At a Glance
- Tasks: Lead PR for luxury lifestyle and hospitality clients in a fast-paced agency.
- Company: Fiercely independent London agency with a passion for storytelling.
- Benefits: Dynamic work environment, creative freedom, and opportunities for growth.
- Other info: Inclusive culture that encourages innovative thinking and professional development.
- Why this job: Join a team that values creativity and makes an impact in the luxury sector.
- Qualifications: Proven PR experience, strong media contacts, and excellent client relationship skills.
The predicted salary is between 35000 - 45000 £ per year.
Seeking an Account Manager to lead across luxury lifestyle and hospitality clients in a fiercely independent, fast-growing London agency.
Key Requirements
- Proven PR experience with hospitality and travel clients - bonus points if we already know your work
- Genuine media contacts across national consumer and trade press, particularly food, drink, travel and lifestyle
- Track record of running multiple accounts in a busy agency without dropping a ball
- Strong client relationship skills - the kind that keep clients for years, not quarters
- Confident presenting skills, comfortable holding a room
- Excellent organisation and an eye for detail - this industry moves fast and forgives nothing
- Strong writing with a proven ability to turn a pitch into coverage
- Experience managing and developing junior team members
- An enthusiastic, can-do attitude and proper work ethic - we can spot the difference
Responsibilities
- Public Relations
- Secure regular, high-quality press coverage across all your accounts on an ongoing basis
- Write quality, grammatically flawless media materials
- Build and maintain sharp, relevant press lists
- Develop press contacts through frequent communication and face-to-face meetings
- Research forthcoming features through proactive, ongoing contact with the media
- Spot trends and creative feature angles, and lead brainstorms with ideas worth having
- Client Management & Relations
- Develop and maintain strong client relations at all times
- Act as the senior day-to-day point of contact for clients, working closely with the Founders
- Call clients regularly, keeping them updated and reassured
- Prepare all materials needed for meetings - agendas included, no scrambling
- Team Management
- Meet regularly with the Directors to plan strategy, flag opportunities and report wins
- Ensure your team delivers their work responsibly, on time and professionally - admin included
- Monitor and assess junior team members' performance, feeding back to the Directors
About AKA
AKA is a London-based communications agency that services every aspect of today's complex and always evolving media. We live and breathe great stories about food, drink, travel, hospitality and wellness on both local and global levels. We are fiercely independent and fully integrated, delivering tailored public relations, marketing consultancy, powerful digital and social media management, synergistic partnerships, high profile event production, and business development. Here at AKA, we employ experienced public relations strategists who are fluent in the language and culture of luxury food, drink, travel and wellness. We strongly believe in a non-hierarchical and inclusive culture here at AKA, we give our team the space to think creatively. We know how influencers and journalists think and have extensive networks within both the media and in the wider industry. We are a boutique PR and Communications agency with a strong global network, creating bespoke strategies, brand positioning, and high-impact media coverage for our clients, who include five-star hotels, luxury resorts, fine dining establishments, and premium travel experiences. If you are a PR enthusiast with a passion for hospitality, we would love to hear from you. Please send your CV and a brief cover letter to people@akacomms.com.
PR Account Manager (Hospitality, Travel + Brands) employer: AKA Communications
At AKA Communications, we pride ourselves on being an excellent employer in the heart of London’s vibrant luxury hospitality and travel sector. Our dynamic work culture fosters creativity and collaboration, offering ample opportunities for professional growth and mentorship, particularly for those in senior roles like the Senior PR Lead. With a commitment to employee well-being and a focus on delivering exceptional client service, we provide a rewarding environment where your contributions truly matter.
StudySmarter Expert Advice🤫
We think this is how you could land PR Account Manager (Hospitality, Travel + Brands)
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like AKA Communications. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like AKA Communications, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research AKA Communications inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace PR Account Manager (Hospitality, Travel + Brands)
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of AKA Communications. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at AKA Communications.
How to prepare for a job interview at AKA Communications
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
