Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Own and enhance our server-side tracking framework for web analytics.
- Company: Join Albelli-Photobox Group, a leader in digital photo services.
- Benefits: Enjoy flexible remote work, generous leave, and a diverse company culture.
- Why this job: Make a real impact by collaborating with talented teams across the business.
- Qualifications: 4+ years in web analytics; experience with server-side tools and marketing integrations.
- Other info: Be part of a warm, inclusive environment with regular social events.
The predicted salary is between 28800 - 48000 £ per year.
As a Technical Web Analyst at albelli-Photobox group, you will be responsible for organizing, maintaining, and extending our server-side tracking framework with the goal of harmonizing our web analytics, marketing, and technology implementations. You will work with in-house developers, conversion specialists, data engineers, analysts, and marketers. You will have a chance to exchange experience with talented specialists on a regular basis.
Primary Responsibilities
- Take ownership of our server-side tracking framework to create a unified and scalable implementation across both app and web.
- Partner with stakeholders to translate business goals and questions into measurable KPIs and tracking requirements.
- Create tracking requirement briefs and align implementation and planning with product owners, developers, and marketers.
- Extend integrations between web analytics data, our data warehouse, and BI/marketing tools.
Impact and Contributions
This role will be responsible for driving the planning and ownership of our server-side tag manager. You will work with teams across the business from Analytics, Marketing, BI, Data, Developers, and Product Owners to deliver the data that they need. As the expert in all things web and app data, there are many teams in the business who will feel your impact.
Experience and Attributes we'd like to see
- Minimum of 4 years of related work experience.
- Experience with server-side tracking tools such as Tealium EventStream (preferred), Server-side Tag Manager, Segment.
- Experience with set up and maintenance of AppsFlyer is a plus.
- Experience integrating marketing tools such as AppsFlyer, Facebook, Google, etc.
- Experience with mobile marketing and cross-device tracking.
- Experience with Tag Management tools such as Adobe Launch, Google Tag Manager, Tealium etc.
- Experience with web analytics tools such as Adobe Analytics (preferred) or Google Analytics.
- Experience with Conversion Rate Optimization tools such as Adobe Target (preferred), Optimizely, Google Optimize, Visual Website Optimizer etc.
- Strong sense of responsibility for your area of work.
- Perfectionist with attention to detail and hands-on mentality.
- Strong communication skills with the ability to understand and problem solve for a variety of stakeholders.
What's in it for you?
At Albelli-Photobox Group, we understand the importance of work-life balance. You'll find opportunities to make the most of our generous annual leave policy, remote working policy, and a versatile hybrid working model. We provide a comprehensive benefits package to all Albelli-Photobox employees, and you'll discover a warm and inclusive company culture that includes social events throughout the year and a team rich in diversity.
Web Analyst (Marketing) employer: Albelli
Contact Detail:
Albelli Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Web Analyst (Marketing)
✨Tip Number 1
Familiarise yourself with server-side tracking tools like Tealium EventStream and Google Tag Manager. Understanding these tools will not only help you in the interview but also demonstrate your proactive approach to mastering the skills required for the role.
✨Tip Number 2
Network with professionals in the web analytics and marketing fields. Engaging with industry experts on platforms like LinkedIn can provide insights into the latest trends and practices, making you a more attractive candidate.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully implemented tracking frameworks or improved data integration in previous roles. Real-world examples will showcase your experience and problem-solving abilities.
✨Tip Number 4
Stay updated on the latest developments in web analytics and mobile marketing. Being knowledgeable about current tools and techniques will show your commitment to the field and your readiness to contribute effectively from day one.
We think you need these skills to ace Web Analyst (Marketing)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in web analytics, server-side tracking tools, and any specific technologies mentioned in the job description. Use keywords from the job posting to align your skills with their requirements.
Craft a Compelling Cover Letter: In your cover letter, express your passion for web analytics and how your experience aligns with the responsibilities of the role. Mention specific projects or achievements that demonstrate your expertise in server-side tracking and collaboration with cross-functional teams.
Showcase Technical Skills: Clearly outline your technical skills related to server-side tracking tools, tag management systems, and web analytics platforms. Provide examples of how you've successfully implemented these tools in previous roles to drive business outcomes.
Highlight Communication Abilities: Since the role involves working with various stakeholders, emphasise your strong communication skills. Share examples of how you've effectively translated complex technical concepts into actionable insights for non-technical team members.
How to prepare for a job interview at Albelli
✨Understand the Technical Requirements
Make sure you have a solid grasp of server-side tracking tools like Tealium EventStream and Tag Management tools such as Adobe Launch or Google Tag Manager. Be prepared to discuss your experience with these tools and how you've used them in past roles.
✨Showcase Your Analytical Skills
Be ready to demonstrate your ability to translate business goals into measurable KPIs. Prepare examples of how you've created tracking requirement briefs and collaborated with product owners and developers to implement them.
✨Highlight Your Cross-Functional Collaboration
This role involves working with various teams, so share experiences where you've successfully partnered with stakeholders from different departments. Emphasise your communication skills and how you've solved problems collaboratively.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities in real-world scenarios. Think about challenges you've faced in web analytics or marketing integrations and how you overcame them, particularly in relation to mobile marketing and cross-device tracking.
