CAN YOU TAKE US FROM THE BOARDROOM TO TIKTOK? Senior Marketing Manager (Retail) Edinburgh | £55,000–£60,000 + Benefits Can you present confidently to Directors in the boardroom one minute, then get in front of the camera creating TikTok content the next? We're looking for a commercially driven, creative marketing professional to lead the marketing function of an established and successful Scottish multi-site retail business. This is no ordinary marketing role. You'll combine strategy, social media, content creation and hands-on retail marketing, with the opportunity to shape the brand and make a real impact on business growth. THE ROLE * Lead and deliver the marketing strategy, driving brand awareness, footfall and sales. * Own social media across TikTok, Instagram and Facebook, creating engaging content and confidently featuring in videos. * Present marketing plans, budgets and performance to Directors, influencing decisions at boardroom level. * Work alongside store teams to maximise local marketing opportunities and improve customer experience. * Spend time working alongside retail teams, identifying opportunities to improve footfall, sales and the customer experience. * Identify opportunities to attract new customers, particularly from China, Asia and other international markets. * Use customer insight and commercial data to measure success and identify growth opportunities. ABOUT YOU You'll be a confident, hands-on marketing professional who can move comfortably between strategy, creativity and practical delivery. You'll ideally bring: * Proven marketing experience, preferably within multi-site retail. * Strong commercial awareness and an understanding of what drives retail sales. * Experience creating social media content and an understanding of TikTok and digital trends. * Confidence in front of the camera and presenting to Directors. * Excellent communication and stakeholder management skills. * An approachable, visible style and a genuine passion for retail. Experience with an established Scottish retail brand would be advantageous, as would knowledge of Chinese and Asian markets. THE OPPORTUNITY A chance to take ownership, bring fresh ideas and shape the future marketing direction of an established and growing retail business. We're looking for someone with personality, creativity and commercial instinct - someone equally comfortable in the boardroom, behind the camera and out in the stores. If that sounds like you, we'd love to hear from you
Senior Marketing Manager (Retail) employer: Alexander Steele
Join a well-respected food manufacturing business in Hitchin, where you will play a vital role in overseeing inbound warehouse operations. With a focus on employee growth and a supportive work culture, this company offers competitive pay, a Monday to Friday schedule, and the chance to work with a dedicated team committed to maintaining high standards of food safety and quality.
