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For Companies At a Glance
- Tasks: Manage exciting events to promote Google for Education across EMEA.
- Company: Join Google, a leader in educational technology and innovation.
- Benefits: Flexible working, competitive pay, and opportunities for professional growth.
- Why this job: Make a real impact in education by connecting with leaders and driving digital transformation.
- Qualifications: Experience in event management and a passion for education.
- Other info: Collaborative environment focused on inclusivity and accessibility.
The predicted salary is between 36000 - 60000 £ per year.
Event Marketing Programme Manager - 12 month contract (possibility of extension) - 2/3 times a week in Google office, UK.
Objective
Provide event programme management support to the EMEA Google for Education marketing team. Manage a portfolio of events designed to drive awareness, consideration, and ultimately purchase of Google for Education products.
KPI – How Will Success Be Measured?
- Leads
- Engagements
- Education leader engagements
- Marketing-impacted bookings
What’s Relevant, Distinctive, or Helpful About the Product or Brand?
- 170+ million Google Workspace for Education users
- 150+ million Google Classroom users
- #1 device globally – Chromebooks have been the top device in primary and secondary education since 2021, with 50 million students and educators using Chromebooks worldwide
How Can We Ensure This Work Is Inclusive?
We want to ensure our events are inclusive and accessible to all audiences. We need a vendor to review and deliver event inclusivity best practices.
Get To By – What’s the Task in a Sentence?
Get education leaders across EMEA to move further down the decision-making funnel by providing high-impact experiences at a variety of events, with messaging aligned to their needs and positioning Google for Education as their key partner for digital transformation in education.
Deliverables
Large Event Management: Work with internal teams and the events agency to deliver high-quality, efficient events, sharing learnings and resources across global teams.
Key Responsibilities and Events
- Bett - 2025 Learning event(s) (currently being scoped)
- Scaled Event Management – EMEA
- Review and propose tradeshows and third-party events to expand reach into the core audience
- Scale content from large events (e.g., Bett) to extend the narrative across smaller events
- Develop scaled partner and sales event strategy, including resources, tracking, and reporting
- Education World Forum: Manage Google for Education’s presence at the event, engaging 100+ Ministries of Education
Reporting
Provide ongoing reporting on the impact of events, demonstrating performance and ROI of investment over time.
Events Marketing Program Manager employer: Algomarketing
Contact Detail:
Algomarketing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Events Marketing Program Manager
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with people in the education and marketing sectors. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past event management successes, especially those that align with Google for Education's mission. This will help you stand out and demonstrate your ability to drive engagement and awareness.
✨Tip Number 3
Be proactive! Reach out directly to hiring managers or team members at Google via LinkedIn. A friendly message expressing your interest in the Events Marketing Program Manager role can make a lasting impression.
✨Tip Number 4
Apply through our website! We want to see your application come through our platform, as it helps us keep track of all candidates. Plus, it shows you're serious about joining our team and making an impact in the education sector.
We think you need these skills to ace Events Marketing Program Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Events Marketing Program Manager role. Highlight your experience in event management and how it aligns with Google for Education's goals. We want to see how you can drive awareness and engagement!
Showcase Your Impact: When detailing your past experiences, focus on the results you've achieved. Use metrics to demonstrate your success in previous roles, especially in managing events or marketing campaigns. We love numbers that tell a story!
Be Authentic: Let your personality shine through in your application. We appreciate candidates who are genuine and passionate about education and technology. Share your thoughts on inclusivity in events and how you can contribute to making them accessible for all.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensure you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Algomarketing
✨Know Your Events Inside Out
Make sure you’re familiar with the key events mentioned in the job description, like Bett and the Education World Forum. Research their significance in the education sector and think about how Google for Education can stand out at these events.
✨Showcase Your Inclusivity Mindset
Since inclusivity is a big focus, be prepared to discuss how you would ensure events are accessible to all audiences. Bring examples of past experiences where you’ve implemented inclusive practices in event management.
✨Demonstrate Your Data Savvy
The role involves reporting on event performance and ROI. Brush up on how to measure success through KPIs like leads and engagements. Be ready to share how you’ve used data to drive decisions in previous roles.
✨Align with Google’s Vision
Understand Google for Education's mission and how it positions itself as a partner in digital transformation. Think about how your skills and experiences align with this vision and be ready to articulate that during the interview.