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- Tasks: Manage and optimize large-scale paid advertising campaigns in the UK and US.
- Company: Join a family-owned manufacturer known for high-quality excavation and building equipment.
- Benefits: Enjoy creative freedom, work with a substantial budget, and make a real impact.
- Why this job: Be part of a growing team where your expertise shapes advertising strategies and drives revenue.
- Qualifications: Experience in paid advertising, Google Ads, and Meta required; creativity is a plus!
- Other info: Opportunity to present insights directly to Marketing Manager and Directors.
The predicted salary is between 36000 - 60000 £ per year.
We are pleased to be working with a growing, family owned and well-established manufacturer and supplier of excavation, telehandling and building equipment, who have an international remit and a reputation for delivering high quality and well-engineered products. As part of their growth, they are currently seeking a Paid Advertising Specialist to join their team in East Yorkshire to manage and optimise large-scale paid advertising campaigns in both the UK and US Markets. With paid advertising being one of their crucial revenue sources, The Paid Advertising Specialist will be taking ownership of the entire function, with the freedom to bring their expertise and creativity to the table. Working with a substantial budget, their role will be to develop and implement targeted ad strategies across Google and Meta and to oversee and optimise shopping feeds in Google Merchant Centre. In addition, the role includes but is not limited to: Developing and implementing effective strategies to maximise return on ad spend (ROAS). Ensuring that the Google Ads and Meta accounts are set up correctly and using best practice. Continuously monitor and adjust campaigns to improve performance and ROI. Create comprehensive and insightful reports demonstrating account health and return on investment (ROI) for presentation to the Marketing Manager and Directors. Monitor and analyse campaign performance data to provide actionable insights and recommendations. Stay updated w…
Paid Advertising Specialist employer: Alexander James Recruitment
Contact Detail:
Alexander James Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Advertising Specialist
✨Tip Number 1
Familiarize yourself with the specific tools and platforms mentioned in the job description, such as Google Ads and Meta. Having hands-on experience or certifications in these areas can significantly boost your confidence and demonstrate your expertise during the interview.
✨Tip Number 2
Prepare to discuss your previous experiences with managing large-scale paid advertising campaigns. Be ready to share specific examples of how you maximized return on ad spend (ROAS) and improved campaign performance, as this will show your potential employer that you can deliver results.
✨Tip Number 3
Stay updated on the latest trends and best practices in paid advertising. Being knowledgeable about current industry standards and innovations will not only help you in the role but also impress the hiring team with your commitment to continuous learning.
✨Tip Number 4
Think about how you can bring creativity to the role. Prepare some innovative ideas or strategies that you could implement to enhance their advertising efforts. This proactive approach will showcase your enthusiasm and readiness to contribute to their growth.
We think you need these skills to ace Paid Advertising Specialist
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Paid Advertising Specialist position. Understand the key responsibilities and required skills, such as managing large-scale paid advertising campaigns and optimizing ad strategies.
Tailor Your CV: Customize your CV to highlight relevant experience in paid advertising, particularly with Google Ads and Meta. Include specific examples of successful campaigns you've managed and any metrics that demonstrate your impact.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for paid advertising and your understanding of the company's needs. Mention how your expertise can contribute to maximizing return on ad spend (ROAS) and improving campaign performance.
Showcase Analytical Skills: In your application, emphasize your ability to analyze campaign performance data and provide actionable insights. Highlight any tools or methodologies you use to monitor and adjust campaigns effectively.
How to prepare for a job interview at Alexander James Recruitment
✨Showcase Your Expertise
Be prepared to discuss your previous experience with paid advertising campaigns. Highlight specific examples where you successfully managed budgets and optimized campaigns for better ROI, especially in Google Ads and Meta.
✨Demonstrate Analytical Skills
Since the role involves monitoring and analyzing campaign performance data, be ready to explain how you use data to make informed decisions. Bring examples of reports you've created that demonstrate account health and ROI.
✨Discuss Your Creative Strategies
The company values creativity in developing ad strategies. Think of innovative approaches you've taken in past roles and be ready to share how these strategies led to successful outcomes.
✨Stay Updated on Industry Trends
Show your passion for the field by discussing recent trends in paid advertising. Mention any new tools or techniques you've learned about and how they could benefit the company's advertising efforts.
