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- Tasks: Lead performance marketing strategies and optimise campaigns across Google Ads, Bing Ads, and social media.
- Company: Join AirAdvisor, a fast-growing startup revolutionising air travel compensation.
- Benefits: Enjoy remote work, flexible hours, paid time off, and opportunities for professional growth.
- Why this job: Make a real impact in a dynamic environment while driving customer acquisition and revenue growth.
- Qualifications: Proven experience in performance marketing and expertise in digital advertising platforms.
- Other info: Collaborate with a passionate international team and embrace a culture of innovation.
The predicted salary is between 28800 - 45000 £ per year.
Join AirAdvisor – Innovate, Lead, and Make an Impact and work remotely from anywhere in the world.
About Us: At AirAdvisor, we are dedicated to ensuring air travelers receive the compensation they are entitled to for flight disruptions. We have successfully processed over 450,000 claims, earning a 4.6-star rating from 22,000+ reviews. Currently operating in 20 languages, AirAdvisor is an ambitious and fast-growing startup with a clear vision for international expansion.
We are seeking a highly skilled and data-driven Performance Marketing Manager / PPC Expert to lead our digital marketing efforts. The primary focus will be on managing and optimizing Google Ads, Bing Ads, and Social Media Ads, with secondary responsibilities in Affiliate Marketing. The ideal candidate will have a proven track record in driving customer acquisition, retention, and revenue growth through performance marketing strategies.
What You Bring:- Strong experience in performance marketing, growth roles, or digital consumer brands
- Expertise in Google Ads, Bing Ads, and Social Media Ads
- Strong knowledge of website analytics tools (e.g., Google Analytics, WebTrends)
- Experience in A/B testing, multivariate experiments, and campaign optimization
- Proven ability to manage paid acquisition campaigns and budgets
- Data-driven mindset with a focus on growth, ROAS, and ROI
- Strong understanding of competitor analysis, localization, and content development best practices
- Ability to not only design performance marketing solutions but also execute them successfully
- Ability to transform complex ideas into clear and compelling narrative
- Strategic thinker with logical and data-driven approaches to work and business
- Fluency in English
- Develop and execute performance marketing strategies to drive customer acquisition, retention, and revenue growth
- Manage and optimize Google Ads, Bing Ads, and paid social media campaigns (Facebook, Instagram, LinkedIn, TikTok)
- Oversee display, programmatic advertising, and retargeting strategies
- Manage affiliate marketing channels and partnerships
- Optimize email marketing and retargeting campaigns to enhance customer journeys
- Conduct customer segmentation, competitor analysis, and localization for targeted campaigns
- Track and analyze campaign performance using tools like Google Analytics
- Use data insights to optimize campaigns, reallocate budgets, and refine creatives
- Conduct A/B and multivariate testing to improve ad performance and conversion rates
- Collaborate with creative and cross-functional teams to develop high-performing campaigns
- Evaluate and implement marketing tools and automation for efficiency and scalability
- Stay updated on industry trends and experiment with new channels and tactics
- Present performance reports to leadership, highlighting wins and opportunities
- Directly cooperate with the CEO
- Remote-first culture with flexible start and end times
- Paid Time Off & Public Holidays – because work-life balance matters
- Annual pay review and performance-based bonuses
- Professional Growth Opportunities – Work on global expansion, new market entry, and product scaling
- Dynamic work and a chance to learn how to utilize your skills in an absolutely new way
- Supportive Team Culture – Work with smart, passionate, and friendly colleagues who value collaboration
- International Team - our colleagues are located in various countries
If you're ready to take on a high-impact role in a fast-growing company, apply now and let’s redefine air travel compensation together!
Performance Marketing Manager / PPC (B2C/D2C/B2B2C experience) in London employer: AirAdvisor
Contact Detail:
AirAdvisor Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Manager / PPC (B2C/D2C/B2B2C experience) in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or other platforms. A friendly message can go a long way, and you never know who might have the inside scoop on job openings.
✨Tip Number 2
Prepare for interviews by practising common questions and showcasing your achievements. Focus on those impressive numbers from your campaigns – they love to see results!
✨Tip Number 3
Don’t just apply and wait! Follow up on your applications with a quick email or message. It shows your enthusiasm and keeps you on their radar.
✨Tip Number 4
Check out our website for the latest job openings. We’re always looking for talented folks like you, so don’t miss out on the chance to join our awesome team!
We think you need these skills to ace Performance Marketing Manager / PPC (B2C/D2C/B2B2C experience) in London
Some tips for your application 🫡
Show Off Your Results: When crafting your CV, make sure to highlight the results you've achieved from your campaigns. Use absolute numbers or percentages to showcase your impact, like revenue increases or decreased CPA/CAC. We want to see the magic you've created!
Tailor Your Application: Don’t just send a generic CV! Tailor it to reflect the skills and experiences that align with our Performance Marketing Manager role. We love seeing how your unique background fits into our vision at AirAdvisor.
Be Data-Driven: Since we’re all about performance marketing, emphasise your data-driven mindset in your application. Share examples of how you've used analytics tools to optimise campaigns and drive growth. Numbers speak louder than words!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Let’s get this journey started together!
How to prepare for a job interview at AirAdvisor
✨Showcase Your Results
When discussing your previous campaigns, focus on the tangible results you've achieved. Use specific numbers or percentages to highlight revenue increases, customer acquisition rates, or reductions in CPA/CAC. This will demonstrate your impact and effectiveness in performance marketing.
✨Know Your Tools
Familiarise yourself with the key tools mentioned in the job description, like Google Ads, Bing Ads, and Google Analytics. Be prepared to discuss how you've used these tools in past roles to optimise campaigns and drive growth. Showing your expertise will give you an edge.
✨Prepare for Data-Driven Questions
Expect questions that assess your data-driven mindset. Be ready to explain how you've used data insights to inform your marketing strategies, optimise budgets, and improve campaign performance. Highlight any A/B testing or multivariate experiments you've conducted.
✨Demonstrate Strategic Thinking
AirAdvisor is looking for a strategic thinker. Prepare examples of how you've developed and executed performance marketing strategies in the past. Discuss your approach to competitor analysis and how you've tailored campaigns to different audiences, showcasing your ability to think critically and strategically.