At a Glance
- Tasks: Create and manage engaging social media content to elevate our brand.
- Company: Join Alimama Spaces, a leading short-term rental company in South Africa.
- Benefits: Hybrid work model, career growth opportunities, and a creative work environment.
- Other info: Passion for travel and creativity is essential; we value attitude over qualifications.
- Why this job: Be part of a dynamic team and shape our digital storytelling.
- Qualifications: Experience in social media management and strong copywriting skills required.
The predicted salary is between 30000 - 40000 £ per year.
Location: Johannesburg (JHB) / Pretoria (PTA)
Role Type: Hybrid (On-site & Remote)
Employment Type: Full-Time
ABOUT ALIMAMA SPACES
Alimama Spaces owns and manages one of the largest short-term rental portfolios in South Africa, with a rapidly expanding footprint. We pride ourselves on operational excellence, strong brand presence, and building scalable systems supported by a high-performance team culture. As we continue to grow, we are looking for a creative, organised, and results-driven Social Media & Marketing Coordinator / Content Creator to help elevate our brand presence, engagement, and storytelling across all digital platforms.
ROLE OVERVIEW
This role is ideal for a creative self-starter who lives and breathes content, social media, and digital storytelling. You will be responsible for developing and executing social media strategies, creating high-quality content, tracking performance, and growing Alimama Spaces’ online presence across multiple platforms. You will work closely with operations, property teams, and leadership, and must be comfortable recording content in real environments with staff, management, and properties.
KEY RESPONSIBILITIES
- Social Media Strategy & Execution
- Develop and implement a social media and content strategy aligned with the Alimama Spaces brand
- Manage and grow presence across platforms including Instagram, TikTok, Facebook, LinkedIn, X (Twitter) and others
- Plan and publish content multiple times per week across all platforms
- Maintain a structured content calendar and posting schedule
- Content Creation
- Create high-quality, engaging content (photo, video, reels, short-form, long-form)
- Capture content at properties, with staff, and with management
- Edit photos and videos for social platforms
- Write compelling captions and copy aligned to brand voice
- Ensure consistency in tone, visuals, and messaging
- Community & Brand Engagement
- Engage with the online community by responding to comments, messages, reviews, and mentions
- Represent the brand professionally and positively at all times
- Monitor brand sentiment and feedback
- Performance Tracking & Reporting
- Track performance, engagement, and campaign results
- Analyse data, trends, and insights to improve content and strategy
- Compile performance reports and present results from campaigns
- Stay up to date with social media trends, platform changes, and short-term rental industry trends
- Collaboration & Marketing Support
- Collaborate with internal teams to support campaigns, launches, and promotions
- Assist with broader marketing initiatives when required
- Adapt content for seasonal demand, high-demand travel periods, and new property launches
QUALIFICATIONS & REQUIREMENTS
- Essential
- Based in Johannesburg or Pretoria
- Willing to work weekends and public holidays when required
- Flexible schedule and ability to plan around content needs
- Valid driver’s licence required (own reliable vehicle is an advantage)
- Proven experience managing social media accounts with references and a track record
- Strong copywriting skills
- Excellent written and verbal communication skills
- Strong attention to detail
- Highly organised, structured, and able to manage multiple projects
- Comfortable recording content with staff and senior management
- Tech-savvy and confident navigating all major social platforms
- Ability to analyse data, track performance, and optimise campaigns
- Professional, responsible, and reliable
- Excellent time management skills
- Advantageous
- Experience in travel, hospitality, property, or short-term rentals
- Photography and videography experience
- Owning a camera is an added advantage
- Experience with Canva or similar design tools
- Video and photo editing skills
- Experience with customer relationship or marketing software
- Marketing experience or exposure
- Qualification in marketing is an advantage, but not required
Important to Note
We hire for attitude, creativity, willingness to learn, and adaptability. A proven track record and great attitude are valued more than academic qualifications. Passion for travel, content creation, and digital storytelling is essential.
