Senior Brand & Communications Lead — Global Marketing Engine

Proximie is on a mission to improve healthcare by transforming the world’s operating rooms into connected ecosystems of people, devices, and data. Our Intelligence Suite transforms operating room (OR) performance, keeping teams in sync and workflows on track to maximise throughput. Simultaneously our computer vision and AI capabilities capture real‑time data and detect surgical events – improving quality of data outputs. The result: ORs are optimised like never before – with predictive analytics and automated notifications ensuring patients and staff are in the right place at the right time. Once practitioners are in the OR, our Surgical Suite enables real‑time remote access and creates a secure video record of every procedure; improving training, education, and collaboration.

As Senior Marketing Manager, Brand and Communications, you will lead the operational engine of Proximie’s marketing function – the unit responsible for delivery, cadence, and quality. Reporting to the Chief Customer Officer, you will own the disciplines that bring our brand to life in‑market: content execution, design and video, event coordination, marketing operations, and PR & communications. We need someone who thinks outside the box, who can translate health tech into something meaningful and human, and who can make the complex simple. You will be expected to push the creative bar, challenge convention, and produce work that stands out in a category too often defined by jargon and sameness.

You will serve as a key bridge between Marketing, Sales, Product, Clinical, and Executive Leadership, ensuring that strategy translates cleanly into execution across every channel and touchpoint. You will shape how Proximie shows up in‑market; from long‑form storytelling (blog, case studies, web) to short‑form engagement (social, email), from flagship moments such as “This Is Surgery” to brochures, decks, flyers, and event materials. You’ll bring both creative judgement and operational discipline, balancing craft with the commercial rigour of a high‑growth business. This role requires a confident communicator and strong collaborator who can operate with a business‑first mindset, bringing structure, rigour, and creativity to how we deliver marketing at pace. You will be expected to own quality, protect the brand, and make marketing delivery a predictable, scalable engine that supports Proximie’s commercial growth.

Responsibilities

• Lead the Brand and Communications function as the operational engine of Proximie’s global marketing team, translating strategy and commercial priorities into a clear delivery plan across content, design, events, operations, and PR.
• Line manage, coach, and develop two team members.
• Build and manage the marketing calendar – owning cadence, capacity, prioritisation, and delivery across all channels and formats.
• Own content execution end‑to‑end – long‑form (blog, case studies, web) and short‑form (social, email) – ensuring everything is on‑brand, on‑message, and delivered to a consistently high standard.
• Lead planning and production of Proximie’s flagship content moments, including “This Is Surgery”, from concept and script through to production, post‑production, and distribution.
• Oversee design and video output – brochures, decks, flyers, event materials, and supporting creative – ensuring visual consistency and brand integrity across every touchpoint.
• Own event coordination end‑to‑end – from planning and logistics to on‑site delivery and post‑event follow‑up, partnering with Sales and Clinical to maximise commercial return.
• Spearhead PR and corporate communications in collaboration with PR agency partners, including press releases, media relations, awards, and executive profiling.
• Own marketing operations – reporting, HubSpot workflow execution, list management, and admin – ensuring the team has the tooling, processes, and data hygiene to deliver at pace.
• Partner with Sales and Customer Success in the US and globally to ensure brand, content, and event activity support pipeline generation and deal acceleration.
• Manage external partners (agencies, design and video agencies, event vendors, freelancers) to extend the team’s capacity and capability where required.
• Own and forecast budget for brand, content, creative, events, and PR activity, ensuring spend is prioritised against the highest‑value outcomes.
• Collaborate across Sales, Product, Clinical, Operations, and Executive teams to ensure alignment of priorities, messaging, and execution.
• Coach and mentor team members and cross‑functional peers, sharing expertise and elevating the quality of marketing craft across the business.

Requirements

• BA/BS degree in Marketing, Communications, Business, or a related field.
• 8–10+ years of B2B marketing experience with a clear track record of operational delivery, brand stewardship, and content/communications leadership; healthcare, med tech, or enterprise SaaS experience a plus but not required.
• Demonstrable management experience – hiring, coaching, developing, and retaining marketing talent, and leading inherited teams through change.
• Experience running an end‑to‑end content engine across long‑form and short‑form formats, including social, email, web, blog, and case studies.
• Strong background in creative production – design and video – with the judgement to uphold brand integrity across a wide range of deliverables.
• Experience planning and delivering flagship content series or brand moments (for example, podcast, video series, or owned content platforms).
• Experience leading end‑to‑end event coordination, including tradeshows, customer events, and thought‑leadership moments.
• Experience managing PR agencies and press/media relations, including press releases, awards, and executive profiling.
• Fluency with HubSpot (or equivalent) for marketing operations, workflow execution, and reporting.
• Experience managing and forecasting budgetary spend and external agency/vendor relationships.
• Strong analytical and problem‑solving skills, comfortable using data to prioritise, sequence, and improve delivery.

Benefits

• You will be encouraged to grow in your role, take ownership and gain responsibilities.
• Generous annual leave.
• Two “well‑being” days per year plus the day off for your birthday.
• Summer Fridays – early office closing on Fridays during summer months.
• Annual bonus programme – based on individual contribution.
• All permanent employees will have access to an annual stipend of £1,000 to assist with personal development activities.
• Flexible working hours – we trust our people to manage their time and to focus on wider results.
• A flat organisational structure where every opinion matters, ideas are cultivated, and innovation is encouraged.
• Proximie is a truly global company with teams across the UK, Europe, United States and the Middle East; giving you opportunities to see the world.

Proximie is an equal opportunity employer. We are committed to providing a work environment that supports, inspires, and respects all individuals. We do not discriminate on the basis of race, colour, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under the law.