At a Glance
- Tasks: Lead innovative product initiatives to expand our user base and enhance engagement.
- Company: Join AliExpress, a global leader in e-commerce with a collaborative spirit.
- Benefits: Limitless career growth, diverse team, and the chance to make a global impact.
- Other info: Embrace diversity and inclusion in a dynamic, multicultural environment.
- Why this job: Shape the future of e-commerce while working with passionate, innovative teams.
- Qualifications: 3+ years in KOL operations, strong analytical skills, and fluent English.
The predicted salary is between 50000 - 70000 £ per year.
About Us
AliExpress is part of Alibaba International Digital Commerce Group. Launched in 2010, AliExpress is an international marketplace enabling global consumers to buy directly from manufacturers and distributors in China and around the world.
Why Join Us
AliExpress elevates shopping with quality products and superior service, streamlining global commerce for SMEs. Imagine a career where your growth is limitless, collaborating on transformative projects with global impact.
What We Look For
At AliExpress, we seek passionate, dedicated individuals who thrive in collaborative and innovative environments. Ideal candidates are enthusiastic team players committed to learning and contributing. We value both strategic thinking and proactive execution. Join us, and let's explore limitless possibilities together.
Job Summary
AliExpress is seeking a Head of Product for User Growth who will play a crucial role in expanding our user base by leading innovative product initiatives. This position is responsible for influencing user acquisition, retention, and engagement through strategic planning and collaborative execution.
Job Description
- In-depth understanding of the UK e-commerce market and the typical characteristics of KOLs/influencers within this market.
- Proven business development capabilities with KOLs or MCN agencies, able to establish and drive sustainable, long-term partnerships.
- Strong KOL operations expertise, capable of formulating precise operational strategies aligned with platform categories and marketing campaigns.
- Ability to incubate and build owned media channels, effectively stimulating consumer purchase intent on AliExpress and designing high-impact content-driven marketing strategies for e-commerce.
Qualifications
- Minimum of 3 years of experience in KOL operations; prior experience in e-commerce is preferred.
- Demonstrated innovation and forward-thinking mindset in the KOL and social media landscape.
- Excellent data analysis and logical reasoning skills, coupled with solid project management experience and cross-functional collaboration abilities.
- Fluent English communication skills.
- No visa sponsorship available. Must have the legal right to work in the UK.
Preferred Skills
- Experience in a global or multicultural business environment.
- A technical background or experience in software development.
- Familiarity with AI, machine learning, and cutting-edge technologies in e-commerce.
AliExpress is an equal-opportunity employer. We firmly believe in and practice non-discrimination and inclusion. We welcome and respect individuals from different backgrounds, cultures, communities, and perspectives. Our diverse workforce is a testament to our commitment to equality, ensuring that everyone has an equal opportunity to succeed and contribute.
KOL & Influencer Growth Lead employer: AliExpress
AliExpress is an exceptional employer that fosters a culture of innovation and collaboration, empowering employees to engage in transformative projects with global impact. With a commitment to diversity and inclusion, AliExpress offers limitless growth opportunities in the dynamic UK e-commerce market, where passionate individuals can thrive while building meaningful partnerships with KOLs and influencers. Join us to be part of a global team that values strategic thinking and proactive execution, ensuring your career journey is both rewarding and impactful.
StudySmarter Expert Advice🤫
We think this is how you could land KOL & Influencer Growth Lead
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to KOLs or influencers directly. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past projects and achievements in KOL operations. This is your chance to shine and demonstrate how you can bring value to AliExpress.
✨Tip Number 3
Prepare for interviews by researching AliExpress and its competitors. Understand their strategies in the e-commerce market and think about how you can contribute to their growth. Bring fresh ideas to the table!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining the team at AliExpress. Let’s make this happen together!
We think you need these skills to ace KOL & Influencer Growth Lead
Some tips for your application 🫡
Know Your Audience:Before you start writing, take a moment to understand who you're addressing. Tailor your application to resonate with AliExpress's values and the specifics of the KOL & Influencer Growth Lead role. Show us that you get the e-commerce landscape and the importance of KOLs!
Show Off Your Experience:Highlight your relevant experience in KOL operations and e-commerce. Use specific examples to demonstrate how you've successfully built partnerships or driven user engagement. We want to see your achievements shine through!
Be Authentic:Let your personality come through in your writing. We appreciate candidates who are genuine and passionate about their work. Share your enthusiasm for the role and why you want to be part of our innovative team at AliExpress.
Apply Through Our Website:Make sure to submit your application through our official website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at AliExpress
✨Know Your KOLs
Make sure you have a solid understanding of the UK e-commerce market and the characteristics of KOLs and influencers. Research current trends, successful campaigns, and key players in the industry. This knowledge will help you demonstrate your expertise and show that you're genuinely interested in the role.
✨Showcase Your Partnerships
Be ready to discuss your experience with business development, especially with KOLs or MCN agencies. Prepare specific examples of how you've established and maintained long-term partnerships. Highlight any innovative strategies you've implemented to drive user acquisition and engagement.
✨Operational Strategies Matter
Think about how you can formulate operational strategies that align with platform categories and marketing campaigns. Be prepared to share your thoughts on how to stimulate consumer purchase intent through owned media channels. This will show your strategic thinking and proactive execution skills.
✨Data-Driven Decisions
Since data analysis is crucial for this role, come equipped with examples of how you've used data to inform your decisions in past projects. Discuss your logical reasoning skills and how they’ve helped you manage projects effectively while collaborating across teams.
