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For Companies At a Glance
- Tasks: Manage client relationships and generate new business in forklift sales across the West Midlands.
- Company: Join a well-established dealer of material handling equipment with a strong reputation.
- Benefits: Enjoy competitive salary, uncapped commission, hybrid car, and a solid pension scheme.
- Why this job: This role offers genuine growth opportunities in a fast-growing company with a supportive culture.
- Qualifications: Sales experience in forklifts or related equipment is preferred; consultative selling skills are essential.
- Other info: Candidates from various industries are welcome, especially those with site survey experience.
The predicted salary is between 36000 - 60000 £ per year.
Alexander James Recruiting is currently working with a leading dealer of material handling equipment looking to recruit a new area sales manager to cover and develop their client base in postcodes across the West Midlands postcodes. With excellent, uncapped commission opportunities and scope for growth, this is a great opportunity for an experienced forklift sales professional.
Responsibilities
- Managing an existing client base across the West Midlands postcodes
- Generate new business by visiting customers on site, conducting site surveys and providing customer quotes for forklift hire
- Providing a consultative sales approach in order to win new business in the hire and sale of material handling and related equipment to include powered access
- Take responsibility for region revenue stream and overall growth
Requirements
You will ideally have worked in a sales role within forklift trucks before, with a proven track record in the industry. You will be proactive in your approach to selling and will have a solid understanding of equipment hire. As an alternative to forklift sales experience, the company are willing to consider candidates from other industries within capital equipment as long as candidates have experience of providing a consultative sell and have experience of conducting site surveys. Candidates from sweepers and other cleaning equipment as well lifting equipment and other warehouse products would be suitable in this regard. In terms of location, the company are willing to consider candidates based anywhere across the West Midlands and surrounding areas, even as far North as Crewe.
Benefits
- Competitive salary dependent on experience (Up to £40,000 depending on experience)
- Excellent uncapped Commission potential (OTE £50,000-£70,000 achievable)
- Genuine growth opportunity, working with a fast growing yet already well established company within forklift trucks
- Hybrid Company Car
- Good Pension Scheme
The Company
With a presence across two major regions of the UK our client supplies one of the major forklift brands known internationally. Having been established for nearly 40 years, they have built up a strong reputation and comfortably hold a fleet of over 100 forklift trucks at any one time. In addition to forklift trucks, the company supply related material handling equipment and a unique fleet management system. Due to continued expansion, they are now looking to grow the team across the West Midlands and add an additional sales person.
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Area Sales Manager (Forklift Trucks) employer: Alexander James Recruiting Ltd.
Contact Detail:
Alexander James Recruiting Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Area Sales Manager (Forklift Trucks)
✨Tip Number 1
Network within the material handling industry, especially with professionals who have experience in forklift sales. Attend industry events or trade shows in the West Midlands to meet potential contacts and learn more about the market.
✨Tip Number 2
Familiarise yourself with the specific brands and models of forklift trucks that the company supplies. This knowledge will not only help you in interviews but also demonstrate your genuine interest in the role.
✨Tip Number 3
Prepare to discuss your consultative sales approach in detail. Think of examples from your past experiences where you've successfully conducted site surveys and tailored solutions to meet client needs.
✨Tip Number 4
Research the company's growth trajectory and their position in the market. Being able to articulate how you can contribute to their expansion plans will set you apart from other candidates.
We think you need these skills to ace Area Sales Manager (Forklift Trucks)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales, particularly within the forklift or material handling industry. Emphasise any consultative selling skills and site survey experience to align with the job requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sales and your understanding of the forklift industry. Mention specific achievements in previous roles that demonstrate your ability to generate new business and manage client relationships.
Highlight Relevant Skills: In your application, focus on skills that are crucial for the role, such as proactive selling, customer relationship management, and knowledge of equipment hire. Use examples from your past experiences to illustrate these skills.
Follow Up: After submitting your application, consider sending a polite follow-up email to express your continued interest in the position. This can help keep you on the radar of the hiring team and show your enthusiasm for the role.
How to prepare for a job interview at Alexander James Recruiting Ltd.
✨Know Your Product Inside Out
Make sure you have a solid understanding of forklift trucks and related material handling equipment. Be prepared to discuss specific models, their features, and how they can benefit potential clients. This knowledge will demonstrate your expertise and help you build credibility during the interview.
✨Showcase Your Sales Achievements
Prepare to share specific examples of your past sales successes, particularly in the forklift or capital equipment sectors. Highlight your ability to generate new business and manage existing client relationships effectively. Quantifying your achievements with numbers can make a strong impact.
✨Demonstrate a Consultative Approach
Since the role requires a consultative sales approach, be ready to explain how you assess customer needs and tailor your solutions accordingly. Discuss any experiences where you've successfully conducted site surveys and provided tailored quotes, as this will align with the company's expectations.
✨Research the Company and Its Competitors
Familiarise yourself with the company’s history, values, and market position. Understanding their competitors and the unique selling points of their products will allow you to engage in meaningful discussions and show your genuine interest in the role and the company.
