At a Glance
- Tasks: Lead the marketing function and develop a go-to-market strategy for enterprise clients.
- Company: Join a global talent solutions provider with a strong reputation in AI marketing.
- Benefits: Flexible working locations, competitive salary, and significant influence on company growth.
- Other info: Opportunity to build a team and drive enterprise growth.
- Why this job: Shape the future of marketing in a foundational role with real impact.
- Qualifications: B2B marketing experience and a strategic mindset are essential.
The predicted salary is between 80000 - 100000 £ per year.
Algomarketing is a global talent solutions provider delivering high-quality AI proficient contingent marketing professionals into enterprise organisations.
We partner with enterprise marketing teams to scale capability through flexible, embedded talent across global markets. Over the past 10 years, Algo has grown organically through referrals, relationships, and reputation. As we enter our next phase of growth, we are building a predictable commercial engine to support expansion into new enterprise clients and deeper growth within existing accounts. This is a foundational role with significant influence over the future growth of the company.
We are looking for a Head of Growth / Founding Marketer to build Algo’s marketing function from the ground up. This role will define our enterprise go-to-market strategy, strengthen our positioning, and build a predictable pipeline engine. A core part of this role will be owning ABM across our Top 50 strategic enterprise accounts, working closely with commercial leadership to drive both new client acquisition and account expansion. This role is suited to someone who combines strategic thinking, commercial acumen, and hands-on execution.
Role Objectives
- Build a clear enterprise go-to-market strategy
- Create predictable enterprise pipeline generation
- Strengthen Algo’s brand within target enterprise accounts
- Support acquisition of new enterprise clients
- Drive expansion within strategic accounts
- Own Account-Based Marketing for Top 50 target accounts
- Improve commercial conversion and deal velocity
- Build scalable marketing infrastructure
- Introduce data-driven growth decision making
Key Responsibilities
Go-To-Market Strategy
- Develop and own the enterprise go-to-market strategy
- Define ideal customer profiles and priority segments
- Clarify value proposition and market positioning
- Identify growth opportunities across services and markets
- Align marketing strategy with commercial growth objectives
Account-Based Marketing (Top 50 Accounts)
- You will own ABM strategy and execution across the Top 50 strategic enterprise accounts.
- Defining priority target accounts
- Developing account-specific growth strategies
- Supporting new client acquisition
- Driving expansion within existing clients
- Enabling multi-threaded relationships within enterprise accounts
- Partnering closely with commercial leadership
Enterprise Pipeline Development
- Build predictable enterprise pipeline generation
- Improve quality of opportunities
- Support long-cycle enterprise sales
- Strengthen engagement with enterprise buyers
- Enable strategic account growth
Brand & Market Positioning
- Define Algo’s market positioning
- Strengthen brand credibility with enterprise buyers
- Establish thought leadership in the market
- Develop clear messaging and narrative
Commercial Enablement
- Partner closely with commercial leadership
- Support enterprise account development
- Improve alignment between marketing and commercial teams
- Enable stronger enterprise engagement
Data & Performance
- Establish marketing performance metrics
- Track pipeline impact and growth performance
- Introduce data-driven decision making
- Optimize growth performance over time
Marketing Infrastructure
- Build scalable marketing foundations
- Introduce tools, processes, and frameworks
- Improve efficiency and execution capability
- Establish operational discipline
Leadership & Collaboration
- Work closely with senior leadership
- Partner with commercial and delivery teams
- Influence growth strategy
- Build future marketing capability
Commercial Context
Algo operates in an enterprise contingent workforce environment. This role requires someone comfortable working within:
- Long enterprise sales cycles
- Multi-stakeholder buying groups
- Procurement-led processes
- Relationship-driven growth
- High-value enterprise accounts
What Success Looks Like
Within 6–12 months:
- Clear go-to-market strategy established
- Top 50 account ABM program operational
- Stronger brand credibility in enterprise market
- Improved pipeline predictability
- Marketing influencing revenue growth
- Stronger expansion within strategic accounts
Ideal Candidate Profile
This role is suited to someone who:
- Has built marketing functions in B2B organisations
- Has experience working with enterprise clients
