defined goals, target segments, messaging direction, and success metrics
- Drive clarity on what we launch, when, and why balancing business impact, product readiness, and team capacity
Cross-Functional Leadership & Stakeholder Management - Act as the central point of alignment between Product, Sales, Lifecycle, and Design - Proactively manage stakeholders to ensure alignment on priorities, timelines, and expectations - Ensure teams are working towards shared outcomes, not siloed deliverables
3. Launch Execution & Delivery Excellence - Lead end-to-end execution of product launches, ensuring high-quality delivery across all touchpoints
- Coordinate cross-functional teams to ensure launches are delivered on time and to a high standard
- Identify risks early and proactively resolve blockers to maintain momentum
- Ensure launches are outcome-driven focused on adoption, usage, and revenue impact, not just output
4. Building Scalable PMM Mechanisms - Establish and continuously improve repeatable processes for:
- Launch planning and execution
- Messaging and asset development
- Sales enablement
- Post-launch measurement
- Create clear frameworks, templates, and ways of working that enable the team to scale effectively
- Raise the bar on quality, consistency, and efficiency across all product marketing outputs
5. Adoption, Feedback Loops & Continuous Improvement - Partner with Product and Lifecycle to ensure launches translate into real seller adoption and usage
- Identify gaps in adoption and work cross-functionally to address them
- Establish feedback loops from Sales, Support, and sellers to inform future launches and messaging
- Continuously iterate on GTM approach based on performance and insights
Sales Enablement & Internal Readiness - Ensure Sales and Customer-facing teams are equipped with clear, actionable materials for every launch - Drive consistency in how Veeqo is positioned across internal teams - Partner with Sales leadership to ensure priority initiatives are effectively rolled out and adopted
7. Measurement & Business Impact - Define and track success metrics for launches and GTM initiatives
- Own reporting on launch performance, adoption, and impact in business reviews
- Use data to inform prioritisation, improve execution, and drive continuous improvement
- Ensure product marketing efforts are clearly tied to measurable business outcomes
About the team Veeqo is Amazons free multi-channel shipping software, used by 100,000 ecommerce sellers to ship orders, sync inventory, and grow across marketplaces.
We combine Amazon-level innovation with a fast-moving startup culture.
Were building tools that help sellers ship smarter, list products faster, and scale efficiently across all their sales channels.
As part of Amazon, we benefit from deep integrations, access to Amazons sellers and carrier programs, and a rapidly expanding feature set across shipping, inventory, reporting, listings, and more.
The Integrated Marketing team uses data, seller insights, and creative experimentation to raise awareness, drive adoption, and help sellers get value quickly.
Were a collaborative group of PMMs, lifecycle marketers, designers, and content specialists who ship fast and learn quickly.
Youll partner closely with the wider Marketing team, Product, Sales, Design, and Amazon orgs to bring new features to market.
BASIC QUALIFICATIONS - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience leading go-to-market for consumer software or hardware product launches
- Experience in marketing or marketing research
- Experience using data and metrics to measure impact and determine improvements
- Experience presenting metrics and progress to goal to senior leadership
PREFERRED QUALIFICATIONS - Experience using any of SQL or other analytical tools for conducting data analysis - Experience with customer segmentation, profiling, and targeting
Amazon is an equal opportunities employer.
We believe passionately that employing a diverse workforce is central to our success.
We make recruiting decisions based on your experience and skills.
We value your passion to discover, invent, simplify and build.
Protecting your privacy and the security of your data is a longstanding top priority for Amazon.
Please consult our Privacy Notice (https://www. amazon. jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers.
If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon. jobs/content/en/how-we-hire/accommodations for more information.
If the country/region youre applying in isnt listed, please contact your Recruiting Partner.
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Senior Product Marketing Manager, Veeqo in Swansea employer: All The Top Bananas
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StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Marketing Manager, Veeqo in Swansea
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like All The Top Bananas!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at All The Top Bananas would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at All The Top Bananas through your school's career services!
We think you need these skills to ace Senior Product Marketing Manager, Veeqo in Swansea
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like Senior Product Marketing Manager, Veeqo, let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the Senior Product Marketing Manager, Veeqo position at All The Top Bananas. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at All The Top Bananas
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.
