At a Glance
- Tasks: Lead PR strategies for luxury lifestyle and hospitality clients, securing high-quality media coverage.
- Company: Join AKA, a dynamic London-based communications agency with a global reach.
- Benefits: Hybrid work model, opportunities for international travel, and a creative, inclusive culture.
- Other info: Be part of a close-knit team known for creative thinking and personal client service.
- Why this job: Make an impact in the luxury sector while working with top-tier clients and media.
- Qualifications: 4-6 years of PR experience, strong client management skills, and a passion for hospitality.
The predicted salary is between 36000 - 44000 £ per year.
AKA is a London-based communications agency, with an additional office in Dubai serving the GCC region, that services every aspect of today's complex and evolving media landscape. We live and breathe stories about food, drink, travel, hospitality and wellness on both local and global levels. We are fiercely independent and fully integrated, delivering tailored public relations, marketing consultancy, digital and social media management, partnerships, event production, and business development.
Our PR strategists are fluent in the language and culture of luxury, working within a non-hierarchical, inclusive culture that gives our team space to think creatively. We are a close-knit, ambitious team with a strong reputation for creative thinking and highly personal client service. With a strong global network, creating bespoke strategies, brand positioning, and high-impact media coverage, our clients include five-star hotels, luxury resorts, fine dining establishments, members' clubs, chef-led restaurants, drinks brands and premium travel experiences.
Who You Are: An Account Manager with 4 to 6 years of PR experience to lead across luxury lifestyle and hospitality clients. This is not an entry-level role. You will act as the senior day-to-day point of contact for client founders, CEOs and Managing Directors, working closely with the Founders, and take ownership of running multiple accounts in a busy agency environment. There will also be opportunities for travel to our international client locations as well as the Dubai office as part of the role.
Key Responsibilities
- Public Relations: Secure regular, high-quality press coverage across all accounts on an ongoing basis; Write quality, grammatically flawless media materials; Build and maintain sharp, relevant press lists; Develop press contacts through frequent communication and face-to-face meetings; Research forthcoming features through proactive, ongoing contact with the media; Identify trends and creative feature angles; lead brainstorms.
- Client Management & Relations: Develop and maintain strong client relations at all times; Call clients regularly, keeping them updated and informed; Prepare all materials required for meetings, including agendas.
- Team Management: Meet regularly with the Directors to plan strategy, flag opportunities and report on results; Ensure your team delivers work responsibly, on time and to a professional standard, including administration; Monitor and assess junior team members' performance, feeding back to the Directors.
Skills and Experience:
- 4 to 6 years of PR experience, with a proven track record across hospitality and travel clients.
- Genuine media contacts across national consumer and trade press, particularly food, drink, travel and lifestyle.
- Established relationships within our areas of focus, including members' clubs, chef-led restaurants and drinks brands.
- Track record of managing multiple accounts in a busy agency environment.
- Strong client relationship skills, with a track record of long-term client retention.
- Confident presenting skills, comfortable holding a room.
- Excellent organisation and attention to detail.
- Strong writing skills with a proven ability to convert pitches into coverage.
- Experience managing and developing junior team members.
- Experience of creating decks and pitching for new business.
Account Manager - Hospitality and Travel in London employer: AKA Communications
At AKA Communications, we pride ourselves on being an excellent employer in the heart of London’s vibrant luxury hospitality and travel sector. Our dynamic work culture fosters creativity and collaboration, offering ample opportunities for professional growth and mentorship, particularly for those in senior roles like the Senior PR Lead. With a commitment to employee well-being and a focus on delivering exceptional client service, we provide a rewarding environment where your contributions truly matter.
StudySmarter Expert Advice🤫
We think this is how you could land Account Manager - Hospitality and Travel in London
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like AKA Communications. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like AKA Communications, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research AKA Communications inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Account Manager - Hospitality and Travel in London
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of AKA Communications. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at AKA Communications.
How to prepare for a job interview at AKA Communications
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
