At a Glance
- Tasks: Drive sales growth in surgical accounts and build strong customer relationships.
- Company: Join Alcon, a global leader in eye care innovation.
- Benefits: Enjoy competitive salary, bonuses, company car, and career development.
- Other info: Collaborate with experts and grow your career in a dynamic environment.
- Why this job: Make a real impact in healthcare while developing your sales skills.
- Qualifications: Sales experience in medical devices or pharmaceuticals preferred.
The predicted salary is between 40500 - 49500 £ per year.
Surgical Account Manager – North West England
At Alcon, we are driven by the meaningful work we do to help people see brilliantly. We innovate boldly, champion progress and act with speed as a global leader in eye care.
The
Account Manager – Surgical Sales (North West England) is responsible for driving sales growth across Alcon Surgical accounts, with a particular focus on hospitals, surgical departments and operating theatres.
The role will develop strong customer relationships, drive adoption and utilisation of the Alcon IOL portfolio and cataract consumables, identify equipment opportunities, support product availability and stock management, and ensure appropriate commercial, invoicing and contract follow-up.
To deliver
Alcon Surgical sales growth and market share across North West England through strong strategic account management, consultative selling and excellent customer relationships.
The Account Manager will act as a key commercial owner for cataract-focused accounts, coordinating with clinical, technical and product specialists to provide effective end-to-end customer support.
- A typical day-to-day will include;
- Sales & Commercial Performance
- Own and deliver overall Alcon sales performance across the territory.
- Take primary ownership of sales and market share growth across the
Alcon IOL portfolio .
- Support growth and utilisation of cataract consumables.
- Monitor consumable availability and work with customers and internal teams to address supply or stock-management requirements.
- Identify and initiate equipment opportunities, working alongside appropriate product specialists.
- Generate new business opportunities through proactive account development.
- Convert competitive business through consultative and value-based selling .
- Prepare, present and negotiate customer quotations.
- Support commercial negotiations and ensure appropriate contract and invoicing follow-up.
- Deliver agreed sales targets and business objectives.
- Strategic Account Management
- Develop and execute effective account plans for key cataract accounts.
- Analyse the customer environment and translate insights into actionable commercial opportunities.
- Understand account dynamics, priorities, challenges and opportunities.
- Map customer decision-making processes and identify key stakeholders, influencers and decision-makers.
- Develop clear strategies for retaining, growing and converting business.
- Identify opportunities to increase Alcon's presence and market share within existing accounts.
- Maintain an effective opportunity pipeline and prioritise activity against commercial potential.
- Customer Engagement
- Build strong, credible relationships with key clinical and non-clinical stakeholders.
- Engage effectively with surgeons, theatre teams, procurement teams, management and other relevant decision-makers.
- Use a consultative approach to understand customer challenges and match
Alcon products and services to customer and patient needs.
- Provide high-quality end-to-end support for cataract customers.
- Develop long-term customer partnerships based on clinical, operational and commercial value.
- Initiate and support local educational events and customer activities that address identified customer needs.
- Cross-Functional Collaboration
- Work closely with Alcon product, clinical and technical specialists to support customer opportunities.
- Coordinate specialist involvement where additional technical or clinical expertise is required.
- Collaborate effectively with colleagues across Surgical Sales and other relevant functions.
- Coordinate activities and account plans across different specialist roles where appropriate.
- Share customer insights, opportunities and best practice with the wider team.
- Ensure customers experience a coordinated approach from Alcon.
- Market & Competitive Intelligence
- Maintain a strong understanding of the local ophthalmic surgical market.
- Monitor competitor activities, product positioning and commercial developments.
- Identify risks and opportunities within individual accounts and across the wider territory.
- Translate customer and market intelligence into effective commercial action.
- Support competitive conversions by clearly demonstrating the clinical, operational and commercial value of Alcon solutions.
- What You'll Bring to Alcon
Experience
- Successful sales experience within medical devices and/or pharmaceuticals , ideally within a surgical environment.
