Influencer Marketing Specialist in Bedford
Influencer Marketing Specialist

Influencer Marketing Specialist in Bedford

Bedford Full-Time 40000 - 50000 £ / year (est.) No home office possible
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AliExpress

At a Glance

  • Tasks: Lead innovative product initiatives to expand user base and drive engagement.
  • Company: Join AliExpress, a global leader in e-commerce with a collaborative spirit.
  • Benefits: Limitless growth opportunities, diverse team, and impactful projects.
  • Other info: Embrace diversity and inclusion in a dynamic, multicultural environment.
  • Why this job: Make a real difference in the e-commerce landscape while working with influencers.
  • Qualifications: 3+ years in KOL operations, strong analytical skills, and project management experience.

The predicted salary is between 40000 - 50000 £ per year.

About Us

AliExpress is part of Alibaba International Digital Commerce Group. Launched in 2010, AliExpress is an international marketplace enabling global consumers to buy directly from manufacturers and distributors in China and around the world. It is available in 18 languages, including English, Portuguese, Spanish and French.

Why Join Us

AliExpress elevates shopping with quality products and superior service, streamlining global commerce for SMEs. Imagine a career where your growth is limitless, collaborating on transformative projects with global impact. AliExpress boasts a global team that spans various countries including China, Spain, the United States, Korea, Saudi Arabia, Brazil, among others. Wherever you are, you'll find AliExpress's spirit of innovation and collaboration.

What We Look For

At AliExpress, we seek passionate, dedicated individuals who thrive in collaborative and innovative environments. Ideal candidates are enthusiastic team players committed to learning and contributing. We value both strategic thinking and proactive execution. Join us, and let's explore limitless possibilities together.

Job Summary

AliExpress is seeking a Head of Product for User Growth who will play a crucial role in expanding our user base by leading innovative product initiatives. This position is responsible for influencing user acquisition, retention, and engagement through strategic planning and collaborative execution.

Job Description

  • In-depth understanding of the UK e-commerce market and the typical characteristics of KOLs/influencers within this market.
  • Proven business development capabilities with KOLs or MCN agencies, able to establish and drive sustainable, long-term partnerships.
  • Strong KOL operations expertise, capable of formulating precise operational strategies aligned with platform categories and marketing campaigns.
  • Ability to incubate and build owned media channels, effectively stimulating consumer purchase intent on AliExpress and designing high-impact content-driven marketing strategies for e-commerce.

Qualifications

  • Minimum of 3 years of experience in KOL operations; prior experience in e-commerce is preferred.
  • Demonstrated innovation and forward-thinking mindset in the KOL and social media landscape.
  • Excellent data analysis and logical reasoning skills, coupled with solid project management experience and cross-functional collaboration abilities.
  • Fluent English communication skills.
  • No visa sponsorship available. Must have the legal right to work in the UK.

Preferred Skills

  • Experience in a global or multicultural business environment.
  • A technical background or experience in software development.
  • Familiarity with AI, machine learning, and cutting-edge technologies in e-commerce.

AliExpress is an equal-opportunity employer. We firmly believe in and practice non-discrimination and inclusion. We welcome and respect individuals from different backgrounds, cultures, communities, and perspectives. Our diverse workforce is a testament to our commitment to equality, ensuring that everyone has an equal opportunity to succeed and contribute.

Influencer Marketing Specialist in Bedford employer: AliExpress

AliExpress is an exceptional employer that fosters a culture of innovation and collaboration, making it an ideal place for an Influencer Marketing Specialist to thrive. With a commitment to employee growth and development, you will have the opportunity to work on transformative projects that have a global impact, all while being part of a diverse team that values inclusivity and creativity. Located in the UK, AliExpress offers a dynamic work environment where your contributions are recognised and rewarded, ensuring a fulfilling career path in the ever-evolving e-commerce landscape.
AliExpress

Contact Detail:

AliExpress Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Influencer Marketing Specialist in Bedford

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to influencers or professionals on LinkedIn. You never know who might have the inside scoop on job openings!

✨Tip Number 2

Show off your skills! Create a portfolio or a personal website showcasing your previous work in influencer marketing. This is your chance to shine and demonstrate how you can bring value to AliExpress. Make it easy for them to see what you can do!

✨Tip Number 3

Prepare for interviews by researching AliExpress and its competitors. Understand their market position and think about how your experience aligns with their goals. Bring fresh ideas to the table that could help them grow their user base!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the AliExpress team. Let’s make this happen together!

We think you need these skills to ace Influencer Marketing Specialist in Bedford

Understanding of UK e-commerce market
KOL operations expertise
Business development with KOLs or MCN agencies
Operational strategy formulation
Media channel incubation
Content-driven marketing strategies
Data analysis skills
Logical reasoning skills
Project management experience
Cross-functional collaboration abilities
Fluent English communication skills
Experience in a global or multicultural business environment
Technical background or experience in software development
Familiarity with AI and machine learning

Some tips for your application 🫡

Know Your Audience: Before you start writing, take a moment to understand who you're addressing. Tailor your application to resonate with AliExpress's values and the specifics of the Influencer Marketing Specialist role. Show us that you get the e-commerce landscape and the KOL scene in the UK!

Show Off Your Experience: We want to see your journey! Highlight your past experiences in KOL operations and any relevant e-commerce roles. Use specific examples to demonstrate how you've successfully built partnerships or executed marketing strategies. Make it clear why you're the perfect fit for this position.

Be Data-Driven: AliExpress loves numbers! Incorporate data analysis into your application to showcase your logical reasoning skills. Whether it's metrics from previous campaigns or insights you've gained, let us know how you've used data to drive decisions and achieve results.

Keep It Professional Yet Personal: While we appreciate professionalism, don't be afraid to let your personality shine through. Share your passion for influencer marketing and e-commerce in a way that feels authentic. Remember, we’re looking for enthusiastic team players who are ready to contribute to our innovative environment!

How to prepare for a job interview at AliExpress

✨Know Your KOLs

Make sure you have a solid understanding of the UK e-commerce market and the key opinion leaders (KOLs) within it. Research their characteristics, what makes them tick, and how they engage with their audiences. This knowledge will help you demonstrate your expertise and show that you're ready to hit the ground running.

✨Showcase Your Partnerships

Be prepared to discuss your experience in establishing and driving long-term partnerships with KOLs or MCN agencies. Bring specific examples of successful collaborations you've led, highlighting your business development skills and how you’ve contributed to sustainable growth.

✨Operational Strategies Matter

Think about how you can formulate precise operational strategies that align with marketing campaigns. During the interview, share your insights on how to stimulate consumer purchase intent through effective content-driven marketing strategies. This will showcase your strategic thinking and proactive execution abilities.

✨Data-Driven Decision Making

Demonstrate your data analysis and logical reasoning skills by discussing how you've used data to inform your decisions in past roles. Be ready to provide examples of how you've managed projects and collaborated across teams, as this is crucial for success in a role that requires cross-functional collaboration.

Influencer Marketing Specialist in Bedford
AliExpress
Location: Bedford
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