- Is commercially minded and outcome-focused
- Enjoys building from scratch
- Is both strategic and hands-on
- Is comfortable operating in ambiguous environments
Experience Required
- B2B marketing experience
- Enterprise client experience
- Go-to-market strategy experience
- Pipeline growth responsibility
- Experience working closely with commercial teams
- Working with AI tooling to enhance productivity
Strongly Preferred Experience
- Contingent workforce or recruitment industry
- Professional services or consulting
- Enterprise services organisations
- Account-based marketing experience
- First or early marketing hire experience
Capabilities
- Strategic thinking
- Commercial acumen
- Strong stakeholder management
- Analytical mindset
- Ability to prioritise and make decisions
- Strong communication skills
- Ability to operate autonomously
Working Style
We are looking for someone who is:
- Entrepreneurial
- Pragmatic
- Outcome-focused
- Collaborative
- Comfortable with ambiguity
- Efficient with resources
Why Join Algo Marketing
- Established global business with strong reputation
- High-quality enterprise client base
- First marketing hire with significant influence
- Opportunity to shape growth strategy
- Leadership team committed to scaling
Role Scope & Growth
This is a foundational role with the opportunity to:
- Build the marketing function
- Influence company strategy
- Drive enterprise growth
- Build a team over time
- Reports to Commercial Director
- Works closely with leadership team
- Future opportunity to build marketing team
What This Role Is Not
- A brand-only role
- A content-only role
- A digital marketing role
- A junior execution role
Head of Marketing employer: Algomarketing
Algo Marketing is an exceptional employer, offering a unique opportunity to shape the marketing function within a well-established global business. With a strong reputation and a high-quality enterprise client base, employees benefit from a collaborative work culture that values strategic thinking and innovation. The role of Head of Marketing not only allows for significant influence over company growth but also provides ample opportunities for professional development and leadership within a supportive environment.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their products and services, especially how they align with your skills. This will help you tailor your responses and show that you’re genuinely interested in being part of their team.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or use online platforms to get comfortable with common questions. The more you practice, the more confident you’ll feel when it’s time to shine in front of potential employers.
✨Tip Number 4
Don’t forget to follow up after interviews! A simple thank-you email can go a long way in leaving a positive impression. It shows your enthusiasm for the role and keeps you fresh in their minds as they make their decision.
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Head of Marketing role. Highlight your experience in building marketing functions and working with enterprise clients, as these are key aspects of what we're looking for.
Showcase Your Strategic Thinking:In your application, demonstrate your ability to develop go-to-market strategies and account-based marketing plans. We want to see how you can think strategically while also being hands-on in execution.
Highlight Relevant Experience:Be sure to mention any experience you have in B2B marketing, especially within the contingent workforce or recruitment industry. This will help us understand how your background aligns with our needs.
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity!
How to prepare for a job interview at Algomarketing
✨Know Your Go-To-Market Strategy
Before the interview, make sure you have a solid understanding of go-to-market strategies, especially in the B2B space. Be ready to discuss how you would develop and implement a strategy for Algo's enterprise clients, as this will show your strategic thinking and commercial acumen.
✨Showcase Your ABM Experience
Since this role involves owning Account-Based Marketing for top accounts, prepare specific examples of your past ABM successes. Discuss how you identified target accounts, developed tailored strategies, and drove engagement, as this will demonstrate your hands-on execution skills.
✨Highlight Data-Driven Decision Making
Algo is looking for someone who can introduce data-driven growth decision making. Be prepared to talk about how you've used analytics to inform marketing strategies in the past, and how you plan to track performance metrics to optimise growth at Algo.
✨Emphasise Collaboration with Commercial Teams
This role requires close collaboration with commercial leadership. Share examples of how you've successfully partnered with sales or commercial teams in previous roles, focusing on how you aligned marketing efforts with sales objectives to drive revenue growth.
