Sales Trainer in Birmingham

As an EMEA Sales Training Centre of Excellence, we foster a culture of continuous learning and development to empower Sales Leaders to succeed through their teams. We enhance skills, drive consistency, and ensure excellence in sales processes organisation wide. Our focus is on providing high-quality sales training services that contribute to achieving the company’s strategy and support people development. We focus on the HOW - key Selling Skills to deliver growth.

Key Responsibilities

• Facilitate the onboarding process for new hires, ensuring they are equipped with the necessary knowledge and can apply knowledge and skills to a minimum assessed standard to succeed in their roles.
• Develop and implement selling skills frameworks, such as the iSMILE Selling Skills Framework, to enhance the effectiveness of our sales team.
• Conduct regular skill assessments to identify training needs and measure the effectiveness of training programs.
• Perform training needs analysis to determine areas for improvement and develop targeted training programs.
• Provide upskilling and re‑training opportunities based on business priorities and individual performance.
• Collaborate with the ASM Leadership Academy and TM Training Needs Analysis to integrate sales skills with people development initiatives.
• Lead cross‑functional enablement projects at EMEA level, from concept to execution.
• Manage multiple initiatives simultaneously, ensuring clear objectives, timelines and milestones, stakeholder alignment, and measurable outcomes.
• Empower sales teams to execute with excellence through a Sales Training Centre of Excellence.
• Produce any course materials and other documents such as notes, handouts, manuals and exercises that are necessary to ensure the delivery of high‑quality training courses.
• Enhance skills, drive consistency, and ensure excellence in sales processes to achieve sustainable growth.
• Foster a culture of continuous learning and development.

Skills, Knowledge & Expertise

• Proven experience in sales training and development.
• Strong understanding of sales processes and methodologies.
• Excellent communication and presentation skills.
• Ability to analyze training needs and develop effective training programs.
• Experience with virtual and face‑to‑face training formats.
• Proficiency with Microsoft Office applications.
• Experience with a CRM system, Salesforce preferred.
• Comfort with assessing and providing feedback on areas of improvement.
• Significant travel may be required.
• Bachelor’s degree and/or equivalent experience required.
• 5+ years Industry experience in medical devices, capital equipment, dental, orthodontic, or other relevant B2B experience preferred.
• Strong interpersonal skills, demonstrative ability to multi‑task, comfortable with ambiguity, comfortable with conflict, and must be a self‑starter.
• Fluent in English; any other European language is considered a plus.

Equal Opportunity Statement

Align Technology is an equal opportunity employer. We are committed to providing equal employment opportunities in all our practices, without regard to race, color, religion, sex, national origin, ancestry, marital status, protected veteran status, age, disability, sexual orientation, gender identity or expression, or any other legally protected category. Applicants must be legally authorized to work in the country for which they are applying, and employment eligibility will be verified as a condition of hire.