Senior UX Content Designer - D2C in London
Senior UX Content Designer - D2C

Senior UX Content Designer - D2C in London

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Design engaging content for our award-winning public website and shape user experiences.
  • Company: Join AJ Bell, a fast-growing investment platform with a collaborative culture.
  • Benefits: Enjoy 26+ days holiday, hybrid working, health plans, and personal development opportunities.
  • Why this job: Make a real impact in UX design while helping users navigate financial information.
  • Qualifications: 6+ years in UX content design, strong writing skills, and a passion for accessibility.
  • Other info: Be part of a supportive team that values creativity and innovation.

The predicted salary is between 36000 - 60000 £ per year.

To further our expansion, we are now recruiting for a Senior UX Content Designer to play a prominent role in our UX Team, designing clear, compelling and accessible content for our award-winning public website. We are looking for someone with a minimum of 6 years’ experience in UX design with a passion for making content sing and who wants to play a leading role in helping embed a consistent content strategy and voice across our digital channels.

What you'll do

  • Creativity: You can demonstrate expertise in creating human, clear, and engaging content experiences that build trust and help users understand complex financial information.
  • Ownership: You'll take responsibility for the end-to-end UX design process for the AJ Bell public website - helping shape the wider UX design practice from ideation and structure through to delivery.
  • Content Strategy: Work hand in hand with our Content team to help them shape our direction using UX principles to achieve our brand promise of feel, good investing.
  • UX Collaboration: Work closely with other UX designers within D2C to ensure seamless, accessible, and user-centred experiences.
  • Brand knowledge: You’ll understand and champion our brand language and values, translating them into content that builds consistency, credibility, and warmth across every page and journey.
  • Design systems: Contribute to the development of content standards and patterns within our design system and Figma component library, ensuring clarity, consistency and reusability.
  • Accessibility: Write and structure content to meet WCAG standards, ensuring inclusivity for all users.
  • Decision making: You can make strategic choices about language, hierarchy and information design, balancing user needs, business goals and compliance considerations.
  • Research: Partner with UX researchers to test content and tone, use data to iterate and continuously improve site performance, and make evidence-based recommendations.
  • Measurement: Define and track content success metrics — including engagement, readability, comprehension, and conversion.
  • Communication: Confidently present and justify content decisions to stakeholders, articulating how your work contributes to business outcomes and user satisfaction.
  • Advocacy: Be an advocate for content design across AJ Bell, helping others understand the role of language in shaping user experience.
  • Mentorship: Inspire and guide junior content designers or writers, offering constructive feedback and coaching.
  • Contribute: Take an active role in UX critique sessions, content reviews and collaborative workshops.

What you'll have

  • Confident communicator with exceptional writing and editing skills
  • Strong collaboration skills
  • Passionate about inclusive design, clarity, accessibility and simplicity
  • Excellent business acumen
  • Brand awareness and experience translating tone of voice into digital content
  • Strategic thinker who can connect content decisions to measurable outcomes
  • Minimum 6 years’ experience in UX content design, content strategy or UX writing
  • Expert in structuring content for digital journeys and navigation
  • Deep understanding of user psychology, readability and comprehension
  • Accessibility expertise
  • Experience in mentoring or guiding junior writers
  • Proven ability to manage multiple projects simultaneously
  • Naturally inquisitive and data-driven
  • Self-motivated and ambitious
  • Naturally creative

About us

AJ Bell is one of the fastest-growing investment platform businesses in the UK offering an award-winning range of solutions that caters for everyone, from professional financial advisers to DIY investors with little to no experience. We have over 644,000 customers using our award-winning platform propositions to manage assets totalling more than £103.3 billion. Our customers trust us with their investments, and by continuously striving to make investing easier, we aim to help even more people take control of their financial futures. Having listed on the Main Market of the London Stock Exchange in December 2018, AJ Bell is now a FTSE 250 company. Headquartered in Manchester with offices in central London and Bristol, we now have over 1,500 employees and have been named one of the UK's 'Best 100 Companies to Work For’ for six consecutive years and in 2025 named a Great Place to Work®.

At AJ Bell you can expect a friendly working environment with a strong sense of teamwork, we have a great sense of pride in what we do, and this is reflected in our guiding principles.

