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- Tasks: Manage client relationships and generate new business in the West Midlands.
- Company: Join a well-established dealer of top forklift brands with nearly 40 years of experience.
- Benefits: Enjoy competitive salary, uncapped commission, hybrid car, and a solid pension scheme.
- Why this job: Great growth potential in a dynamic industry with a supportive team culture.
- Qualifications: Sales experience in forklifts or related equipment is preferred; consultative selling skills are essential.
- Other info: Candidates from various capital equipment backgrounds are welcome to apply.
The predicted salary is between 28800 - 48000 £ per year.
A leading dealer of material handling equipment is looking to recruit a new area sales manager to cover and develop their client base in the West Midlands postcodes. With excellent, uncapped commission opportunities and scope for growth, this is a great opportunity for an experienced forklift sales professional.
Responsibilities:
- Managing an existing client base across the West Midlands postcodes.
- Generate new business by visiting customers on site, conducting site surveys and providing customer quotes for forklift hire.
- Providing a consultative sales approach in order to win new business in the hire and sale of material handling and related equipment.
- Take responsibility for region revenue stream and overall growth.
Requirements:
- You will ideally have worked in a sales role within forklift trucks before, with a proven track record in the industry.
- You will be proactive in your approach to selling and will have a solid understanding of equipment hire.
- As an alternative to forklift sales experience, the company are willing to consider candidates from other industries within capital equipment as long as candidates have experience of providing a consultative sell and have experience of conducting site surveys.
- Candidates from sweepers and other cleaning equipment as well as lifting equipment and other warehouse products would be suitable in this regard.
- In terms of location, the company are willing to consider candidates based anywhere across the West Midlands and surrounding areas, even as far North as Crewe.
Benefits:
- Competitive salary dependent on experience (Up to £40,000 depending on experience).
- Excellent uncapped Commission potential (OTE £50,000-£70,000 achievable).
- Genuine growth opportunity, working with a fast growing yet already well established company within forklift trucks.
- Hybrid Company Car.
- Good Pension Scheme.
The company has a presence across two major regions of the UK and supplies one of the major forklift brands known internationally. Having been established for nearly 40 years, they have built up a strong reputation and comfortably hold a fleet of over 100 forklift trucks at any one time. In addition to forklift trucks, the company supplies related material handling equipment and a unique fleet management system. Due to continued expansion, they are now looking to grow the team across the West Midlands and add an additional sales person.
Area Sales Manager (Forklift Trucks) employer: Alexander James Recruiting
Contact Detail:
Alexander James Recruiting Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Area Sales Manager (Forklift Trucks)
✨Tip Number 1
Network within the forklift and material handling industry. Attend local trade shows, exhibitions, or networking events to meet potential clients and industry professionals. Building relationships can lead to valuable referrals and insights into job opportunities.
✨Tip Number 2
Familiarise yourself with the specific brands and models of forklift trucks that the company deals with. Understanding their product range will not only boost your confidence during interviews but also demonstrate your genuine interest in the role.
✨Tip Number 3
Prepare to discuss your consultative sales approach in detail. Be ready to share examples of how you've successfully identified customer needs and provided tailored solutions in previous roles, especially if you come from a different capital equipment background.
✨Tip Number 4
Research the West Midlands market thoroughly. Understand the key players, potential clients, and any challenges they face. This knowledge will help you articulate how you can contribute to the company's growth in the region during your discussions.
We think you need these skills to ace Area Sales Manager (Forklift Trucks)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales, particularly within the forklift or capital equipment sectors. Emphasise any consultative selling skills and site survey experience to align with the job requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sales and your understanding of the forklift industry. Mention specific achievements in previous roles that demonstrate your ability to generate new business and manage client relationships.
Highlight Relevant Skills: In your application, focus on skills such as proactive selling, customer relationship management, and knowledge of equipment hire. Use examples from your past experiences to illustrate these skills effectively.
Follow Up: After submitting your application, consider sending a polite follow-up email to express your continued interest in the position. This can help keep you on the radar of the hiring team and show your enthusiasm for the role.
How to prepare for a job interview at Alexander James Recruiting
✨Know Your Product Inside Out
Make sure you have a solid understanding of forklift trucks and related material handling equipment. Be prepared to discuss specific models, their features, and how they can benefit potential clients. This knowledge will demonstrate your expertise and help you build credibility during the interview.
✨Showcase Your Sales Achievements
Prepare to share specific examples of your past sales successes, particularly in the forklift or capital equipment sectors. Highlight any metrics or figures that showcase your ability to generate revenue and grow client bases, as this will be crucial for the role.
✨Demonstrate a Consultative Approach
Since the role requires a consultative sales approach, be ready to explain how you identify customer needs and tailor your solutions accordingly. Discuss any experiences where you've successfully conducted site surveys and provided tailored quotes, as this will align with the company's expectations.
✨Research the Company and Its Competitors
Familiarise yourself with the company’s history, values, and market position. Understanding their competitors and the unique selling points of their products will allow you to engage in meaningful discussions and show your genuine interest in the role and the company.