IDEAL CANDIDATE PROFILE
- Creative and artistic, with a genuine love for content creation
- Passionate about travel and hospitality
- Knowledgeable about South Africa and key destinations (Cape Town, JHB, PTA, holiday hotspots)
- Comfortable working in a fast-paced, evolving environment
- Results-driven and motivated to grow a brand
- Eager to grow within a scaling company
CAREER GROWTH
This role offers clear career growth opportunities as Alimama Spaces continues to expand, including progression into:
- Senior Content Creator
- Marketing Manager
- Head of Marketing (future growth role)
APPLICATION INSTRUCTIONS
If you believe you are the perfect fit for this role and are excited about growing a brand within one of South Africa’s leading short-term rental companies, we would love to hear from you. Please send your CV and cover letter in PDF format to murshid@alimamaspaces.com with the subject line: “Application – Social Media & Marketing Coordinator”. Kindly include:
- Links to social media accounts or portfolios you have managed
- Any relevant certificates or diplomas (if applicable)
Only shortlisted candidates will be contacted.
Social Media & Marketing Coordinator/ Content Creator in Tipton employer: AlimamaSpaces
Alimama Spaces is an exceptional employer that fosters a dynamic and creative work environment in the vibrant cities of Johannesburg and Pretoria. With a strong emphasis on operational excellence and a high-performance team culture, employees are encouraged to grow their skills and advance their careers within the company. The hybrid work model offers flexibility, while the opportunity to engage with a diverse range of properties and teams ensures that every day brings new challenges and rewards.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media & Marketing Coordinator/ Content Creator in Tipton
✨Tip Number 1
Get your social media game on point! Showcase your creativity by sharing your best content on platforms like Instagram and TikTok. Make sure to tag Alimama Spaces and use relevant hashtags to catch their eye.
✨Tip Number 2
Network like a pro! Attend industry events or local meetups in Johannesburg or Pretoria. Chat with people in the travel and hospitality scene, and don’t forget to mention your interest in Alimama Spaces!
✨Tip Number 3
Show off your skills! Create a mini portfolio of your best content creation work. Whether it’s videos, photos, or engaging captions, having a solid showcase will help you stand out when you apply through our website.
✨Tip Number 4
Stay updated on trends! Keep an eye on the latest social media trends and how they relate to the short-term rental market. This knowledge will not only impress during interviews but also help you craft relevant content for Alimama Spaces.
We think you need these skills to ace Social Media & Marketing Coordinator/ Content Creator in Tipton
Some tips for your application 🫡
Show Your Creative Side:When you're crafting your CV and cover letter, let your creativity shine! Use engaging language and showcase your personality. Remember, this role is all about content creation, so make sure your application reflects that flair.
Tailor Your Application:Make sure to tailor your CV and cover letter specifically for the Social Media & Marketing Coordinator role. Highlight your relevant experience in social media management and content creation, and don’t forget to mention any specific platforms you’ve worked with!
Include Your Portfolio:Don’t just tell us about your skills—show us! Include links to your social media accounts or any portfolios showcasing your work. This gives us a real taste of what you can do and how you engage with audiences.
Follow the Instructions:Make sure to follow the application instructions carefully. Send your CV and cover letter in PDF format to the specified email address, and use the correct subject line. It shows attention to detail, which is super important for this role!
How to prepare for a job interview at AlimamaSpaces
✨Know Your Platforms
Before the interview, make sure you’re familiar with Alimama Spaces' presence on social media. Check out their Instagram, TikTok, and Facebook pages to understand their style and tone. This will help you discuss how you can enhance their brand presence effectively.
✨Showcase Your Creativity
Prepare a portfolio of your previous work that highlights your content creation skills. Include examples of engaging posts, videos, or campaigns you've managed. This will demonstrate your ability to create high-quality content that aligns with their brand voice.
✨Be Data-Driven
Familiarise yourself with key performance metrics for social media. Be ready to discuss how you’ve tracked engagement and optimised campaigns in the past. Showing that you can analyse data and adapt strategies will impress them.
✨Engage with Passion
During the interview, express your genuine passion for travel and hospitality. Share personal experiences or stories that connect you to the industry. This will show that you’re not just looking for a job, but that you truly care about the brand and its mission.