Our perks and benefits

  • Starting holiday entitlement of 26 days, increasing up to 31 days with length of service
  • Holiday buy and sell scheme
  • A choice of pension schemes with matched contributions up to 7%
  • Discretionary bonus scheme
  • Annual free share awards scheme
  • Buy As You Earn (BAYE) Scheme
  • Health Cash Plan – provided by Medicash
  • Discounted private healthcare scheme and dental plan
  • Free gym membership, with an on-site gym providing a wide range of free classes
  • Employee Assistance Programme
  • Bike loan scheme
  • Sick pay+ pledge
  • Enhanced maternity, paternity, and shared parental leave
  • Discounted nursery fees at Kids Planet on Exchange Quay
  • Loans for travel season tickets
  • Death in service scheme
  • Dedicated time for proof-of-concepts and assessing new tech
  • Support to attend conferences, events, and meet-ups
  • Paid time off for volunteer work
  • Charitable giving opportunities through salary sacrifice
  • Calendar of social events, including monthly payday drinks, annual Christmas party, summer party and much more
  • Parking at Exchange Quay
  • Personal development programmes built around you and your career goals, including access to personal skills workshops
  • Ongoing technical training
  • Professional qualification support
  • Talent management programmes
  • Peer recognition scheme, with rewards including restaurant and shopping vouchers or time off
  • Monthly leadership breakfasts and lunches
  • Casual dress code
  • Access to a range of benefits from our sponsorship deals

Hybrid working

At AJ Bell, our people are the heart of our culture. We believe in building strong connections by working together. That's why we offer a hybrid working model, where you’ll spend a minimum of 50% of your working time per month in the office. For new team members, an initial period will be full-time in the office to help you immerse yourself in our business and build valuable relationships with your colleagues.

AJ Bell is committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and all employees are empowered to bring their whole self to work. We do not discriminate on the basis of race, sex, gender identity, sexual orientation, age, pregnancy, religion, physical and mental disability, marital status and any other characteristics protected by the Equality Act 2010. All decisions to hire are based on qualifications, merit and business need.

If you like the sound of the above, or just want to know more about the company and the role, we'd love to speak to you.

Senior UX Content Designer - D2C in London employer: Aj Bell

AJ Bell is an exceptional employer, renowned for its commitment to employee growth and a vibrant work culture that fosters collaboration and creativity. With a strong emphasis on inclusivity and professional development, employees enjoy generous benefits such as a starting holiday entitlement of 26 days, hybrid working options, and access to personal development programmes tailored to individual career goals. Located in Manchester, AJ Bell not only offers a friendly environment but also the opportunity to be part of a leading investment platform that values its people and their contributions.
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Contact Detail:

Aj Bell Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior UX Content Designer - D2C in London

✨Tip Number 1

Get your networking game on! Reach out to current employees at AJ Bell or in the UX design community. A friendly chat can give you insider info and might even lead to a referral, which is always a bonus!

✨Tip Number 2

Show off your portfolio! Make sure it highlights your best work in UX content design. Tailor it to reflect the skills mentioned in the job description, like accessibility and content strategy, so they see you're the perfect fit.

✨Tip Number 3

Prepare for the interview by practising your storytelling skills. Be ready to discuss how your past experiences align with AJ Bell's values and how you can contribute to their mission of making investing easier for everyone.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the team at AJ Bell.

We think you need these skills to ace Senior UX Content Designer - D2C in London

UX Design
Content Strategy
User-Centred Design
Accessibility Standards (WCAG)
Content Creation
Collaboration Skills
Brand Awareness
Data-Driven Decision Making
Mentorship
Content Measurement
Writing and Editing Skills
User Psychology
Project Management
Creativity

Some tips for your application 🫡

Show Your Creative Side: When you're crafting your application, let your creativity shine through! Use engaging language and examples that showcase your ability to create clear and compelling content. Remember, we want to see how you can make complex information accessible and enjoyable for users.

Tailor Your Experience: Make sure to highlight your relevant experience in UX content design. We’re looking for someone with at least 6 years under their belt, so don’t be shy about showcasing your past projects and how they align with our mission of feel-good investing.

Be Data-Driven: We love a good data story! In your application, mention how you've used data to inform your content decisions and improve user experiences. This shows us that you’re not just creative but also strategic and results-oriented.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company culture and values!

How to prepare for a job interview at Aj Bell

✨Know Your Content Inside Out

Before the interview, dive deep into your portfolio and be ready to discuss specific projects. Highlight how you created engaging content experiences and how they aligned with user needs and business goals.

✨Showcase Your Collaboration Skills

Be prepared to talk about your experience working with UX teams and content strategists. Share examples of how you’ve collaborated to create seamless user experiences and how you’ve contributed to a consistent brand voice.

✨Demonstrate Your Accessibility Knowledge

Since accessibility is key for this role, brush up on WCAG standards and be ready to discuss how you've implemented inclusive design in your past work. Show that you understand the importance of making content accessible for all users.

✨Prepare for Strategic Discussions

Think about how your content decisions have driven measurable outcomes in previous roles. Be ready to discuss metrics like engagement and conversion rates, and how you used data to iterate and improve content performance.

Senior UX Content Designer - D2C in London
Aj Bell
Location: London

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