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For Companies At a Glance
- Tasks: Create and manage digital marketing campaigns to boost brand awareness and customer engagement.
- Company: Join a leading hospitality brand known for luxury hotels and exceptional guest experiences.
- Benefits: Enjoy competitive pay, staff discounts, and opportunities for professional growth.
- Why this job: Be part of a creative team that values innovation and keeps up with industry trends.
- Qualifications: Experience in digital marketing, especially in hospitality, is essential; creativity and attention to detail are key.
- Other info: Collaborative work environment with a focus on personal development.
The predicted salary is between 36000 - 60000 £ per year.
Job Description
Our client is a leading hospitality brand renowned for delivering exceptional guest experiences across a portfolio of luxury hotels, restaurants, and leisure destinations. With a commitment to excellence, they are seeking a creative and results-driven Digital Marketing Executive to enhance their online presence and drive customer engagement.
Role Overview
The Digital Marketing Executive will be responsible for developing, implementing, and managing digital campaigns across multiple channels to increase brand awareness, attract new customers, and retain loyal guests. This role will require a blend of creativity, analytical thinking, and an understanding of the hospitality industry’s unique customer journey.
Key Responsibilities
- Plan, create, and execute digital marketing campaigns across social media, email, website, and paid advertising channels.
- Manage and update website content, ensuring SEO best practices to improve organic search rankings.
- Create engaging social media content and manage the brand’s presence across key platforms.
- Monitor, analyse, and report on campaign performance using analytics tools, making recommendations for improvement.
- Collaborate with internal teams and external agencies to produce high-quality digital assets, including photography, video, and written content.
- Support the delivery of seasonal and promotional marketing activities aligned with brand strategy.
- Maintain awareness of hospitality and digital marketing trends, ensuring the brand remains competitive and relevant.
Skills & Experience Required
- Proven experience in a digital marketing role, ideally within the hospitality, leisure, or tourism sectors.
- Strong understanding of social media platforms, SEO, PPC, email marketing, and Google Analytics.
- Excellent copywriting skills with the ability to tailor content to various audiences.
- Proficiency in CMS platforms and marketing tools such as Mailchimp, Hootsuite, or similar.
- Creative mindset with strong attention to detail.
- Ability to work to deadlines and manage multiple projects simultaneously.
Benefits
- Competitive salary and performance-based incentives.
- Staff discounts across venues and partner brands.
- Opportunities for professional development and training.
- Collaborative and supportive working environment.
Digital Marketing Executive employer: Alchemy Global Talent Solutions
Contact Detail:
Alchemy Global Talent Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially within the hospitality sector. Understanding what works for similar brands can give you an edge in interviews and help you propose innovative ideas.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in past roles. Being able to discuss specific metrics and outcomes will demonstrate your ability to contribute to their goals.
✨Tip Number 3
Engage with the brand on social media before your interview. Comment on their posts or share relevant content to show your genuine interest in their work and to get a feel for their brand voice.
✨Tip Number 4
Prepare to discuss how you would approach creating a digital campaign for one of their properties. This will not only showcase your creativity but also your understanding of their unique customer journey.
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly within the hospitality or leisure sectors. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and the hospitality industry. Mention specific campaigns you've worked on and how they relate to the responsibilities outlined in the job description.
Showcase Your Skills: In your application, emphasise your proficiency with tools like Google Analytics, Mailchimp, and social media platforms. Provide examples of how you've used these tools to drive engagement and improve campaign performance.
Highlight Creativity and Results: Demonstrate your creative mindset by including examples of successful digital campaigns you've executed. Use metrics to show the impact of your work, such as increased engagement rates or improved SEO rankings.
How to prepare for a job interview at Alchemy Global Talent Solutions
✨Showcase Your Creativity
As a Digital Marketing Executive, creativity is key. Prepare examples of past campaigns you've worked on that demonstrate your innovative approach. Be ready to discuss how you can bring fresh ideas to the hospitality brand.
✨Know Your Analytics
Familiarise yourself with analytics tools like Google Analytics. Be prepared to discuss how you've used data to drive decisions in previous roles. This will show your analytical thinking and ability to measure campaign success.
✨Understand the Hospitality Industry
Research the company and its competitors within the hospitality sector. Understanding their unique customer journey will help you tailor your responses and demonstrate your knowledge of industry trends during the interview.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills. Think about challenges you've faced in digital marketing and how you overcame them. This will highlight your ability to manage multiple projects and work under pressure.