- Demonstrable experience of consultative B2B selling, preferably within high-value medical devices.
- Ophthalmology experience is desirable but not essential .
- Experience working directly with medical and non-medical healthcare professionals.
- Experience developing and managing complex customer accounts.
- Proven ability to work cross-functionally within a matrix organisation.
- Experience using value propositions, budget-impact models or similar approaches to demonstrate customer value would be advantageous.
- Commercial Skills
- Strong business and commercial acumen.
- Demonstrable sales and account-management capability.
- Strong consultative and value-based selling skills.
- Effective negotiation and influencing skills.
- Ability to identify, develop and convert commercial opportunities.
- Ability to understand customer needs and translate these into appropriate commercial solutions.
- Strong account-planning and territory-management capability.
- Communication & Relationship Management
- Excellent interpersonal and communication skills.
- Ability to develop credible relationships with clinical and commercial stakeholders.
- Comfortable communicating technical and commercial concepts to different audiences.
- Strong presentation and influencing skills.
- Ability to manage challenging commercial conversations professionally and constructively.
- Clinical & Technical Understanding
A general understanding of
- Surgical techniques
- Anatomy and physiology
- Pathology
- Optics
- Knowledge or experience of the following would be advantageous, although not essential:
- Intraocular lenses (IOLs)
- Cataract consumables
- Ophthalmic surgical equipment
- Diagnostics
- Surgical visualisation
The successful candidate will demonstrate
- Strong ownership and personal accountability.
- Excellent organisation and prioritisation.
- Ability to independently manage a geographically dispersed territory.
- Strong problem-solving capability.
- Commercial curiosity and a willingness to identify new opportunities.
- Resilience and adaptability.
- A proactive and customer-focused approach.
- Ability to work collaboratively as part of a wider team.
- Commitment to sharing best practice and learning with colleagues.
- Ability to manage workload and schedule effectively while consistently delivering against agreed targets.
- How You Can Thrive at Alcon
In this role, you will have the opportunity to
- Take ownership of a significant Surgical Sales territory.
- Develop strong relationships with ophthalmic customers across
North West England .
- Drive growth across Alcon's surgical portfolio.
- Work collaboratively with experienced clinical, technical and commercial colleagues.
- Develop your strategic account-management and value-based selling capabilities.
- Share best practice and learn from colleagues as the business evolves.
- Access focused career development and growth opportunities.
- Reward & Benefits
The role includes
- Competitive salary and benefits package
- Sales bonus
- Company car or car allowance
- Career development and progression opportunities
- Alcon Careers
- Find out more about career opportunities at
Alcon Careers .
ATTENTION: Current Alcon Employee/Contingent Worker
If you are currently an active employee/contingent worker at Alcon, please click the appropriate link below to apply on the Internal Career site.
- Find Jobs for Employees
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Account Manager – Surgical Sales (North West) in Birmingham employer: Alcon Research
At Alcon, we pride ourselves on being a leading employer in the eye care industry, offering a dynamic and inclusive work culture that empowers our employees to make a meaningful impact. As a Trade Marketing Manager, you'll enjoy the flexibility of a remote role while collaborating with a supportive team, driving innovative marketing strategies that enhance customer success. With competitive compensation, comprehensive benefits, and ample opportunities for professional growth, Alcon is committed to recognising and rewarding your contributions as you help us champion progress in vision care.
StudySmarter Expert Advice🤫
We think this is how you could land Account Manager – Surgical Sales (North West) in Birmingham
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Account Manager – Surgical Sales (North West) at Alcon Research, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Alcon Research. Tailor your message to explain why you’re drawn to them and how you can contribute as a Account Manager – Surgical Sales (North West). Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Account Manager – Surgical Sales (North West) in Birmingham
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Alcon Research:When writing your cover letter, make sure to tailor your message specifically for Alcon Research. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Alcon Research
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Alcon Research that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Alcon Research that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Alcon Research’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.