At a Glance
- Tasks: Take charge of Google Ads and Meta to drive customer growth.
- Company: Dynamic company in London with a focus on performance marketing.
- Benefits: Competitive daily rate, flexible work environment, and autonomy.
- Other info: Opportunity to shape an in-house acquisition function from scratch.
- Why this job: Make a real impact by building and optimising campaigns yourself.
- Qualifications: 5-10 years of hands-on experience with Google Ads and Meta.
The predicted salary is between 250 - 280 £ per hour.
Digital Acquisition Manager
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London
?? 3 Month Initial Contract
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Competitive £250-280 a day
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Outside IR35
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On-site 2-3 Days Per Week
We're looking for a hands-on Digital Acquisition Manager to take full ownership of Google Ads and Meta, helping us bring performance marketing fully in-house and unlock the next stage of growth.
This isn't an agency management role.
You'll be in the accounts, building, optimising and scaling campaigns yourself, with direct ownership of new customer acquisition across two ecommerce markets.
What you'll do
Own strategy, budgets and day-to-day optimisation across Google Ads (Search, Shopping & Performance Max) and Meta
Drive new customer growth across UK and US markets
Balance brand vs non-brand and prospecting vs retargeting activity
Collaborate with an in-house designer to improve creative performance
Own attribution and tracking across GA4, GTM, Meta Pixel/CAPI and Shopify
Report on the metrics that matter: CAC, ROAS, acquisition performance and revenue growth
What we're looking for
5-10 years' hands-on experience managing Google Ads and Meta for DTC/ecommerce brands
Strong knowledge of Shopping, PMAX and paid social
Confident with GA4, GTM, Shopify and attribution
Able to challenge performance, spot opportunities and act quickly
Clear communicator who can translate data into commercial actions
Why join?
Significant media budget
Direct access to decision-makers
Genuine ownership and autonomy
Opportunity to shape and build an in-house acquisition function from the ground up
Perfect for a freelance performance marketer who enjoys rolling their sleeves up, improving results fast, and making a visible commercial impact.
*Rates depend on experience and client requirements
TPBN1_UKTJ
Digital Acquisition Manager in London employer: All The Top Bananas
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StudySmarter Expert Advice🤫
We think this is how you could land Digital Acquisition Manager in London
✨Show Off Your Creative Juice
As a freelancer in marketing communications, your portfolio is your golden ticket! Make sure you’ve got a killer online presence showcasing projects you've worked on, including any campaigns or content pieces. Don't just toss it together; highlight the impact you've made with metrics whenever possible!
✨Join the Marketing Circuit
Get yourself into the local or online marketing communities, like the AMA (American Marketing Association) or industry-specific groups on LinkedIn. Attending events, workshops, or webinars can help you connect with potential clients or collaborators who might need your skills.
✨Leverage Social Media Authentically
Use platforms like Instagram and Twitter to share your insights on marketing trends or showcase your past work. Creating engaging posts or even threads with tips can boost your visibility and position you as a go-to expert in your niche.
✨Tap into Your Network
Don’t shy away from reaching out to old colleagues, friends, or acquaintances in the marketing space. A simple message asking if they know anyone in need of freelance support can open unexpected doors. Remember, personal connections can lead to opportunities that job boards can’t!
We think you need these skills to ace Digital Acquisition Manager in London
Some tips for your application 🫡
Craft a Portfolio that Pops:As a freelance marketer, your portfolio is your best friend! Make sure to showcase your best marketing campaigns, social media content, and any communications strategies you've developed. Don't just list your experience; highlight the results you achieved for your clients to demonstrate your talent.
Show Off Your Creativity:Marketing and communications thrive on creativity, so don’t hesitate to let your unique style shine! Whether it’s your CV layout, your cover letter’s voice, or even your email subject line, a bit of flair goes a long way in making you stand out to All The Top Bananas.
Define Your Services and Rates:Freelancing means you're running your own show! In your application, be clear about the services you can offer All The Top Bananas and include your rates if appropriate. This helps potential clients understand what they can expect from you and makes it easier for them to consider working together.
Don’t Forget About Availability:Clients want to know when they can start working with you, so be upfront about your availability in your application. Whether you can take on a project immediately or have a schedule lined up, being clear about timelines will make you a more attractive candidate for Digital Acquisition Manager at All The Top Bananas.
How to prepare for a job interview at All The Top Bananas
✨Showcase Your Portfolio
When interviewing for a freelance gig in marketing communications, having a strong portfolio is crucial. Make sure you have examples of your best work, whether that's social media campaigns, press releases, or content pieces, ready to share with the team at All The Top Bananas.
✨Familiarise Yourself with Marketing Tools
Since this role involves communication, be prepared to discuss the specific tools that you use for managing campaigns and analytics, like HubSpot or Hootsuite. Being able to demonstrate your technical comfort with these platforms can really set us apart from other candidates.
✨Pitch Your Unique Value
Freelance roles are all about standing out, so don’t just talk about what you can do—pitch why you’re the perfect fit for All The Top Bananas. Focus on your unique style, previous client success stories, and how you can tailor your approach to their needs.
✨Prepare to Discuss Your Availability
Since this is a freelance position, expect to chat about your availability and workload management. Have a clear plan on how you can fit this role into your schedule while ensuring quality output, as this will establish reliability and professionalism with the hiring team at All The Top Bananas.
