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- Tasks: Lead marketing strategies for orthodontic products and drive growth opportunities.
- Company: Dynamic medical device company with a focus on innovation.
- Benefits: Competitive salary, travel opportunities, and professional development.
- Why this job: Make a real impact in the orthodontic field while collaborating with diverse teams.
- Qualifications: 7+ years in marketing, preferably in medical devices, and strong communication skills.
- Other info: Based in Birmingham with regular travel and excellent career advancement potential.
The predicted salary is between 36000 - 60000 £ per year.
As Marketing Manager, Ortho Channel you will be responsible for developing and executing the assigned marketing plan for the country in line with company strategy to deliver the objectives. You will report into the Country Marketing Director. You will be based in Birmingham, with regular travel within the market and some travel to the EMEA HQ.
Key Responsibilities
- Proactively represent the country and our customers providing insights and analytics for new product & global strategy development.
- Focusing on end-to-end excellence for the products and have the ability to see the big picture for opportunities.
- Use analytics and insights (including campaign ROI, customer reimbursement and competition) to support execution of the marketing plan.
- Build KOL network (speakers, key customers, institutions) & relationship maintenance to support execution of the plan.
- Development of country market insights and analytics to successfully execute country market plans.
- Drive and own communication as part of a multi-disciplinary team to drive and execute the marketing plan.
- Identify and champion local growth opportunities in addition to the regional plan.
- Cross functional coordination with Sales and Finance teams to support business growth.
- Work cross-functionally with the regional and local marketing team members; in developing an idea and gaining support from all stakeholders.
- Train and educate country stakeholders on required aspects of brand + brand strategy including development of training collateral.
- Utilize digital communication platforms to deliver plan.
Skills, Knowledge & Expertise
- 7+ years of marketing experience including events/trade show, marketing and/or communication management experience, preferably in the medical device or pharmaceutical industry.
- Bachelor’s degree required, preferably in marketing/business.
- To work independently and make accurate decisions.
- Strong Budget Management skills.
- Proactive problem-solving skills with strong attention to detail.
- Excellent written and communication skills.
- Proficiency in Microsoft Word, Excel, PowerPoint and Outlook.
- Fluency in English.
- Commercial acumen.
Marketing Manager, Orthodontic Channel in Birmingham employer: Align Technology, Inc.
Contact Detail:
Align Technology, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager, Orthodontic Channel in Birmingham
✨Tip Number 1
Network like a pro! Get out there and connect with people in the orthodontic field. Attend industry events, trade shows, or even local meet-ups. Building relationships can open doors to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your marketing projects and successes. This is a great way to demonstrate your expertise and make a lasting impression on potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their marketing strategies and be ready to discuss how you can contribute to their goals. Tailor your answers to show you’re the perfect fit for the role.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you. Plus, it’s a straightforward way to ensure your application gets seen by the right people.
We think you need these skills to ace Marketing Manager, Orthodontic Channel in Birmingham
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Marketing Manager role. Highlight your experience in marketing, especially in the medical device or pharmaceutical industry, and showcase any relevant achievements that align with the job description.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for the role. Mention specific projects you've worked on that demonstrate your skills in analytics, communication, and cross-functional teamwork.
Showcase Your Analytical Skills: Since the role involves using insights and analytics, make sure to include examples of how you've used data to drive marketing decisions in the past. This will show us you can handle the responsibilities of the position.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Align Technology, Inc.
✨Know Your Marketing Metrics
Make sure you brush up on key marketing metrics, especially those related to campaign ROI and customer insights. Being able to discuss how you've used analytics in past roles will show that you can drive results and make data-driven decisions.
✨Showcase Your KOL Network Skills
Prepare examples of how you've built and maintained relationships with key opinion leaders (KOLs) in your previous roles. This is crucial for the position, so be ready to discuss specific strategies you've employed to engage and leverage these relationships.
✨Demonstrate Cross-Functional Collaboration
Think of instances where you've successfully worked with sales, finance, or other teams to execute a marketing plan. Highlighting your ability to coordinate across departments will show that you're a team player who can drive business growth.
✨Be Ready to Discuss Local Market Insights
Research the orthodontic market in the UK and be prepared to share your thoughts on local growth opportunities. Showing that you understand the market landscape and can identify potential areas for expansion will set you apart from other candidates.
