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- Tasks: Drive demand generation strategies for high-profile events and maximise audience engagement.
- Company: Join Algomarketing, a leader in innovative marketing solutions for top tech companies.
- Benefits: Competitive pay, flexible work environment, and opportunities for professional growth.
- Why this job: Be part of transformative marketing projects with major clients like Stripe and make a real impact.
- Qualifications: 5 years in B2B demand generation, strong project management, and excellent communication skills.
- Other info: Dynamic team culture with a focus on collaboration and creativity.
The predicted salary is between 36000 - 60000 £ per year.
Algomarketing is a leader in marketing and sales operations consultancy, renowned for its commitment to clarity and transparency in all client engagements. Our organization supports high-profile tech companies, including Google, Stripe, and Zoom, by delivering innovative marketing solutions tailored to their unique needs. Specializing in three primary practice areas: AI & Analytics, Martech, and Demand Gen, Algomarketing is dedicated to driving success across B2B marketing.
We are seeking a results-driven and highly motivated demand generation expert to join our marketing team to own and execute the demand generation strategy for our highest value events in EMEA. This is a business critical role at Stripe that will significantly impact our GTM organization and mature how we show up in the marketplace. This role will be responsible for building and executing the pre-event promotion, audience acquisition, and post-event follow up strategy of Stripe owned events in the region. The ideal candidate will have a proven track record of developing and managing integrated marketing campaigns for in-person events, consistently meeting and exceeding registration and attendance targets.
Key Responsibilities- Demand Generation: Develop and execute comprehensive demand generation strategies aimed at maximizing event registration and attendance, aligning with the company’s overarching business goals.
- Event Promotion: Manage the promotional calendar and execution across multiple channels, including email marketing, paid media, social media and partner marketing. Experience promoting large events with 1000+ attendees is a plus.
- Project Management: Organize and oversee multiple event-promotion tactics, ensuring that timelines and objectives are met through careful coordination and planning.
- Cross-Functional Collaboration: Collaborate effectively with various teams including Event Marketing, Field Marketing, Marketing Operations, Brand, Communications and Sales Development to foster a cohesive and impactful campaign execution.
- Communication Skills: Exhibit strong verbal and written communication skills to present updates to senior leadership and engage stakeholders across different departments.
- Performance Analysis: Establish performance targets, measure results, and conduct in-depth analysis on registration pacing, attendance rates and pipeline influence. Identify performance insights and use this data to inform strategic pivots and performance narratives. Analyse post-event metrics and optimise for future events.
- Bachelor's degree in Marketing, Business, or a related field
- 5 years of experience in B2B demand generation, with a specific focus on events
- Proficient in digital marketing strategies and tools
- Strong project management skills with the ability to manage multiple initiatives simultaneously
- Excellent collaboration skills with a history of successful cross-functional teamwork
- Strong analytical skills, with proven ability to analyse data and provide actionable insights
- Exceptional verbal and written communication skills
- A passion for creating compelling event experiences and a deep understanding of what drives attendance
- Experience in promoting large events with 1,000+ attendees
- Experience marketing to audiences in UK, France and/or Germany; fluency in French or German is a plus
- Experience in event marketing or event planning
- Ability to work collaboratively with cross-functional and cross-border teams
- Strong problem solving skills and a proactive approach to finding solutions and hitting targets
- Excellent attention to detail and ability to manage tight deadlines in a fast-paced environment
- Hands-on experience with marketing automation (e.g. Marketo) and CRM (e.g. Salesforce) platforms
- Experience in high-growth technology or payments industry
Demand Generation Marketing Manager (Contract) employer: Algomarketing
Contact Detail:
Algomarketing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Demand Generation Marketing Manager (Contract)
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your past projects and successes in demand generation. This is your chance to shine and demonstrate how you can bring value to Algomarketing.
✨Tip Number 3
Prepare for interviews by researching Algomarketing and Stripe thoroughly. Understand their mission, values, and recent projects. Tailor your responses to show how your experience aligns with their goals and how you can contribute to their success.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our dynamic team at Algomarketing.
We think you need these skills to ace Demand Generation Marketing Manager (Contract)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Demand Generation Marketing Manager role. Highlight your experience in B2B demand generation and event marketing, showcasing how you've successfully driven attendance and engagement in past roles.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about demand generation and how your skills align with our mission at Algomarketing. Be specific about your achievements and how they relate to the role.
Showcase Your Analytical Skills: Since this role involves performance analysis, make sure to include examples of how you've used data to inform your marketing strategies. We love candidates who can demonstrate their ability to pivot based on insights!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Algomarketing
✨Know Your Demand Generation Inside Out
Make sure you brush up on your demand generation strategies, especially those related to event marketing. Be ready to discuss specific campaigns you've executed, the results you achieved, and how they align with Algomarketing's focus on driving success in B2B marketing.
✨Showcase Your Project Management Skills
Prepare examples that highlight your project management experience, particularly in managing multiple event promotions simultaneously. Discuss how you’ve coordinated timelines and objectives in past roles to ensure successful outcomes.
✨Demonstrate Cross-Functional Collaboration
Think of instances where you’ve worked with different teams to achieve a common goal. Be ready to explain how you fostered collaboration and what impact it had on your projects, as this role requires effective teamwork across various departments.
✨Analyse and Optimise Like a Pro
Be prepared to talk about how you measure performance and analyse data from past events. Share insights on how you’ve used metrics to inform strategic pivots and improve future event attendance, showcasing your analytical skills.