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- Tasks: Lead and mentor a team while creating impactful cold outreach campaigns.
- Company: Join a fast-growing business focused on innovative marketing strategies.
- Benefits: Enjoy an excellent package with opportunities for remote work and professional growth.
- Why this job: Be part of a dynamic team that values data-driven insights and collaboration.
- Qualifications: Proven experience in data management and B2B marketing is essential.
- Other info: Familiarity with HubSpot and email marketing platforms is a plus.
The predicted salary is between 36000 - 60000 £ per year.
Our client are a fast growth business. They are now seeking a highly motivated and performance-driven Outbound Campaign Manager to join the team.
Your primary responsibilities will include developing and implementing data segmentation strategies to enhance targeted marketing efforts, analysing customer data to optimise marketing campaigns. A key part of your role will involve creating impactful cold outreach campaigns (email marketing and LinkedIn) and providing data-driven insights to support business objectives.
Responsibilities:
- Manage and mentor a team, implementing a performance-driven culture
- Develop and implement data segmentation strategies to enhance targeted marketing efforts
- Analyse customer data to identify segmentation opportunities and optimise marketing campaigns
- Work with the data team to ensure accuracy, enrichment and consistency to support and drive outreach campaigns
- Monitor data health and proactively address data quality issues
- Provide data-driven recommendations to support business objectives
- Collaborate with other teams across the business, particularly the sales department
- Stay updated on industry best practices and emerging technologies
- Campaign creation, build and execution. Create and run email and LinkedIn outreach campaigns that make an impact with our audience.
Requirements:
- Proven experience in data management, analysis and reporting
- Experience within a B2B style business which is focussed on delivering leads to a sales team
- Experience using HubSpot and cold email marketing platforms
- Excellent skills in Microsoft Excel
- Excellent communication and presentation abilities
- Problem-solving and critical thinking skills
- Project management skills to handle multiple tasks and priorities effectively
- Experience with IP, domain and email account health and email deliverability is vital
- Target-driven mindset
- Sales background (desirable but not essential)
Excellent package on offer.
Outbound Campaign Manager employer: Alex James Digital
Contact Detail:
Alex James Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Outbound Campaign Manager
✨Tip Number 1
Familiarise yourself with the latest trends in outbound marketing and data segmentation. This will not only help you understand the role better but also allow you to discuss innovative strategies during your interview.
✨Tip Number 2
Network with professionals in the B2B marketing space, especially those who have experience with HubSpot and cold email marketing platforms. Engaging with them can provide insights and tips that could be beneficial for your application.
✨Tip Number 3
Prepare to showcase your analytical skills by gathering examples of how you've used data to drive marketing decisions in the past. Being able to articulate these experiences will demonstrate your capability to optimise campaigns effectively.
✨Tip Number 4
Brush up on your project management skills, as this role requires handling multiple tasks simultaneously. Consider using tools or methodologies that can help you manage your time and priorities efficiently, and be ready to discuss these in your interview.
We think you need these skills to ace Outbound Campaign Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in data management, analysis, and B2B marketing. Emphasise any previous roles where you developed outreach campaigns or worked with sales teams.
Craft a Compelling Cover Letter: In your cover letter, express your motivation for the Outbound Campaign Manager role. Discuss your experience with cold outreach campaigns and how you've used data to drive marketing success.
Showcase Your Skills: Highlight your proficiency in tools like HubSpot and Microsoft Excel. Provide specific examples of how you've used these tools to optimise marketing campaigns or improve data quality.
Demonstrate Leadership Experience: If you have experience managing or mentoring a team, be sure to include this in your application. Discuss how you've fostered a performance-driven culture and supported team members in achieving their goals.
How to prepare for a job interview at Alex James Digital
✨Showcase Your Data Skills
As an Outbound Campaign Manager, you'll need to demonstrate your expertise in data management and analysis. Be prepared to discuss specific examples of how you've used data segmentation strategies to enhance marketing efforts in previous roles.
✨Prepare for Campaign Discussions
Since a key part of the role involves creating impactful cold outreach campaigns, think about successful campaigns you've executed in the past. Be ready to explain your approach, the tools you used (like HubSpot), and the results you achieved.
✨Highlight Team Management Experience
This position requires managing and mentoring a team. Share your experiences in leading teams, fostering a performance-driven culture, and how you've motivated team members to achieve their goals.
✨Stay Updated on Industry Trends
The role demands staying informed about industry best practices and emerging technologies. Mention any recent trends or tools you've explored that could benefit the company's outreach efforts, showing your proactive approach to learning.
