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- Tasks: Drive eBusiness marketing strategy and enhance customer experience in a digital ecosystem.
- Company: Join a pioneering company with a 140-year-old start-up culture focused on innovation.
- Benefits: Competitive salary, travel opportunities, and a commitment to personal growth.
- Why this job: Make a positive impact while shaping the future of digital marketing and eCommerce.
- Qualifications: Degree in marketing or business; experience in digital marketing and eCommerce required.
- Other info: Collaborate with international teams and enjoy a dynamic work environment.
The predicted salary is between 28800 - 48000 £ per year.
Every day, we get opportunities to make a positive impact – on our colleagues, partners, customers, and society. Together, we're pioneering the solutions of the future and unlocking the full potential of precious resources. Trusted to act on initiative, we challenge conventional thinking to develop world leading technologies that inspire progress in vital areas, including energy, food, water and shipping. As we push forward, the innovative, open spirit that fuels our 140-year-old start-up culture and rapid growth also drives our personal growth. So, as we shape a more resourceful, less wasteful world, we build careers too.
As our eBusiness Marketing Manager for the Northern Europe Cluster, you will own and drive the eBusiness marketing strategy to accelerate the adoption, usage and commercial success of our digital ecosystem. This includes the Customer & Partner Portal, Partner Web‑Shops, EDI solutions and the digital Product Catalogue. You will work at the crossroads of digital marketing, strategy, and business development, driving growth together with Sales, Marketing, GSS teams and cluster management. Your mission is to increase traffic, activation, online buying customers and overall eBusiness performance, while continuously enhancing the customer experience.
In This Role, You Will
- Develop and implement the cluster eBusiness marketing strategy, aligned with global priorities and key stakeholders.
- Promote our eCommerce offering to customers and partners, driving engagement, activation and usage.
- Execute targeted digital marketing activities supporting lead generation, online sales and customer onboarding.
- Co‑create relevant content with Excellence Areas and GSS Marketing.
- Support personalized cross‑selling and upselling initiatives.
- Monitor, analyse and report eBusiness performance, recommending actions for continuous improvement.
- Enhance the end‑to‑end customer journey by gathering insights and driving platform and process improvements.
- Maintain and optimize the digital product catalogue, including updates and localization.
- Support the execution of the GSS Online Sales roadmap at cluster level.
- Train and enable internal teams and external users.
- Ensure compliance with GDPR and digital governance best practices.
- Manage allocated budgets and report on ROI for eBusiness initiatives.
This role requires high autonomy, strong collaboration with cross‑functional teams and the ability to influence without direct reporting lines. You will travel within the cluster on a quarterly basis, mainly between Germany and the Nordics.
What You Know
- University degree in marketing, business, or a related field.
- Proven experience in digital marketing and eCommerce, ideally in a B2B environment.
- High level of expertise with CMS, CRM, marketing automation, SEO/SEA, analytics, eCommerce platforms, EDI and Customer Portal tools.
- Strong analytical skills with the ability to translate data into insights and action.
- Ability to work cross‑functionally, influence without direct authority, and drive initiatives in complex environments.
- Experience collaborating with international teams and multiple stakeholders (Sales, Marketing, Digital).
- Excellent communication skills in English; additional Northern European languages are an advantage.
For this role you can be based in our offices in Hamburg (Germany), Camberley (United Kingdom), Breda (Netherlands) or Copenhagen (Denmark). You are willing to travel within the cluster on a quarterly basis, mainly between Germany and the Nordics.
Our commitment to integrity: We care about diversity, inclusion, and equity in our recruitment processes. We also believe behavioural traits can provide important insights into a candidate's fit to a role. To help us achieve this we apply Pymetrics assessments, and upon application you will be invited to play the assessment games. Playing the games is mandatory. We are conducting a continuous review of received applications. We do not accept applications via email, due to General Data Protection Regulation (GDPR). We look forward to hearing from you soon.
eBusiness Marketing Manager in Camberley employer: Alfa Laval
Contact Detail:
Alfa Laval Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land eBusiness Marketing Manager in Camberley
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your eBusiness marketing projects. This gives potential employers a taste of what you can do.
✨Tip Number 3
Prepare for interviews by researching the company’s digital presence. Know their eCommerce platforms and marketing strategies inside out, so you can impress them with your insights.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace eBusiness Marketing Manager in Camberley
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the eBusiness Marketing Manager role. Highlight your digital marketing experience and any relevant projects that showcase your skills in driving online engagement and sales.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how your background aligns with our mission of making a positive impact through innovative solutions.
Showcase Your Analytical Skills: Since this role involves monitoring and analysing eBusiness performance, be sure to include examples of how you've used data to drive decisions and improve outcomes in previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity!
How to prepare for a job interview at Alfa Laval
✨Know Your Digital Marketing Inside Out
Make sure you brush up on your digital marketing knowledge, especially in eCommerce and B2B environments. Be ready to discuss specific strategies you've implemented in the past and how they drove engagement and sales.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to inform your decisions. Bring examples of how you've monitored and reported on eBusiness performance, and be ready to suggest actionable insights based on that data.
✨Demonstrate Cross-Functional Collaboration
This role requires working with various teams, so think of examples where you've successfully collaborated across departments. Highlight your ability to influence without direct authority and how you’ve driven initiatives in complex environments.
✨Understand Their Customer Journey
Familiarise yourself with the end-to-end customer journey and be prepared to discuss how you would enhance it. Think about insights you've gathered in previous roles and how they led to platform or process improvements.