At a Glance
- Tasks: Lead marketing strategies for innovative ophthalmic solutions and build relationships with healthcare professionals.
- Company: Join Alcon, a global leader in eye care dedicated to helping people see brilliantly.
- Benefits: Enjoy competitive pay, performance bonuses, private healthcare, and flexible work schedules.
- Why this job: Make a real impact in healthcare while growing your career in a supportive, inclusive culture.
- Qualifications: Bachelor’s degree in marketing or business; experience in HCP marketing and capital equipment preferred.
- Other info: Work in a fast-paced environment with opportunities for personal and professional growth.
The predicted salary is between 43200 - 72000 £ per year.
Product Manager (Surgical) – Head Office
At Alcon, we are driven by the meaningful work we do to help people see brilliantly. We innovate boldly, champion progress, and act with speed as the global leader in eye care. Here, you’ll be recognized for your commitment and contributions and see your career like never before. Together, we go above and beyond to make an impact in the lives of our patients and customers. We foster an inclusive culture and are looking for diverse, talented people to join Alcon.
We are seeking an experienced Marketeer with experience within the Healthcare Industry (Med Tech) to join our Surgical Marketing team based at our Head Office in Camberley. Ideally you will have expertise in Ophthalmology or medical device/capital equipment portfolios with proven success of developing and implementing a comprehensive channel marketing strategy for promoting opthalmic solutions to HCPs and healthcare providers.
The Surgical Product Manager is responsible for leading the development and implementation of portfolio and brand plans to achieve agreed brand financial targets, and will take full ownership of product strategy, driving requirements for high quality offerings that deliver exceptional value to customers.
In this role, a typical day will include:
- Establishing relationships with key opinion leaders, societies, and other healthcare organizations to build brand awareness and generate leads.
- Working with cross-functional teams to localize marketing materials, including brochures, presentations, and digital content, to support physician outreach and education initiatives.
- Supporting physician education and training programs to increase awareness and adoption of healthcare products and services.
- Analyzing market trends and competitor activity to identify opportunities and develop strategies for differentiation.
- Finding creative, out of the box solution in areas that are important to engage HCPs
- Developing and manage budgets for marketing initiatives, including events, digital marketing, and other promotional activities.
- Working with international marketing, Europe team, sales team, strategic accounts etc to develop sales.
- Monitoring and reporting on the effectiveness of marketing initiatives, including metrics such as lead generation, conversion rates, and ROI.
- Collaborating with other departments in the UK, International and IMG to ensure alignment of marketing efforts with overall business objectives.
- Staying up to date with healthcare industry trends, regulatory changes, and best practices in HCP marketing.
What you'll bring to Alcon
- Bachelor’s in marketing, business administration, or a related field.
- Extensive experience in HCP marketing and relationship building, experience with capital equipment is preferred.
- Proven experience in developing and executing successful channel marketing campaigns and initiatives.
- Demonstrated experience in building, transforming and growing rapidly business in strategic accounts
- Strong leadership skills and ability to manage cross-functional teams and external partners.
- Excellent written and verbal communication skills, including the ability to present complex information to diverse audiences.
- Knowledge of healthcare industry trends, regulations, and best practices.
- Ability to analyze data and identify insights to inform marketing strategy.
- Experience with digital marketing and social media platforms.
- Ability to work in a fast-paced, agile environment and manage multiple projects simultaneously.
- Creative problem solver with a strong customer focus. Performance driven Skills and Competencies required for the role
- Able to create and articulate an inspiring vision for products
- Possesses a good understanding and sense of business priorities.
- Naturally connects and builds strong relationships with others, demonstrating strong emotional intelligence and an ability to communicate clearly and persuasively.
- Able to work with different cultures and demonstrates an appreciation of cultural diversity, with sensitivity to differences in attitudes and norms.
- A very proactive, hands-on and driven individual, who is highly ambitious
- A high degree of empathy; value-driven, has impeccable ethics and thinks outside of the box
How can you thrive at Alcon?
- Competitive Compensation package including performance bonus, company car or allowance, private medical healthcare & attractive pension contribution
- Manage your own workload and schedule while hitting your set targets
- Collaborate with teammates to share best practices and learnings as work evolves
- See your career like never before with focused growth and development opportunities
Alcon Careers
See your impact at
Product Manager employer: Alcon
Contact Detail:
Alcon Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Manager
✨Tip Number 1
Make sure to familiarize yourself with the latest trends in ophthalmology and medical devices. This knowledge will not only help you during interviews but also demonstrate your genuine interest in the field.
✨Tip Number 2
Network with professionals in the healthcare industry, especially those involved in ophthalmology. Attend relevant conferences or webinars to connect with key opinion leaders and gain insights that could be beneficial for your application.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing campaigns you've led in the past. Highlight your ability to analyze market trends and how you've used that data to inform your strategies.
✨Tip Number 4
Showcase your leadership skills by discussing experiences where you've managed cross-functional teams. Emphasize your ability to collaborate effectively and drive results in a fast-paced environment.
We think you need these skills to ace Product Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Product Manager position at Alcon. Tailor your application to highlight relevant experience in HCP marketing and relationship building.
Highlight Relevant Experience: In your CV and cover letter, emphasize your experience in the healthcare industry, particularly in ophthalmology or medical devices. Provide specific examples of successful channel marketing campaigns you've developed and executed.
Showcase Leadership Skills: Alcon values strong leadership abilities. Make sure to include instances where you've managed cross-functional teams or collaborated with external partners. This will demonstrate your capability to lead and drive marketing initiatives.
Communicate Clearly: Given the importance of communication in this role, ensure that your application is well-written and free of errors. Use clear and persuasive language to convey your ideas and experiences, making it easy for the hiring team to see your potential fit.
How to prepare for a job interview at Alcon
✨Showcase Your Healthcare Expertise
Make sure to highlight your experience in the healthcare industry, especially in Med Tech. Discuss specific projects or campaigns you've worked on that relate to ophthalmology or medical devices, as this will demonstrate your relevant knowledge and skills.
✨Demonstrate Relationship-Building Skills
Prepare examples of how you've established and maintained relationships with key opinion leaders and healthcare organizations. This is crucial for the role, so be ready to discuss your approach to building trust and generating leads.
✨Discuss Your Marketing Strategies
Be prepared to talk about your experience in developing and executing channel marketing strategies. Share specific metrics or outcomes from past initiatives to illustrate your success in promoting healthcare products to HCPs.
✨Emphasize Your Problem-Solving Abilities
Highlight your creative problem-solving skills by discussing challenges you've faced in previous roles and how you overcame them. This will show your ability to think outside the box and find innovative solutions in a fast-paced environment.