At a Glance
- Tasks: Lead product marketing strategies and drive impactful campaigns for a global fintech leader.
- Company: Join Airwallex, a fast-growing tech company revolutionising global payments.
- Benefits: Competitive salary, diverse team, and opportunities for career growth.
- Other info: Dynamic work environment with a focus on collaboration and creativity.
- Why this job: Make a real impact in the fintech space while working with innovative minds.
- Qualifications: 7+ years in product marketing and strong communication skills required.
The predicted salary is between 48000 - 72000 £ per year.
About Airwallex
Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 200,000 businesses worldwide with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale. Proudly founded in Melbourne, we have a team of over 2,000 of the brightest and most innovative people in tech across 26 offices around the globe.
About the team
The Marketing team at Airwallex drives brand awareness and customer engagement through innovative and strategic campaigns. We work to communicate the value of our financial solutions, attract new customers, and strengthen relationships with existing ones. By leveraging data-driven insights and creative strategies, we ensure Airwallex stands out in a competitive market.
What you’ll do
Airwallex is looking for a Product Marketing Manager, who will play a pivotal role in bridging the gap between our customers, commercial and product teams in the EMEA region. This role is pivotal in delivering consistency and simplicity in our product positioning in the market, in addition to driving success in enablement, product launches, and go-to-market.
Responsibilities:
- Develop a deep understanding of our customers, needs, competitors and Airwallex’s unique edge to develop our value proposition
- Define, test and refine our global product positioning, messaging and value proposition in collaboration with product, sales and marketing teams
- Plan and drive an effective product launch strategy/plan across sales, marketing, pricing and operations to bring our value proposition to life for new features and products
- Deliver a compelling, end-to-end customer experience across our touch points alongside sales, marketing and operations - website, emails, content, decks and more
- Leverage qualitative and quantitative insights across channels, customers and product to test hypothesis and make data-backed decisions
- Work cross-functionally across our global and regional strategy, product, sales and marketing teams to drive global impact
Who you are
We're looking for people who meet the minimum qualifications for this role. The preferred qualifications are great to have, but are not mandatory.
Minimum qualifications:
- 7+ years of experience in product marketing, marketing or product strategy function at a fast growing tech company
- Bachelor’s degree or equivalent
- Experience working with regional commercial and marketing teams to launch go-to-market campaigns that grow product adoption and usage
- Strong written and spoken communication skills - you’re able to articulate complex concepts in a simple way
- Self-starter that can identify and prioritize opportunities to focus on - You are willing to roll up sleeves and go deep into the assigned problem
- Track record of collaborating and driving impact across cross-functional teams – You can effectively partner with sales, operations, design, marketing, product and data analytics
Preferred qualifications:
- Financial Services and/or Financial Technology
- Experience working on global go-to-market campaigns that support SME and/or Enterprise businesses
Applicant Safety Policy: Fraud and Third-Party Recruiters
To protect you from recruitment scams, please be aware that Airwallex will not ask for bank details, sensitive ID numbers (i.e. passport), or any form of payment during the application or interview process. All official communication will come from an @airwallex.com email address. Please apply only through careers.airwallex.com or our official LinkedIn page.
Equal opportunity
Airwallex is proud to be an equal opportunity employer. We value diversity and anyone seeking employment at Airwallex is considered based on merit, qualifications, competence and talent. We don’t regard color, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status when making our hiring decisions. If you have a disability or special need that requires accommodation, please let us know.
Senior Product Marketing Manager, EMEA employer: Airwallex
Airwallex is an exceptional employer that fosters a collaborative and innovative work culture, empowering employees to tackle complex challenges in the dynamic fintech landscape. With a strong focus on professional growth, employees benefit from opportunities to lead impactful projects while working alongside diverse teams across the globe. The company's commitment to a risk-aware culture and its emphasis on employee well-being make it an attractive place for those seeking meaningful and rewarding careers in the US and EMEA.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Marketing Manager, EMEA
✨Tip Number 1
Get to know the company inside out! Research Airwallex's products, values, and recent news. This way, when you get that interview, you can show off your knowledge and passion for what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral – which is always a bonus!
✨Tip Number 3
Prepare for those tricky interview questions! Think about how your experience aligns with the role of Senior Product Marketing Manager. Use the STAR method (Situation, Task, Action, Result) to structure your answers.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it keeps you on their radar as they make their decision.
We think you need these skills to ace Senior Product Marketing Manager, EMEA
Some tips for your application 🫡
Know Your Stuff:Before you start writing, make sure you understand Airwallex and what we do. Dive into our products and values so you can tailor your application to show how you fit in with our mission and culture.
Be Clear and Concise:When you're crafting your application, keep it straightforward. Use simple language to explain your experience and skills, especially when discussing complex concepts. We want to see your ability to communicate effectively!
Show Your Impact:Don’t just list your previous roles; highlight the impact you made in those positions. Use specific examples to demonstrate how you’ve driven success in product marketing or similar areas. We love seeing results!
Apply Through Our Website:Make sure to submit your application through our official website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Airwallex
✨Know Your Product Inside Out
Before the interview, dive deep into Airwallex's products and services. Understand their unique selling points and how they stand out in the financial technology space. This knowledge will help you articulate your value proposition and demonstrate your genuine interest in the role.
✨Showcase Your Collaborative Spirit
Since this role involves working cross-functionally, be prepared to share examples of how you've successfully collaborated with different teams in the past. Highlight specific projects where your teamwork led to impactful results, showcasing your ability to bridge gaps between product, sales, and marketing.
✨Prepare for Data-Driven Discussions
Airwallex values data-driven insights, so come ready to discuss how you've used qualitative and quantitative data to inform your marketing strategies. Think of specific instances where your decisions were backed by data, and be ready to explain your thought process.
✨Articulate Complex Ideas Simply
Strong communication skills are key for this role. Practice explaining complex concepts related to product marketing in a straightforward manner. You might even want to prepare a few examples of how you've simplified messaging in previous roles to ensure clarity and engagement.
