At a Glance
- Tasks: Drive sales and enhance customer experience through digital marketing strategies.
- Company: Join a fast-paced fashion brand with a vibrant team culture.
- Benefits: Competitive salary, flexible hours, and opportunities for growth.
- Other info: Dynamic environment with plenty of room for creativity and innovation.
- Why this job: Be at the forefront of fashion marketing and make a real impact.
- Qualifications: Passion for fashion and marketing; experience in digital marketing is a plus.
The predicted salary is between 54000 - 66000 £ per year.
What is the role The Digital Marketing Co-Ordinator is part of a fast paced team.
Reporting into the Trading Manager you will have a varied and exciting role focusing on driving sales and improving the customer experience through the website and through the marketing channels.
An enthusiasm for fashion and marketing is essential to this role What you will do Monitor daily and weekly performance of key categories, collections, and bestselling products.
Work closely with Merchandising and Buying to understand product availability, intake, and commercial priorities.
Ensure top-performing and new-in product is accurately and prominently represented across all marketing channels.
Identify opportunities for digital promotional activity to maximise sales.
Creating relevant ads aligning with trading calendar across Google, Meta and Display networks.
Coordinate creative briefs, product selections, and messaging for paid search (PPC) and paid social campaigns, aligning with trading calendar.
Assist in monitoring budgets, pacing, and media efficiencies, working with internal teams and/or agencies to optimise spend.
Track channel performance and highlight trends, opportunities, and areas for improvement.
Ensure ad content is aligned with brand priorities, stock availability, and customer insights.
Support the day-to-day management of the affiliate programme, building relationships with publishers, partners, and networks to drive traffic, customer acquisition, and revenue growth.
Monitor affiliate performance, analyse key KPIs including ROAS, CPA, and conversion rates, and identify opportunities to optimise campaigns, partnerships, and promotional activity.
Coordinate affiliate campaigns, product feeds, and promotional communications to ensure activity aligns with brand priorities, trading moments, and stock availability.
Collaborate with Trading, Creative, and Buying & Merchandising teams to uphold an optimised, customer-first online experience.
What you will bring Highly motivated and a desire to be number one Positive energy and enthusiasm to succeed Excellent attention to detail Proven record of going above and beyond Proven ability to work well within a team and independently Proven record of good attendance and flexibility Ability to adapt to frequent change and a high-pressure environment Outstanding loyalty and commitment to the business Good communication skills with friendly and engaging style Degree level education in Marketing, Business or Fashion desired but not essential 1-2 years Digital Marketing or E-commerce experience Understanding of Fashion trends, Product and Seasonality Understanding of User experience online Intermediate Excel and Power Point skills are desired but not essential
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Digital Marketing Coordinator in Peterborough employer: All The Top Bananas
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StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Coordinator in Peterborough
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for All The Top Bananas and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like All The Top Bananas are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with All The Top Bananas on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at All The Top Bananas. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Coordinator in Peterborough
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit All The Top Bananas. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of All The Top Bananas:Show us that you’ve done your homework! In your application, briefly mention what you admire about All The Top Bananas’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at All The Top Bananas
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at All The Top Bananas will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At All The Top Bananas, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
