Senior UX Designer in London

At AKQA (part of WPP), we believe in the imaginative application of art and science to create beautiful ideas, products and services. We design digital experiences that are not only functional, but deeply considered, where every interaction has purpose and every detail is intentional.

Our Experience Designers bring clarity to complexity. They combine human insight, systems thinking and craft to create intuitive, elegant experiences that feel seamless at every touchpoint.

As a Senior User Experience Designer, you will play a critical role in shaping end‐to‐end digital experiences, from early concept through to delivery. You will define the structure, logic and flow behind products and platforms, ensuring they are simple, coherent and meaningful for users.

Working within an embedded client team, you will help design experiences that support global platforms and product storytelling, balancing user needs, business goals and technical constraints with precision and care. This role is with AKQA, embedded within a client team, and requires onsite collaboration in the client studio three days per week. This is a 6–9 month fixed‐term contract, offered on a hybrid basis.

• Lead the design of intuitive, scalable user experiences across web and digital platforms
• Translate complex requirements into clear user journeys, flows, information architecture and interaction models
• Define and evolve experience frameworks and systems that work consistently across multiple touchpoints
• Apply user‐centred design principles, grounding decisions in research, insight and data
• Plan and conduct user research and usability testing, synthesising findings into actionable design improvements
• Collaborate closely with designers, writers, technologists and product teams to bring ideas to life
• Prototype and iterate quickly, refining solutions through testing and feedback
• Present work with clarity and confidence, articulating the rationale behind decisions
• Contribute to the overall experience vision, ensuring alignment across wider workstreams

• Significant experience in user experience design, ideally within an agency or product environment
• A portfolio demonstrating thoughtful, well‐crafted UX across complex digital products or platforms
• Strong understanding of user‐centred design, service design and interaction design principles
• Experience designing end‐to‐end journeys, from concept through to delivery
• Ability to simplify complex systems into clear, elegant solutions
• Proficiency in modern UX and prototyping tools (e.g. Figma and related platforms)
• Experience working within multidisciplinary teams in fast‐paced environments
• Strong communication skills, with the ability to influence both peers and senior stakeholders
• A systems thinker, able to see both the detail and the bigger picture
• Deeply curious about human behaviour and driven to create meaningful experiences
• Calm, focused and highly organised, even in complex environments
• Strong sense of ownership and accountability for the quality of the work
• Collaborative and open, with a desire to elevate both the work and the team
• Relentless attention to detail and a drive to refine and improve

We believe great work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach including required in‐office days. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

AKQA is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

About WPP: WPP is the trusted growth partner for the world’s leading brands. We unite cutting‐edge media intelligence and data solutions, world‐class creativity, next‐generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.