FMCG - Field Sales Executive

FMCG - Field Sales Executive

Wales Full-Time 28500 £ / year No home office possible
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At a Glance

  • Tasks: Represent a global drinks brand by building relationships and driving sales in-store.
  • Company: Join a dynamic field marketing agency partnered with a leading global drinks brand.
  • Benefits: Enjoy a competitive salary, car allowance, performance bonuses, and flexible working options.
  • Why this job: Be the face of a premium brand and thrive in a supportive, high-performance culture.
  • Qualifications: Full driving licence and vehicle required; experience in sales is a plus but not essential.
  • Other info: Opportunities available in multiple UK territories, including Sheffield.

Field Sales Executive for a Field Sales marketing Agency – Global Drinks Brand client – My client is proud to announce their national field marketing partnership with a Global Drinks brand. They’re now looking for talented Field Sales Executives to join their growing team and deliver exceptional in-store execution across multiple UK territories.

Scroll down to find the complete details of the job offer, including experience required and associated duties and tasks.

This role offers the chance to be the face of a global drinks brand in your territory, building retailer relationships, driving product visibility, and ensuring this world-class portfolio stands out in every store you visit.

About the role

As a Field Sales Executive, you’ll visit a variety of retailers in your defined territory each day, representing the Brand’s premium portfolio. You’ll build strong working relationships with key decision makers, identify in-store opportunities, and drive sales through excellent merchandising, promotional execution, and brand advocacy.

Your Key Responsibilities

* Build and develop relationships with store managers and key decision makers in your territory.

* Actively merchandise the brand’s products, ensuring prime shelf placement and promotional compliance.

* Negotiate additional shelf space and identify opportunities for secondary displays.

* Increase product distribution, visibility, and availability.

* Provide actionable market feedback to your internal team.

* Use sales data and insights to drive in-store activity.

* Complete all reporting and administration promptly and accurately.

About You

* As this is a driving role visiting numerous retail stores in a defined territory each day, you must have a full driving licence and use of your own vehicle.

* To support work-life balance, you should live within — or be able to easily travel within — the territory listed above.

* Previous experience in field sales, retail, or FMCG is beneficial but not essential.

* Strong relationship-building skills, with a professional and proactive approach.

* Self-motivated, organised, and results focused.

Location & Requirements

As this is a driving role visiting numerous retail stores in a defined territory each day, you must have a full driving licence and access to your own vehicle.

We have open opportunities in several regions. To support work-life balance, you should live within or be able to easily travel within your territory:

* Sheffield (S26)

This is a rare opportunity to work in partnership with one of the most recognisable premium drink brands in the world.

* Be part of a supportive, high-performance culture.

* Competitive salary, car allowance, performance bonus, and benefits package.

* Opportunities to develop your career within a fast-growing business.

We support flexible working and welcome conversations about what you need to succeed

FMCG - Field Sales Executive employer: Alison Fox Recruitment

Join a dynamic team as a Field Sales Executive, where you'll represent a globally renowned drinks brand and build meaningful relationships with retailers in your territory. Our company fosters a supportive and high-performance culture, offering competitive salaries, car allowances, and performance bonuses, alongside ample opportunities for career development within a fast-growing business. With a focus on work-life balance and flexible working arrangements, we are committed to helping you succeed in your role.
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Contact Detail:

Alison Fox Recruitment Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land FMCG - Field Sales Executive

✨Tip Number 1

Familiarise yourself with the global drinks brand you'll be representing. Understanding their products, values, and market positioning will help you build stronger relationships with retailers and demonstrate your passion during interviews.

✨Tip Number 2

Network within the FMCG sector by attending industry events or joining relevant online forums. This can help you connect with current employees or others in the field who can provide insights about the company culture and expectations.

✨Tip Number 3

Prepare to discuss your approach to building relationships with store managers. Think of specific examples from your past experiences where you've successfully negotiated shelf space or improved product visibility.

✨Tip Number 4

Showcase your organisational skills by being ready to explain how you manage your time and territory effectively. Having a clear plan for visiting multiple stores each day will demonstrate your self-motivation and results-focused mindset.

We think you need these skills to ace FMCG - Field Sales Executive

Relationship Building
Sales Negotiation
Merchandising Skills
Promotional Execution
Market Analysis
Data-Driven Decision Making
Communication Skills
Self-Motivation
Organisational Skills
Results Orientation
Customer Service
Time Management
Problem-Solving Skills
Driving Licence
Territory Management

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in field sales, retail, or FMCG. Emphasise any previous roles where you built relationships with key decision makers or drove product visibility.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the drinks industry and your ability to represent a premium brand. Mention specific skills like relationship-building and merchandising that align with the job description.

Highlight Driving Experience: Since this role requires a full driving licence and access to your own vehicle, make sure to mention your driving experience and your ability to travel within the specified territory.

Showcase Results-Driven Mindset: In your application, provide examples of how you've previously driven sales or improved product visibility. Use metrics or specific achievements to demonstrate your results-focused approach.

How to prepare for a job interview at Alison Fox Recruitment

✨Know the Brand Inside Out

Before your interview, make sure you research the global drinks brand you'll be representing. Understand their product range, values, and market position. This knowledge will help you demonstrate your enthusiasm and ability to advocate for the brand during the interview.

✨Showcase Your Relationship-Building Skills

Since the role involves building relationships with store managers and key decision-makers, prepare examples from your past experiences where you've successfully established and maintained professional relationships. Highlight your proactive approach and how it led to positive outcomes.

✨Demonstrate Your Sales Acumen

Be ready to discuss your understanding of sales strategies, particularly in the FMCG sector. Share specific instances where you've driven sales or improved product visibility in previous roles. Use data and insights to back up your claims, as this aligns with the responsibilities of the position.

✨Prepare for Practical Scenarios

Expect to face situational questions that assess your problem-solving skills and ability to negotiate. Think about how you would handle challenges like securing additional shelf space or addressing a retailer's concerns. Practising these scenarios can help you feel more confident during the interview.

FMCG - Field Sales Executive
Alison Fox Recruitment
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