At a Glance
- Tasks: Drive lead generation through paid media and optimise marketing strategies.
- Company: Fast-growing residential property business in Manchester with a dynamic team.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Exciting role with potential for career advancement in a vibrant industry.
- Why this job: Be at the heart of marketing, making data-driven decisions that impact real results.
- Qualifications: Strong understanding of paid media and confident communication skills.
The predicted salary is between 30000 - 35000 £ per year.
A fast-growing residential property business is looking for a Digital Marketing Executive to join their marketing team, taking ownership of lead generation across paid and performance channels. This is a genuinely performance-led role. You'll sit at the centre of the marketing function, working closely with an external paid media agency and translating data into decisions the wider team can act on.
The role:
- Manage and optimise lead generation activity across paid search and paid social
- Work closely with the paid media agency, understanding the strategy behind the numbers and challenging it where needed
- Own CRM processes to ensure leads are tracked, nurtured and converted effectively
- Support the website to ensure it's optimised for conversion
- Contribute to SEO performance and visibility
- Manage listings across relevant third-party platforms
- Report on performance regularly, presenting data and insight back to the wider team
What we're looking for:
- A strong, demonstrable understanding of paid media (search and social) is essential, this is the priority skill for the role
- Comfortable working with a media agency, able to speak their language and interrogate their data rather than just receive it
- Confident communicator, happy presenting performance data in meetings
- Broader experience across CRM, website, SEO or listing platforms is a strong advantage
- A commercial, lead-gen mindset, someone who thinks in terms of cost per lead and conversion, not just impressions and clicks
Digital Marketing Executive in Manchester employer: All The Top Bananas
My Four Wheels is an exceptional employer, offering a rewarding career as a Trainee Driving Instructor with flexible working hours and the potential to earn up to £50,000+ annually. With comprehensive training provided through our new Training Academy, employees benefit from ongoing support and resources, ensuring a fulfilling journey towards becoming a qualified instructor while enjoying the satisfaction of teaching locally in Westfield, Surrey.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive in Manchester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for All The Top Bananas and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like All The Top Bananas are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with All The Top Bananas on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at All The Top Bananas. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Executive in Manchester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit All The Top Bananas. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of All The Top Bananas:Show us that you’ve done your homework! In your application, briefly mention what you admire about All The Top Bananas’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at All The Top Bananas
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at All The Top Bananas will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At All The Top Bananas, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
