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- Tasks: Lead the creation and launch of innovative haircare products while managing brand strategies.
- Company: Join Albert Roger Group, a forward-thinking brand dedicated to empowering individual style through haircare.
- Benefits: Enjoy a full-time role with opportunities for growth and collaboration across teams.
- Why this job: Be part of a dynamic team shaping the future of haircare and making a real impact.
- Qualifications: Passion for haircare and experience in marketing or brand management required.
- Other info: Ideal for those looking to make a mark in the beauty industry.
The predicted salary is between 42000 - 77000 £ per year.
As the Brand Manager for this innovative brand, you will help create high-quality haircare products that empower individuals to express their unique style and confidence. We believe in the transformative power of great hair, and our mission is to provide customers with the tools and products they need to achieve their desired looks. As the Brand Manager, you will play a pivotal role in shaping the brand's future, so require you to be a passionate, innovative and strategic individual to head up the team, supporting the founder to help drive growth. You will be responsible for developing and implementing brand, marketing and communication strategies linked to consumer/retail insights.
Responsibilities:
- Brand Management: Manage the entire product lifecycle, from conceptualisation to launch and beyond to bring innovative haircare products to market.
- Product Development: Lead collaboration to generate innovative product ideas aligned with market trends and customer preferences. Working with cross-functional teams, including Marketing, Research and Development, and Design, to develop marketable products.
- Formulation and Technical Development: Work closely with R&D teams to develop high-quality formulations that align with brand objectives and regulatory standards.
- Brand Identity: Support in ensuring the brand's identity is consistent across all touchpoints, being the guardian of brand guidelines and standards.
- Budget Management: Analytical in your approach to develop and manage the marketing budget, ensuring efficient allocation of resources to achieve brand objectives.
- Consumer and Competitor Insights: Ability to interpret market research, surveys, and data analysis to gain insights into industry trends, digital developments, consumer preferences and behaviour. Use this data to make informed decisions and refine marketing strategies.
- Cross-Functional Collaboration: Collaborate with cross-functional teams, including product development, sales, marketing, and operational teams, to align strategies and ensure brand consistency.
- Brand Performance Analysis: Monitor and analyse brand performance metrics, sales data, and customer feedback to measure effectiveness of strategies; to adjust as needed.
- Collaboration: Work alongside the Marketing, Communications and Sales teams to develop the Trade Marketing Calendar to drive sales in line with the marketing budget.
- Product Management: Manage planograms and assortments for the different stands and displays, alongside the wider team. To build and propose price lists, product sales forecasts maximising sales and margin.
- Events: Assist and participate at internal and external company events.
- Sales: To collaborate when pitching to new customers, support in creating presentations to both internal teams and external parties to drive revenue growth for NPD.
Role requirements:
- A passion for haircare with proven experience in a similar role within the industry.
- Experienced Marketeer/Brand/Comms professional, with product development experience, ideally in “wet goods”.
- Strong understanding of consumer behaviour and market trends.
- A confident and compelling presenter to represent the brand with passion and enthusiasm when meeting our retail partners.
- Analytical, comfortable with interpreting market data to provide innovative recommendations and insights.
- Proficiency in marketing software and tools with exceptional project management and organizational skills.
- Great verbal and written skills, with the confidence to build strong working relationships with key stakeholders.
- It would be beneficial if you had previous experience working in partnership with key retailers in the UK and across Europe.
Brand Manager - Haircare employer: Albert Roger Group
Contact Detail:
Albert Roger Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager - Haircare
✨Tip Number 1
Research the latest trends in haircare and be prepared to discuss how they can influence product development. This shows your passion for the industry and your ability to think strategically about brand positioning.
✨Tip Number 2
Network with professionals in the haircare sector, especially those who have experience with retail partnerships. Building these connections can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to showcase your analytical skills by gathering data on consumer behaviour and market trends. Being able to present this information effectively will demonstrate your capability to make informed decisions.
✨Tip Number 4
Familiarise yourself with the brand's identity and values before the interview. Understanding their mission will help you articulate how your vision aligns with theirs, making you a more compelling candidate.
We think you need these skills to ace Brand Manager - Haircare
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand management and product development, particularly in the haircare or beauty industry. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for haircare and your strategic approach to brand management. Mention specific achievements in previous roles that align with the responsibilities outlined in the job description.
Showcase Analytical Skills: In your application, emphasise your ability to interpret market data and consumer insights. Provide examples of how you've used data to inform marketing strategies or product development in past positions.
Highlight Cross-Functional Collaboration: Demonstrate your experience working with cross-functional teams. Include examples of successful collaborations that led to innovative product launches or effective marketing campaigns, as this is crucial for the Brand Manager role.
How to prepare for a job interview at Albert Roger Group
✨Show Your Passion for Haircare
Make sure to express your genuine enthusiasm for haircare products during the interview. Share personal experiences or stories that highlight your passion and how it aligns with the brand's mission to empower individuals through their hair.
✨Demonstrate Analytical Skills
Be prepared to discuss how you've used market data and consumer insights in previous roles. Bring examples of how you interpreted data to make strategic decisions, as this is crucial for the Brand Manager position.
✨Highlight Cross-Functional Collaboration
Since the role involves working with various teams, share specific examples of successful collaborations in your past roles. Emphasise your ability to align strategies across departments like marketing, R&D, and sales.
✨Prepare for Product Development Discussions
Brush up on your knowledge of product development processes, especially in the haircare sector. Be ready to discuss innovative ideas you've contributed to in the past and how you can bring that creativity to the Albert Roger Group.
