At a Glance
- Tasks: Lead innovative product initiatives to expand our user base and enhance engagement.
- Company: Join AliExpress, a global leader in e-commerce with a collaborative spirit.
- Benefits: Limitless career growth, diverse team, and the chance to make a global impact.
- Other info: Embrace diversity and inclusion in a dynamic, multicultural environment.
- Why this job: Shape the future of e-commerce while working with passionate, innovative teams.
- Qualifications: 3+ years in KOL operations, strong analytical skills, and fluent English.
The predicted salary is between 60000 - 80000 £ per year.
About Us
AliExpress is part of Alibaba International Digital Commerce Group. Launched in 2010, AliExpress is an international marketplace enabling global consumers to buy directly from manufacturers and distributors in China and around the world.
Why Join Us
AliExpress elevates shopping with quality products and superior service, streamlining global commerce for SMEs. Imagine a career where your growth is limitless, collaborating on transformative projects with global impact.
What We Look For
At AliExpress, we seek passionate, dedicated individuals who thrive in collaborative and innovative environments. Ideal candidates are enthusiastic team players committed to learning and contributing. We value both strategic thinking and proactive execution. Join us, and let's explore limitless possibilities together.
Job Summary
AliExpress is seeking a Head of Product for User Growth who will play a crucial role in expanding our user base by leading innovative product initiatives. This position is responsible for influencing user acquisition, retention, and engagement through strategic planning and collaborative execution.
Job Description
- In-depth understanding of the UK e-commerce market and the typical characteristics of KOLs/influencers within this market.
- Proven business development capabilities with KOLs or MCN agencies, able to establish and drive sustainable, long-term partnerships.
- Strong KOL operations expertise, capable of formulating precise operational strategies aligned with platform categories and marketing campaigns.
- Ability to incubate and build owned media channels, effectively stimulating consumer purchase intent on AliExpress and designing high-impact content-driven marketing strategies for e-commerce.
Qualifications
- Minimum of 3 years of experience in KOL operations; prior experience in e-commerce is preferred.
- Demonstrated innovation and forward-thinking mindset in the KOL and social media landscape.
- Excellent data analysis and logical reasoning skills, coupled with solid project management experience and cross-functional collaboration abilities.
- Fluent English communication skills.
- No visa sponsorship available. Must have the legal right to work in the UK.
Preferred Skills
- Experience in a global or multicultural business environment.
- A technical background or experience in software development.
- Familiarity with AI, machine learning, and cutting-edge technologies in e-commerce.
AliExpress is an equal-opportunity employer. We firmly believe in and practice non-discrimination and inclusion. We welcome and respect individuals from different backgrounds, cultures, communities, and perspectives. Our diverse workforce is a testament to our commitment to equality, ensuring that everyone has an equal opportunity to succeed and contribute.
KOL & Influencer Growth Lead in London employer: AliExpress
AliExpress is an exceptional employer that fosters a culture of innovation and collaboration, offering employees the chance to work on transformative projects with global impact. With a commitment to employee growth and development, team members are encouraged to thrive in a dynamic environment while enjoying the benefits of working within a diverse, multicultural team. Located in the UK, AliExpress provides a unique opportunity to engage with the vibrant e-commerce market, making it an ideal place for passionate individuals looking to make a meaningful contribution.
StudySmarter Expert Advice🤫
We think this is how you could land KOL & Influencer Growth Lead in London
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with KOLs and influencers. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past projects and achievements in KOL operations. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! Reach out directly to companies you're interested in, even if they aren't advertising roles. A well-crafted message can make you stand out and show your enthusiasm for their brand.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're serious about joining the team at AliExpress.
We think you need these skills to ace KOL & Influencer Growth Lead in London
Some tips for your application 🫡
Know Your Audience:Before you start writing, take a moment to understand who you're addressing. Tailor your application to resonate with AliExpress's values and the specifics of the KOL & Influencer Growth Lead role. Show us that you get the e-commerce scene and the influencer landscape in the UK!
Show Off Your Experience:We want to see your journey! Highlight your past experiences in KOL operations and any relevant e-commerce roles. Use specific examples to demonstrate how you've successfully built partnerships or driven user engagement. Numbers and results speak volumes!
Be Authentic:Let your personality shine through your application. We’re looking for passionate individuals who are enthusiastic about what they do. Don’t be afraid to show us your unique perspective on KOLs and how you can bring fresh ideas to the table.
Apply Through Our Website:Make sure to submit your application through our official website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at AliExpress!
How to prepare for a job interview at AliExpress
✨Know Your KOLs
Make sure you have a solid understanding of the UK e-commerce market and the characteristics of KOLs and influencers within it. Research current trends, successful campaigns, and key players in the industry. This knowledge will help you demonstrate your expertise and show that you're genuinely interested in the role.
✨Showcase Your Partnerships
Be prepared to discuss your experience with business development, especially with KOLs or MCN agencies. Have specific examples ready that highlight how you've established and driven sustainable partnerships. This will showcase your ability to contribute to AliExpress's growth strategy.
✨Operational Strategies Matter
Think about how you can formulate operational strategies that align with platform categories and marketing campaigns. Bring examples of past projects where you successfully implemented such strategies. This will illustrate your capability to think strategically and execute effectively.
✨Data-Driven Decisions
Since strong data analysis skills are crucial for this role, be ready to discuss how you've used data to inform your decisions in previous positions. Prepare to share specific instances where your analytical skills led to successful outcomes, as this will resonate well with the interviewers.