At a Glance
- Tasks: Lead business growth and adviser engagement in a key UK region.
- Company: Join AJ Bell, a fast-growing FTSE 250 investment platform with over 593,000 customers.
- Benefits: Enjoy competitive salary, generous holiday, health plans, and personal development opportunities.
- Why this job: Be part of a dynamic team focused on innovation and excellent service in finance.
- Qualifications: Experience in sales within the investment platform market and strong adviser relationships required.
- Other info: Work in a friendly environment with a strong sense of teamwork and pride.
The predicted salary is between 39000 - 52000 £ per year.
Business Development Manager (North East or North West)
AJ Bell Management Limited
Manchester
GBP 45,000 – 60,000
Business Development Manager (North East or North West)
AJ Bell is seeking a dynamic Regional Sales Manager to lead activity and development across a key UK region. You’ll be fully accountable for new business growth, adviser engagement, and overall productivity within your territory. This is an exciting opportunity to work with a FTSE 250 investment platform business that is fast growing, innovative, and focused on providing excellent service to financial advisers and their clients.
Key Responsibilities:
- Take ownership of the regional strategy, delivering new business targets and maximising adviser engagement.
- Lead collaboration between Business Development Consultants and Business Development Support to drive regional performance.
- Develop and maintain relationships with adviser firms through a structured contact strategy aligned with our segmentation model.
- Monitor activity and performance of supporting adviser firms, taking proactive steps to maximise opportunities and address challenges.
- Promote AJ Bell’s investment solutions including MPS, passive funds, and our full platform offering.
- Deliver compelling presentations and seminars, including technical sessions, and support follow-up with prospects.
- Manage the onboarding of new firms, working closely with internal teams to resolve any issues efficiently.
- Leverage data tools (e.g., Financial Express, Touchstone) to identify and prioritise regional opportunities.
- Build and maintain relationships with regional Key Investment Partners and fund groups.
- Ensure regional team members are fully trained and confident in AJ Bell’s products and services.
- Act in accordance with regulatory expectations, supporting the delivery of good customer outcomes and the principles of Consumer Duty.
What We’re Looking For:
- Proven experience in a field-based sales or business development role within the investment platform market.
- A strong network of IFA and adviser firm relationships.
- Deep understanding of platform propositions, including SIPP and investment solutions.
- Diploma in Regulated Financial Planning (Level 4).
- Experience with AJ Bell’s platform, investment proposition and tools such as Bulk Dealing and Model Portfolios.
- Strong planning, negotiation and interpersonal skills with the ability to influence at all levels.
About Us:
AJ Bell is one of the fastest-growing investment platform businesses in the UK offering an award-winning range of solutions that caters for everyone, from professional financial advisers to DIY investors with little to no experience. We have over 593,000 customers using our award-winning platform propositions to manage assets totalling more than £90.4 billion. Our customers trust us with their investments, and by continuously striving to make investing easier, we aim to help even more people take control of their financial futures.
Having listed on the Main Market of the London Stock Exchange in December 2018, AJ Bell is now a FTSE 250 company.
Headquartered in Manchester with offices in central London and Bristol, we now have over 1,450 employees and have been named one of the UK\’s \’Best 100 Companies to Work For’ forsix consecutive years.
At AJ Bell you can expect a friendly working environment with a strong sense of teamwork, we have a great sense of pride in what we do, and this is reflected in our guiding principles.
In return for your hard work you will be entitled to:
- Competitive starting salary + sales bonus
- Starting holiday entitlement of 27 days, increasing up to 31 days with length of service and a holiday buy and sell scheme
- A choice of pension schemes with matched contributions up to 6%
- Discretionary bonus scheme
- Annual free share awards scheme
- Buy As You Earn (BAYE) Scheme
- Health Cash Plan – provided by SimplyHealth
- Discounted private healthcare scheme and dental plan
- Free on-site gym providing a wide range of free classes
- Employee Assistance Programme
- Sick pay+ pledge
- Enhanced maternity, paternity, and shared parental leave
- Discounted nursery fees at Kids Planet on Exchange Quay
- Loans for travel season tickets
- Charitable giving opportunities through salary sacrifice
- Calendar of social events, including monthly payday drinks, annual Christmas party, summer party and much more
- Personal development programmes built around you and your career goals, including access to personal skills workshops
- Ongoing technical training
- Peer recognition scheme, with rewards including restaurant and shopping vouchers or time off
- Monthly leadership breakfasts and lunches
- Access to a range of benefits from our sponsorship deals
AJ Bell is committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and all employees are empowered to bring their whole self to work.
We do not discriminate on the basis of race, sex, gender identity, sexual orientation, age, pregnancy, religion, physical and mental disability, marital status and any other characteristics protected by the Equality Act 2010. All decisions to hire are based on qualifications, merit and business need.
If you like the sound of the above, or just want to know more about the company and the role, we\’d love to speak to you.
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Business Development Manager (North East or North West) employer: AJ Bell Management Limited
Contact Detail:
AJ Bell Management Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager (North East or North West)
✨Tip Number 1
Network with professionals in the investment platform sector, especially those who have connections with AJ Bell. Attend industry events or webinars where you can meet potential colleagues or clients, as personal referrals can significantly boost your chances.
✨Tip Number 2
Familiarise yourself with AJ Bell's products and services, particularly their investment solutions like MPS and passive funds. Being able to discuss these confidently during interviews will demonstrate your genuine interest and understanding of the company.
✨Tip Number 3
Prepare to showcase your experience in developing relationships with adviser firms. Think of specific examples where you've successfully engaged clients or driven business growth, as this will be crucial for the role.
✨Tip Number 4
Stay updated on market trends and regulatory changes affecting the investment platform industry. This knowledge will not only help you in interviews but also show that you're proactive and well-informed about the challenges and opportunities in the field.
We think you need these skills to ace Business Development Manager (North East or North West)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in business development and sales, particularly within the investment platform market. Use specific examples that demonstrate your ability to meet new business targets and engage with advisers.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of AJ Bell's products and services. Mention your strong network of IFA and adviser firm relationships, and how you can leverage these to drive regional performance.
Highlight Key Skills: Emphasise your planning, negotiation, and interpersonal skills in your application. Provide examples of how you've influenced stakeholders at various levels and successfully managed client relationships.
Showcase Relevant Qualifications: Include your Diploma in Regulated Financial Planning (Level 4) and any other relevant qualifications. This will demonstrate your commitment to professional development and your understanding of regulatory expectations.
How to prepare for a job interview at AJ Bell Management Limited
✨Research AJ Bell Thoroughly
Before your interview, make sure to dive deep into AJ Bell's history, values, and recent developments. Understanding their position in the investment platform market will help you tailor your responses and demonstrate genuine interest.
✨Showcase Your Network
As a Business Development Manager, your connections matter. Be prepared to discuss your existing relationships with IFA and adviser firms, and how you can leverage these to drive new business growth for AJ Bell.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and ability to handle challenges. Think of specific examples from your past experiences where you've successfully engaged advisers or maximised opportunities in your territory.
✨Demonstrate Your Presentation Skills
Since delivering compelling presentations is part of the role, practice explaining complex investment solutions clearly and confidently. You might be asked to present a mock seminar or pitch during the interview, so be ready to impress!