Email Marketing Specialist

Air Charter Service are a private charter brokerage, delivering seamless, bespoke solutions for high-net-worth individuals across the globe. We are hiring an Email Marketing Specialist who will be responsible for developing and executing the best-in-class email marketing strategy that drives engagement, retention, and revenue growth. This role combines strategic planning with hands-on campaign management to ensure the email channel delivers measurable results and a consistent customer experience.

Day to day duties will include but are not limited to:

• Lead the end-to-end planning, execution, and optimisation of automated email campaigns, targeting key audiences across the customer lifecycle.
• Drive innovation in automation, dynamic content, and advanced personalisation strategies.
• Oversee the day-to-day management and continuous improvement of email processes and workflows, including full documentation and alert communication protocols.
• Review day-to-day maintenance and implementation of email processes and workflows – including full documentation and alert communications protocols.
• Define, monitor, and benchmark KPIs, including open rate, click-through rate, conversion, deliverability, list hygiene, and data privacy compliance.
• Establish and manage QA processes for all email sends, ensuring campaigns are delivered accurately and on time.
• Develop segmentation strategies and personalised journeys using data-driven insights.
• Lead creative briefing, A/B testing, and performance tracking to ensure subject lines, content and layouts are optimal.
• Operate a ‘Test, Learn and Optimise’ ethos.
• Coordinate with translation partners to deliver multilingual email campaigns where required.
• Share knowledge and support the wider London CRM team and Regional Marketing Managers, enabling them to execute complex campaigns end-to-end.
• Manage relationships with external technology partners, ensuring appropriate solutions and service levels, including oversight of the Salesforce backend.
• Collaborate cross-functionally with IT, Product, Content, Data, Design, and Sales teams to deliver targeted, relevant, and on-brand campaigns aligned with commercial objectives.
• Ensure email and CDP technologies are fully operational, leading day-to-day administration (including user management, permissions, seed lists, and data quality) and resolving issues promptly.

Qualifications Experience & Qualifications

• 5+ years’ experience in email marketing, ideally across both B2C and B2B environments.
• Proven track record delivering large-scale email transformation programmes.
• Strong experience developing email programmes and automated customer journeys.
• Advanced hands-on experience with Salesforce Marketing Cloud, including a solid understanding of Salesforce architecture and data models.
• Strong knowledge of HTML/CSS, email design, deliverability, and testing (JavaScript a plus).
• Analytical mindset with the ability to translate data into actionable insights.
• Experience using GA4 and understanding engagement metrics.

Skills & Competencies

• Highly data-driven with strong attention to detail.
• Excellent project management and organisational skills.
• Passion for innovation, testing, and continuous improvement.
• Creative, adaptable, and confident challenging the status quo.
• Strong stakeholder management and communication skills.
• Able to prioritise and deliver in a fast-paced environment.
• Collaborative and influential, with the ability to drive results across teams.

Additional Information

• 22 days’ holiday increasing to 25 days after 1 year’s service (and with length of service).
• Private healthcare and pension.
• Free breakfast and lunch in our onsite canteen – "The Hangar".
• Free onsite gym and group classes.
• 2 charitable "giving back" days per annum.
• Career development opportunities.

Diversity & Inclusion

Here at ACS we’re passionate about bringing people together to create a truly inclusive environment that promotes and values diversity, across our global network of offices.