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- Tasks: Manage impactful events to promote Google for Education across EMEA.
- Company: Join Google via Algomarketing, a leader in tech innovation.
- Benefits: 12-month contract with potential extension, flexible office days, and a dynamic work environment.
- Why this job: Shape the future of education while working with a global tech giant.
- Qualifications: Experience in event management and a passion for education marketing.
- Other info: Opportunity to enhance inclusivity in events and grow your career.
The predicted salary is between 36000 - 60000 £ per year.
Event Marketing Programme Manager - Google via Algomarketing - 12 month contract with possibility of extension - 2/3 times a week in the Google office.
Objective: Provide event programme management support to the EMEA Google for Education marketing team. This role will manage a portfolio of events designed to drive awareness, consideration, and ultimately purchase of Google for Education products.
Key Performance Indicators:
- Leads
- Engagements
- Education leader engagements
- Marketing-impacted bookings
Metrics will be defined from events as well as all follow-up and nurturing activities before and after events.
What’s Relevant, Distinctive, or Helpful About the Product or Brand:
- 170+ million Google Workspace for Education users
- 150+ million Google Classroom users
- #1 device globally – Chromebooks have been the top device in primary and secondary education since 2021, with 50 million students and educators using Chromebooks worldwide
How Can We Ensure This Work Is Inclusive? We want to ensure our events are inclusive and accessible to all audiences. There is an opportunity to improve in this area, so we would like this vendor to review and deliver event inclusivity best practices.
Get To By – What’s the Task in a Sentence: Get education leaders across EMEA to move further down the decision-making funnel by providing high-impact experiences at a variety of events, with messaging aligned to their needs and positioning Google for Education as their key partner for digital transformation in education.
Deliverables:
- Large Event Management: Work with internal teams and the events agency to deliver high-quality, efficient events, sharing learnings and resources across global teams.
Key Responsibilities and Events:
- Bett - 2025 Learning event(s) (currently being scoped)
- Scaled Event Management – EMEA
- Review and propose tradeshows and third-party events to expand reach into the core audience
- Scale content from large events (e.g., Bett) to extend the narrative across smaller events
- Develop scaled partner and sales event strategy, including resources, tracking, and reporting
- Education World Forum: Manage Google for Education’s presence at the event, engaging 100+ Ministries of Education
Reporting: Provide ongoing reporting on the impact of events, demonstrating performance and ROI of investment over time.
Events Marketing Program Manager employer: Algomarketing Ltd.
Contact Detail:
Algomarketing Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Events Marketing Program Manager
✨Tip Number 1
Network like a pro! Attend industry events and connect with people in the education sector. Don’t be shy to introduce yourself and share your passion for event marketing – you never know who might have a lead on your dream job!
✨Tip Number 2
Showcase your skills! Create a portfolio of past events you've managed, highlighting your successes and the impact they had. This will give potential employers a clear picture of what you can bring to the table.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way. Mention something specific from your conversation to remind them of your enthusiasm and fit for the role.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities that might just be perfect for you. Plus, it’s a great way to show your interest in being part of our team at StudySmarter.
We think you need these skills to ace Events Marketing Program Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Events Marketing Program Manager role. Highlight your experience in managing events and any relevant metrics you've achieved. We want to see how you can drive awareness and engagement, so don’t hold back!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about education and how your skills align with Google for Education's mission. We love seeing genuine enthusiasm, so let your personality come through!
Showcase Your Inclusivity Mindset: Since inclusivity is key for us, mention any past experiences where you’ve ensured events were accessible to diverse audiences. Share your ideas on how to improve event inclusivity – we’re all ears!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Algomarketing Ltd.
✨Know Your Events Inside Out
Familiarise yourself with the key events mentioned in the job description, like Bett and the Education World Forum. Understand their significance in the education sector and be ready to discuss how you can enhance Google for Education's presence at these events.
✨Showcase Your Inclusivity Mindset
Since inclusivity is a priority, prepare examples of how you've made past events more accessible. Think about specific strategies you've implemented or ideas you have that could help Google for Education reach diverse audiences.
✨Metrics Matter
Be prepared to talk about how you measure the success of events. Discuss your experience with KPIs and how you've used data to drive decisions in previous roles. This will show that you understand the importance of ROI in event marketing.
✨Collaborative Spirit
This role involves working with various teams, so highlight your teamwork skills. Share experiences where you've successfully collaborated with internal teams or external agencies to deliver high-quality events. It’s all about showing you can work well with others to achieve common goals.