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- Tasks: Create and manage processes for lead generation and marketing campaign efficiency.
- Company: Fast-growing Business Intelligence software vendor based in London.
- Benefits: Competitive salary up to £70K, plus benefits and career growth opportunities.
- Other info: Dynamic environment with a focus on technology, data, and team alignment.
- Why this job: Join a visionary company and make a real impact in marketing operations.
- Qualifications: BA/BS degree and 18 months experience in Marketing or related fields.
The predicted salary is between 42000 - 84000 £ per year.
A multi-national, Business Intelligence (BI) and Corporate Performance Management (CPM) software vendor based in London is seeking a highly talented, dynamic, results-focused Marketing Operations Executive to join our fast growing company in the UK team.
As a Marketing Operations Executive, you will work to create and manage scalable processes that ensure best practices in lead generation, database management and maximising and improving marketing campaign efficiency. You will also conduct complex data analyses that will be used to make informed strategic decisions within the company. You will be working in a fast-paced environment managing multiple projects at once.
This role is split into three distinct functions: technology, data, and alignment.
- Technology: Here you would be managing marketing automation systems and marketing technology systems, and other solutions used by the marketing and sales team to do their jobs effectively. At BOARD this would involve Marketo, Salesforce and CSA (our own BOARD tool).
- Data: This relates to consumption and understanding of the data that technology creates. For example, making sure marketing automation data is being properly collected and connected with other systems such as a CRM. You would be fully responsible for data management and lead management; you will be the go-to person for all data enquiries internally.
- Alignment: This is related to usage of the data and technology by others on the marketing and sales team, such as aligning the sales and marketing teams with the tools, training of new employees or communicating and updating when there are tool updates.
Responsibilities:
- Manage the marketing and sales tools for the UK (Salesforce, Marketo and CSA).
- Owner of customer, user and lead data for the Marketing and Sales team, responsible for data integrity and cleanliness.
- Manage technical aspects of key marketing systems used to generate, distribute, and report on leads.
- Establish and maintain scalable processes that ensure best practices in campaign and lead management.
- Support marketing managers with creating and maintaining metrics reports on marketing and sales activities, effectiveness, and business impact.
- Support marketing managers with analysing marketing and sales data to develop insights and make recommendations on areas for optimisation.
- Work with the corporate team on tool roll out to the UK and feedback on new technologies and add-on applications to improve and optimise tools that you discover.
Requirements:
- BA or BS degree in business/accounting or related field.
- 18 months of experience in a related Marketing, Sales, Operations or finance role.
- Proficiency in marketing automation systems (Marketo and Salesforce).
- Strong analytical skills (including mastery of Microsoft Excel).
- Technically capable, excellent communicator, and a desire to improve processes.
In return for your ability and skills you can expect a competitive salary up to £70K (DOE) + Benefits; This is an opportunity to join a fast growing visionary company at the forefront of its market, so please apply now.
Marketing Operations Manager in London employer: Alfa IT Recruitment
Contact Detail:
Alfa IT Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Operations Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing projects and data analyses. This gives potential employers a taste of what you can do and sets you apart from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company and its tools, like Salesforce and Marketo. Be ready to discuss how your experience aligns with their needs and how you can help improve their marketing operations.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Marketing Operations Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the Marketing Operations Manager role. Highlight your proficiency in marketing automation systems like Marketo and Salesforce, and don’t forget to showcase your analytical skills!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for our fast-paced environment. Share specific examples of how you've improved processes or managed data in previous roles.
Showcase Your Technical Skills: Since technology is a key part of this role, make sure to mention any relevant technical skills you have. If you’ve worked with marketing automation tools or CRM systems, let us know how you used them to drive results!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Alfa IT Recruitment
✨Know Your Tools
Familiarise yourself with the marketing automation systems mentioned in the job description, especially Marketo and Salesforce. Be ready to discuss your experience with these tools and how you've used them to improve campaign efficiency or manage data.
✨Showcase Your Analytical Skills
Prepare to demonstrate your analytical prowess. Bring examples of how you've conducted data analyses in previous roles and how those insights led to strategic decisions. Highlight your mastery of Excel and any other relevant tools.
✨Understand the Company’s Needs
Research the company’s current marketing strategies and challenges. This will help you tailor your responses to show how you can address their specific needs, particularly in lead generation and data management.
✨Communicate Clearly
As a Marketing Operations Manager, you'll need to align teams and communicate effectively. Practice articulating your thoughts clearly and concisely, especially when discussing complex data or technical processes. This will showcase your ability to train others and facilitate collaboration.